It is not the role of a third party data site to tell you which Association of REALTORS to join. Things to Know

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1 114 TUESDAY, FEBRUARY 25, 2014 THE MLS BROKER CARAVAN We have become aware that Zillow is soliciting members of The MLS /CLAW, encouraging them to join the Greater South Bay Association of REALTORS which is part of a different MLS known as CRMLS. It is not the role of a third party data site to tell you which Association of REALTORS to join. This move appears to be in response to the policy recently implemented by The MLS /CLAW that puts a 48 hour delay on the data feeds to third party websites, such as Zillow, Trulia, and Realtor.com. Things to Know The 48 hour third party data feed policy was designed to drive consumer traffic to the most accurate source of real estate information; the websites of the agents and brokers who service the market and to TheMLS.com that captures and drives leads to you at no cost. CRMLS has given notice that they are pulling out of CARETS, as of June 30th. In a short while, as things now stand, CRMLS will not have access to data from The MLS /CLAW. The 48 hour third party data feed policy only affects data that appears on third party sites, not MLSs, or IDX data feeds. The policy is intended to apply only to new listings, not changes, and adjustments are underway for that purpose. The 48 hour third party data feed does not affect any listing or other information that appears in TheMLS.com or any other MLS that participates in CARETS. All agents who are members of The MLS /CLAW or any other CARETS participating MLS will continue to have immediate access to your new or changed listings. Brokers are also free to distribute their own listing data in any way they elect. Participants of The MLS /CLAW who do not want the 48 hour delay applied to their listings can contact The MLS /CLAW and an adjustment will be made for you at no charge. The bigger picture is that there is an effort underway by some that would force all MLSs to join a statewide MLS. The leadership of The MLS /CLAW believes that local control of your MLS is in the best interests of brokers, agents, and the entire real estate community at large. A single, centralized statewide service would take away local control, reduce choice, and in all likelihood result in increased fees and costs. Brokers and agents are best served by having choices and the ability to make their own business decisions, including who receives their listing data and any remuneration for that data. The MLS /CLAW remains dedicated to providing the best available service and technology to brokers and agents. We conduct business and implement strategic decisions as determined by the brokers and agents who make those decisions. We believe that providing choice, unparalleled service, and a more than one-size-fits-all approach, are in the industry s best interest and the best way to assist you in making your business successful. Annie Ives The MLS CEO

2 THE MLS BROKER CARAVAN TUESDAY, FEBRUARY 25, 2014 A1 We ve been in the same Beverly Hills location for 25 years and are looking forward to serving you for the next 25! Mary Bension Co-Owner & Escrow Manager Mireya Roudenko Sr. Escrow Officer Michael Farfel Escrow Officer Kilita Smith Sr. Escrow Officer Luz Lopez Escrow Officer Beth L. Peerce Co-Owner The Independent Escrow Company with the Best Service in Town 9454 Wilshire Boulevard Suite 901 Beverly Hills, California (310)

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4 CS FINANCIAL: INNOVATIVE PRODUCTS FOR UNIQUE BORROWERS. At CS Financial, we re creating real estate opportunities and qualifying more self-employed and non-traditional borrowers with our innovative, industryleading portfolio loan programs, including: 1-YEAR TAX RETURNS PROGRAM DEPLETION OF ASSETS PROGRAM PORTFOLIO FULL DOC EXPANDED CRITERIA PROGRAM Give your clients a second chance at homeownership with our special 5/1 & 7/1 ARMs. Designed for borrowers with less-than-perfect credit: short sale, foreclosure, deed-in-lieu, BK, and mortgage lates are acceptable. Minimum FICO: MONTH BANK STATEMENTS PROGRAM Designed for self-employed borrowers with 12 months of personal or business bank statements. Loan amounts to $3.5M and LTV up to 70%. Call today to put our powerful in-house lending platform to work for you and your clients. BEVERLY HILLS: 9595 Wilshire Blvd., Suite 801, Beverly Hills, CA P F CALABASAS: Calabasas Road, Suite 203, Calabasas, CA P F CS Financial, Inc. All rights reserved. Not all applicants will qualify. Some products offered by CS Financial include modified documentation requirements and may have a higher interest rate, more points or more fees than other products requiring documentation. Minimum FICO, reserve, and other requirements apply. Contact your Loan Officer for additional program guidelines, restrictions, and eligibility requirements. Rates, points, APR s and programs are subject to change at any time until locked-in. CS Financial, Inc. is a real estate broker licensed by the CA Dept. of Real Estate. BRE NMLS 31132

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14 THE MLS BROKER CARAVAN TUESDAY, FEBRUARY 25, 2014 A % % APR 3.50 % % APR % % APR No Tax Returns To Qualify We re not a typical mortgage lender, because you re not a typical client. CHRIS FURIE DAMON GERMANIDES 9595 Wilshire Blvd., Suite 801, Beverly Hills, CA Insignia Mortgage, a division of CS Financial, Inc. Not all applicants will qualify. *These products may have a higher interest rate, more points or more fees than other produts requiring documentation. Minimum FICO, reserve, and other requirements apply. Contact your loan officer for additional program guidelines, restrictions, and eligibility requirements. Rates quoted at 1.5 points. Rates, points, APRs and programs are subject to change at any time until locked-in. LTVs are based on appraised value. Actual closing times will vary based on borrower qualifi cations and loan terms. Insignia Mortgage is a division of CS Financial, Inc., a broker licensed by the CA Dept. of Real Estate DRE# NMLS#31132.

