TABLE OF CONTENTS THE MARCUS & MILLICHAP ADVANTAGE
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2 TABLE OF CONTENTS Section 1 AGENT QUALIFICATIONS Section 2 THE MARCUS & MILLICHAP ADVANTAGE Section 3 MARKETING PLAN
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4 PROFESSIONAL QUALIFICATIONS Barry M. Wolfe Vice President Investments Senior Director, National Retail Group Senior Director, Net Leased Properties Group INVESTMENT EXPERTISE Barry specializes in the sale of commercial properties and has sold approximately 200 properties with a value exceeding $500 million. Barry has been recognized by such publications as Real Estate Forum Magazine and Costar as being among the top brokers in the State of Florida and is frequently quoted in the Daily Business Review and other publications regarding matters affecting the real estate market. Prior to joining Marcus & Millichap, Barry was a real estate attorney, first in private practice and subsequently running the legal real estate department for a NYSE traded company. EXPERIENCE / PROFESSIONAL HISTORY Commercial real estate attorney with Slutzky, Wolfe & Bailey from Head of legal real estate department for Aaron's, Inc. from Started with Marcus & Millichap in April, 2001 Promoted to Associate with Marcus & Millichap in August, 2003 Promoted to Senior Associate with Marcus & Millichap in October, 2004 Promoted to Associate Director of Marcus & Millichap's National Retail Group in February, 2005 Promoted to Associate Director of Marcus & Millichap's Net Leased Property Group in February, 2005 Promoted to Director of Marcus & Millichap's National Retail Group in April, 2007 Promoted to Director of Marcus & Millichap's Net Leased Property Group in April, 2007 Promoted to Senior Investment Associate with Marcus & Millichap in July, 2007 Promoted to Vice President Investments with Marcus & Millichap in January, 2008 Promoted to Senior Director of Marcus & Millichap's National Retail Group in February, 2012 Promoted to Senior Director of Marcus & Millichap's Net Leased Property Group in February, 2012 SALES ACHIEVEMENTS / AWARDS National Achievement Award: 2005, 2006, 2007, 2008 and 2011 Awarded Company Sales Plaque: 2004, 2005, 2006, 2007, 2008 and 2011 Awarded Gold Sales Achievement Award: 2005, 2006, 2007, 2008 and 2011 CoStar Power Broker Award: 2007, 2008, 2009, 2010 and 2011 Recognized by Real Estate Forum Magazine as one of the top 10 sales agents in State of Florida EDUCATION University of Georgia, BBA in 1990 and JD in 1993 PROFESSIONAL AFFILIATIONS International Council of Shopping Centers State Bar of Georgia This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
5 MARKET COVERAGE Highlighted in yellow are the states in which Barry has sold properties for his clients. Prior to joining Marcus & Millichap in 2001, Barry was a practicing attorney for nearly ten years, initially in private practice with a transactional, real estate focus. Subsequently, he served as inhouse counsel for a publicly-traded NYSE company where he ran the legal-real estate department. Barry's legal background frequently proves invaluable in assisting his clients in navigating through the landmines inherent in real estate transactions. Barry's track record is evidence that he is one of the premier investment brokers in the United States. He specializes in the sale of shopping centers, office and single-tenant properties and has successfully assisted his clients in selling approximately 200 separate commercial properties with a market value in excess of $500 million. A significant benefit to working with Barry is that when you hire him, he does the work personally and is on every call with you as well as with prospective buyers and their brokers. Unlike many real estate teams, the work is not delegated to inexperienced junior agents, assistants or interns. This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
6 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
7 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
8 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap 4
9 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
10 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
11 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
12 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap 9
13 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
14 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
15 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
16 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
17 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
18 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap 16
19 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
20 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap 18
21 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
22 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
23 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
24 LETTER OF RECOMMENDATION This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
25 THE MARCUS & MILLICHAP ADVANTAGE
26 Superior Results Marcus & Millichap Closes 2.4 Transactions Every Business Hour. The Resulting Real-Time Market Knowledge Is How We Maximize Investor Value. Analysis, Underwriting, Marketing, Negotiating and Financing: The Largest Investment Sales Force in the Industry Forward-looking Underwriting and Valuation The Most Accurate Pulse on Buyers Sentiment Access to More Investors Than Any Other Source Movement of Capital Nationally Extensive Lender Relationships and Expertise in Financing Through Marcus & Millichap Capital Corporation (MMCC) The Leader in Real Estate Transactions: Closed 5,085 Sales and Financing Transactions in 2011 Highest in Industry Nationally U.S. Investment Sales Brokerage Company Ranking* Marcus & Millichap 1,663 CB Richard Ellis Cushman & Wakefield Colliers International Holliday Fenoglio Fowler Cassidy Turley NAI Grubb & Ellis Coldwell Banker Eastdil Secured ,176 * Includes sales of apartment, office and retail properties of $1 million and above nationally, 12 months ending 12/31/2011; list side. Source: CoStar Group, Inc R2012_04-19 Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap. All Rights Reserved.
27 RET A IL Marcus & Millichap s National Retail Group (NRG) provides the industry s most dynamic and effective national marketplace for the acquisition and disposition of retail properties. With retail specialists in offices nationwide, NRG is the industry leader in retail transactions, having closed more than $21 billion in the past five years. Investment SALES Specialization Every NRG investment professional is an expert in their geographic and product specialty. No other firm matches our ability to move capital geographically, across property types and investor profiles. Access To More Private Capital Than Any Other Source Our investment specialization and submarket focus result in relationships with more private investors than any other firm. Our culture of information and deal sharing, powered by cutting-edge technology, results in the most efficient matching of each property with the most qualified, active buyers. Competitive, Reliable Financing Today s Information Drives Tomorrow s Market Marcus & Millichap s Research Services Division produces more than 2,000 publications annually, from national reports and macroeconomic forecasts to metro market outlooks and property analyses. Combined with the real-time intelligence gained from our industry-leading sales activity, our research helps investors make the most informed decisions. Marcus & Millichap Capital Corporation (MMCC) maintains relationships with the industry s leading national and regional lenders. In today s ever-changing capital markets, we provide access to active lenders and financing solutions across all property types and markets. Bridging Private and Institutional Capital Our dominance in the private investor market results in substantial capital seeking larger, institutional properties. Our specialty groups have long-term relationships with the nation s most prominent institutions and assist them in market analysis, acquisition and disposition of properties nationally. Special Assets Services In the last 12 months, Marcus & Millichap s Special Assets Services (SAS) division has marketed and closed just under $2 billion in transactions for financial institutions and government agencies. The division encompasses nine regions across the nation and provides a full array of capabilities to lenders. Services range from property evaluation, market assessment and valuation to asset management and sales. Investment Sales Financing Research Advisory Services Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap # R2012_02-07
28 MAXIMIZING RESULTS THROUGH UNPARALLELED EXPERTISE More Than 350 Retail Professionals in Offices Nationwide The Largest Team of Retail Specialists in the Industry Seattle Portland San Francisco Reno Sacramento Oakland Palo Alto Boise Salt Lake City Encino Las Vegas Ontario West Los Angeles Los Angeles Long Beach Newport Beach San Diego Phoenix Honolulu Tucson Denver New Mexico Minneapolis Boston New Haven Milwaukee Madison White Plains Providence Chicago New Jersey Manhattan Detroit Cleveland Des Moines Brooklyn Oak Brook Chicago Downtown Pittsburgh Philadelphia Columbus Baltimore Washington, D.C. Indianapolis Kansas City Cincinnati Louisville Southern Virginia St. Louis Raleigh Tulsa Nashville Charlotte Oklahoma City Memphis Clinton Little Rock Columbia Birmingham Atlanta Fort Worth Dallas Jackson Lafayette Jacksonville Austin Houston Orlando San Antonio Tampa Vero Beach Fort Lauderdale Miami The Industry Leader Since 1971, Marcus & Millichap has established a reputation for maximizing value for its clients while fostering long-term relationships built on integrity and value-added services. Clients rely on our powerful national marketing platform, which exposes each property to the largest pool of qualified investors and enables us to annually close the largest number of real estate investment transactions nationally. Marcus & Millichap 2011 Retail Results sales volume: $3.8 Billion Total Transactions: 1,494 Investment Sales Financing Research Advisory Services To attend our industry-leading market overview webcasts, register at