15 We Proudly Welcome! Yana Bekher Commercial, LA Victoria Kharitonova Residential, LA Joel Seebold Residential, LA Geo Kim Residential, LA Audrey Summers Commercial, PD Mark Jackson Residential, LA Chelsea Wang Commercial, SF Michael Moore Residential, LA RESIDENTIAL COMMERCIAL CONSTRUCTION MANAGEMENT DEVELOPMENT WEST HOLLYWOOD NEW YORK SAN FRANCISCO PALM DESERT 9255 W. Sunset Blvd. Suite Madison Ave. 18th Floor 1 Market St. Spear Tower 36th Floor El Paseo Dr West Hollywood, CA New York, NY San Francisco, CA Palm Desert, CA Tel: (310) Tel: (212) Tel: (415) Tel: (760)

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17 A16 TUESDAY, FEBRUARY 25, 2014 THE MLS BROKER CARAVAN We Jump Over Hurdles for You! Every escrow has hurdles. As your local, trusted home loan experts, we know how to jump over hurdles in today s marketplace. Work directly with you and your client Stellar support staff, always holding every buyer s hand the same way No deal too small or too big A true partner you can count on for all your escrows Our goal is to make you look good on every transaction! Mike Hartunian Vice President - Loan Officer NMLS# Direct: (818) mike.hartunian@prospectmtg.com Located in the heart of Los Angeles Joe Parisi Vice President - Loan Officer NMLS# Direct: (818) joe.parisi@prospectmtg.com Loan inquiries and applications in states where we are not licensed will be referred to a Loan Officer who is licensed in the property state. Equal Housing Lender. Prospect Mortgage is located at Ventura Blvd., Suite D300, Sherman Oaks, CA Prospect Mortgage, LLC (Unique Identifier #3296) is a Delaware limited liability company licensed by the Department of Corporations under the California Residential Mortgage Lending Act. This is not an offer for extension of credit or a commitment to lend. All loans must satisfy company underwriting guidelines. Information and pricing are subject to change at any time and without notice. Rev ( )

18 THE MLS BROKER CARAVAN TUESDAY, FEBRUARY 25, 2014 A17 Todd Seabold Branch Manager NMLS # c: d: BRANCH LOCATION 9465 Wilshire Blvd, Ste. 400, Beverly Hills, CA *14 business day guarantee only applies to purchase transactions. This guarantee does not apply to Reverse Mortgages, FHA 203k, loans that require prior approval from an investor, brokered loans, or loans with a 2nd td. The guarantee does not apply if events occur beyond the control of NAF, including but not limited to; appraised value, escrow or title delays, 2nd lien holder approval, short sale approval, or lender conditions that cannot be met by any party. The 14 day trigger begins when your initial application package is complete and you have authorized credit card payment for your appraisal. If NAF fails to perform otherwise, a credit of $250 will be applied toward closing costs. Licensed by the California Department of Business Oversight under the Residential Mortgage Lending Act License # NMLS ID#6606. New American Funding. New American and New American Funding are registered trademarks of Broker Solutions, DBA New American Funding. All Rights Reserved. 11/2013

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22 THE MLS BROKER CARAVAN TUESDAY, FEBRUARY 25, 2014 A21 We Can Help You! For more information, contact: Walt Nally Branch Manager NMLS# Eric H. Potruch Sales Manager NMLS# Patrick M. Nangle Mortgage Loan Originator NMLS# Cynthia Ramsey Mortgage Loan Originator NMLS# Michael Saxum Mortgage Loan Originator NMLS# Elisa Soria Mortgage Loan Originator NMLS# Paul Yanez Mortgage Loan Originator NMLS# Ricardo Gutierrez Production Assistant NMLS# Stearns Lending Stearns Lending, Inc. is an FHA Approved Lending Institution, and is not acting on behalf of or at the direction of HUD/FHA or the Federal government. Stearns Lending, Inc. is a California corporation headquartered at 4 Hutton Centre Drive, 10th Floor, Santa Ana, California Call toll free at: (800) 350-LEND (5363). Company NMLS# Licensed by the Department of Business Oversight under the California Residential Mortgage Lending Act (RMLA license # ). This information is accurate as of December 3, Stearns Lending, Inc. All Rights Reserved.

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26 439 N. CANON DRIVE PENTHOUSE BEVERLY HILLS CA 90210

27 439 N. CANON DRIVE PENTHOUSE BEVERLY HILLS CA 90210

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29 A28 TUESDAY, FEBRUARY 25, 2014 THE MLS BROKER CARAVAN Principles of Commercial Real Estate Multifamily 21 Hours CE Credit February 25-27, :00am-5:00pm Register online at: Become a Certified Commercial Real Estate Advisor Agents who successfully complete the course will earn the prestigious CCREA Designation FACTS: No weekends, evenings or emotional clients Resimercial is the HOT trend as residential agents go commercial Average commercial deal = $3.5 million Average commercial commission on SINGLE DEAL = $105,000 Most commercial deals are double ended = $210,000 WHAT YOU WILL LEARN: Why commercial clients buy/sell, and their true motivations How to conduct thorough market analysis to project rents, vacancies & more How to use sophisticated finance strategies for maximum profit Expert due diligence to uncover hidden problems with the property This live, 3 day, intensive training focuses on apartments while laying the foundations for commercial real estate. You will emerge from this course thoroughly understanding the terminology used by commercial clients and will be able to expertly analyze any apartment deal and immediately add commercial real estate to your services. Non-Members: $ Member Pricing: $ (log in to BHGLAAR for discount!) Includes: Commercial Analyzer Software Forms & Contracts & more! Bring 2 nd Person for FREE! DRE Sponsor # San Vicente Blvd. Suite 100 Los Angeles CA 90048