29 MAXIMIZING RESULTS THROUGH UNPARALLELED EXPERTISE More Than 1,000 Investment Professionals in Offices Nationwide The Largest Team of Investment Specialists in the Industry Seattle Portland San Francisco Reno Sacramento Oakland Palo Alto Boise Salt Lake City Encino Las Vegas Ontario West Los Angeles Los Angeles Long Beach Newport Beach San Diego Phoenix Honolulu Tucson Denver New Mexico Minneapolis Boston New Haven Milwaukee Madison White Plains Providence Chicago New Jersey Manhattan Detroit Cleveland Des Moines Brooklyn Oak Brook Chicago Downtown Pittsburgh Philadelphia Columbus Baltimore Washington, D.C. Indianapolis Kansas City Cincinnati Louisville Southern Virginia St. Louis Raleigh Tulsa Nashville Charlotte Oklahoma City Memphis Clinton Little Rock Columbia Birmingham Atlanta Fort Worth Jackson Dallas Lafayette Jacksonville Austin Houston Orlando San Antonio Tampa Vero Beach Fort Lauderdale Miami The Industry Leader Since 1971, Marcus & Millichap has established a reputation for maximizing value for its clients while fostering long-term relationships built on integrity and value-added services. Clients rely on our powerful national marketing platform, which exposes each property to the largest pool of qualified investors and enables us to annually close the largest number of real estate investment transactions nationally. Marcus & Millichap 2011 Net-Leased Results sales volume: $2.8 Billion Total Transactions: 1,118 Investment Sales Financing Research Advisory Services To attend our industry-leading market overview webcasts, register at
30 National Retail Sales Broker Ranking $1M +, T-12 3Q 2011* Marcus & Millichap 828 CB Richard Ellis 407 Eastdil Secured NAI Colliers International Cushman & Wakefield Cassidy Turley Coldwell Banker Grubb & Ellis Sperry Van Ness * Includes retail sales $1 million and greater for the 12-month period ending 9/30/2011; list side. Sources: Marcus & Millichap Research Services, Costar Group, Inc.
31 National ST Retail Sales Broker Ranking $1M+, T-12 1Q 2012* * Includes single-tenant retail sales $1 million and greater for the trailing-12 months ending 3/31/12; list side. Sources: Marcus & Millichap Research Services, Costar Group, Inc. Marcus & Millichap 619 CB Richard Ellis 199 Stan Johnson Company 90 Colliers International 84 NAI 66 Cassidy Turley 60 Sperry Van Ness 59 Coldwell Banker 52 Cushman & Wakefield 42 Capital Pacific 41
32 A Seller s Alternatives Market the Property Without Using a Broker Perceived Advantages Save sales commission Maintain control Disadvantages Limited marketing/limited exposure to buyers Buyers discount out fee savings with lower price Tremendous seller time invested fielding calls, sending packages, facilitating showings, etc. No intermediary/negotiating buffer Many buyers are represented by brokers who may not see the property Unrealized value potential Market the Property on an Open Basis Through the Entire Brokerage Community Perceived Advantages Maintain control Get more brokers working on the transaction Disadvantages No broker accountability or commitment to value Seller has the burden of qualifying buyers and brokers No seller representation: Brokers only representing buyers and themselves To some buyers and brokers an open listing indicates the seller is not serious about selling the property (some exchange buyers avoid an open listing for this reason) Tremendous time commitment on seller s behalf High probability of underpricing the property due to inexperience in the market Potential for being tied-up by unqualified broker or buyer No incentive for broker to continue to market the property if their immediate buyers reject the transaction Tendency of brokers to present rather than promote the property There is no broker cooperation with open listings Offices Nationwide Market the Property on an Exclusive Basis With a Broker Advantages Increased market exposure Saves time Intermediary/negotiation buffer Commitment/accountability Someone to qualify buyers/brokers Perceived Disadvantages Loss of control Market the Property on an Exclusive Basis With Marcus & Millichap Advantages Achieve highest market price through unparalleled market knowledge and the most powerful access to buyers nationally The only national broker specializing in investments More than 1,000 investment professionals Largest pool of investor relationships nationwide Immediate access to pre-qualified exchange buyers Cashable deposits passed-through to seller to increase probability of closing Buyer symposiums locally/regionally/nationally A comprehensive advertising campaign reaching old and new buyers Creation of auction-like environment as a result of buyer access and relationships Investment-specialized market research supports valuation System of inter-office cooperation Tightly written contracts, closing oriented A comprehensive national marketing system with accountability Seller-controlled broker co-op policy Our credibility endorses integrity of the listing Clout with title, escrow, lenders, etc. Billion dollar exclusive inventory that attracts a wide spectrum of buyers, some of whom are seeking trade-up alternatives Constant internal information exchange and ongoing training Integrity of information, pre-analyzed inventory Standardized and frequent communication between Marcus & Millichap brokers benefits the seller and buyer Fast and reliable buyer qualification Access to competitive financing through Marcus & Millichap Capital Corporation A smooth and well-executed transaction and closing process Perceived Disadvantages Loss of control Marcus 2011 Marcus & Millichap & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap. All Rights Reserved. 2012_05-03
33 Maximizing Value By Accessing More Out-of-Market Buyers Than Any Other Source In 201, Marcus & Millichap s National Marketing System and Investor Relationships Secured Out-of-Market Buyers 65 Percent of the Time for Mid-Market Sellers. Local Buyers 35% THE MARCUS & MILLICHAP ADVANTAGE 65% Out-of-Market Buyers This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
34 Maximizing Value by Accessing More Exchange Buyers than Any Other Source More than 60 of Marcus & Millichap s Sales in Involved an Exchange. We Are the Leading Source for Accessing the Largest Pool of Pre-Qualified Investors, Including 1031 Exchange Buyers. The Result: Leading the market in pricing without "leaving" the market Matching the right property with the right buyer driven by motivation Broad exposure locally and nationally Timing facilitated by state-of-the-art technology (MNet, Buyer Needs) THE MARCUS & MILLICHAP ADVANTAGE 63% 1031 Exchanges Non- Exchange 37% This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
35 Pricing Evaluation The diagram below shows the segment of prospective purchasers who are likely to see YOUR PROPERTY based upon the relationship of its asking price to its fair market value. Asking Price in Relation to Fair Market Value +10% % of Prospective Purchasers Who Will Look at Property 2% +5% 30% Fair Market Value 60% -5% 80% -10% 92% If you want to have a cushion for negotiation, you must still have people to negotiate with. If you over-price your property, it is not likely to be shown. If your property is being shown, but not sold, maybe it is being used to make other listings more attractive. These percentages are based upon a multi-state study conducted by a a national marketing organization. Offices Nationwide Marcus 2011 & Marcus Millichap & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap. All Rights Reserved. 2012_05-03
36 MARKETING PLAN
37 lot Maximum Exposure, Optimal Results As the nation s largest brokerage of real estate investment properties, Marcus & Millichap has developed a powerful system for maximizing value for sellers of commercial real estate. One of the cornerstones of this marketing system is our ability to generate the broadest possible exposure for every property locally, regionally and nationally. By making a market for each property, we maximize value for our clients. Relationships Access to the Largest Pool of Private and Institutional Investors With over 40 years of investment brokerage specialization and the largest sales force in the nation, Marcus & Millichap has access to the largest pool of qualified investors in the industry, including private and institutional investors and 1031 exchange buyers. Each agent has relationships with hundreds of investors, and through these relationships and our marketing network, we operate without geographic limits, making a market for each property by accessing capital from coast to coast. er CAn Sell In A rising MArke Marcus & Millichap has offered investors more than brokerage. We provide an entire ips with the largest pool of pre-qualified investors, unparalleled expertise through the largest team minute market intelligence and cutting-edge technology. Maximizing value in a changing market is not a goal Nationwide -FAMILY To access the investment market, contact the market leader. THE FOLLOWING IS JUST A FRACTION OF OUR $15 BILLION INVENTORY: Units, West Covina, CA, 4.7 CAP 176 Units, St. Louis, MO, 8.01 CAP 49 Condominium Units, Asb 000,000 Encino Office (818) $6,495,000 Chicago Office (773) $8,300,000 New Jersey Offi urious, Class A, multi-family asset on acres Renovated and stabilized prop., well-positioned within market Fully occupied w/rental inco 4 Units, Woodbury, MN, 7.22 CAP 180 Unit Portfolio, Austin, TX 60 Units, Northeast San F 11,575,000 Chicago Downtown Office (312) $5,500,000 Austin Office (512) $6,325,000 Encino Office Outstanding location, stable community, added-value opp. Value-add, high profit opportunity Newer roof, new window 146 Units/580 Beds, Tampa, FL 152 Units, Granite City, IL, 5.77 CAP 173 Units, Shippensbur $27,000,000 Tampa Office (813) $11,900,000 St. Louis Office (314) $21,600,000 Indianapo Student housing near USF 99% occupied Student housing acros 119 Units, Arlington, TX, 4.81 CAP 260 Units, Tampa, FL, 7.8 CAP 384 Units, Denver, CO $6,100,000 Dallas Office (972) $10,500,000 Tampa Office (813) $19,500,000 Denver Individual condo sale opportunity, assumable loan at 4.3% 1/2/3-bedroom units, CBS, renovated, affordable/tax credit 1969 constr., ideal lo 128 Units, Ashland, OH, 7.0 CAP 15 Units, San Francisco, CA 50 Units, Santa Cr 8,300,000 Cincinnati Office (513) $6,750,000 San Francisco Office (415) $11,900,000 Palo uction, two miles from Ashland University Gorgeous Marina classic in excellent condition Corinthian Townh, 6.71 CAP 82 Units, North Miami Beach, FL, 6.44 CAP 120 Units, Bellev 0) $6,920,000 Fort Lauderdale Office (954) $5,055,000 St. n potential 3-story CBS bldgs., strong rental mkt., recent renovations In growth corrid 44 Units, Buena Park, CA, 5.0 CAP 203 Units, Co 95,000 Newport Beach Office (949) $10,000,000 ship, turnkey Orange County asset 154 studios ( CA, 6.22 CAP 58 Units, C $6,500,000 Well-maint MNet Provides Instant Listing Information to 1,200 Agents Nationwide MNet is Marcus & Millichap s proprietary central property and listing database that enables the instantaneous communication of listing information to our agents across the country. Using the Buyers Needs function of MNet, an agent specifies a client s property investment criteria. When a matching property is listed, the agent is immediately notified. This system serves as a valuable tool, matching each property with the optimal investors. Direct Marketing Connecting with the Most Qualified Investors With an understanding of the owner s objectives and a thorough underwriting of the property, an integrated marketing plan is developed. Agents identify and target the most qualified owners and investors locally, regionally and nationally, specifically matched to the property. Marketing materials are then presented along with follow-up contact. Advertising Reaching All Potential Buyers For over 40 years, Marcus & Millichap has leveraged advertising in national, regional and local publications to create the broadest exposure for exclusively listed properties. We regularly advertise our property listings in The Wall Street Journal, the nation s premier business publication. Investor Symposiums Exclusive Property Presentations to Local Investors Marcus & Millichap s local offices, supported by our national research group, regularly host investor symposiums to educate investors on market conditions and investment trends and to showcase new property listings. Internet Vast Exposure Generated Through Website Property Listings In addition to our internal marketing system, Marcus & Millichap utilizes the vast reach of the Internet and the brokerage community to assure maximum exposure. With the seller s permission, exclusive listings are promoted through Marcus & Millichap s website. n n maximum value through: Expert Property Underwriting and Valuation n Access to the Broadest Pool of Investors Positioning Each Property at the Cutting Edge of the Market n Proactively Planned and Executed Marketing Tailored for Each Property Offices Nationwide _12-09 Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
38 Marketing Program for Exclusive Listings Upon execution of an exclusive representation agreement, the following sequence of events is initiated: Entry of Information into the Marcus & Millichap System Immediately following the execution of an exclusive representation agreement, a marketing brochure is prepared and distributed to every office of Marcus & Millichap via our intranet. The Agent Representing the Seller The salesperson representing the seller is responsible for promoting the property to the sales agents. In addition to promoting the property, the agent representing the seller will minimize the seller s time involvement by screening and presenting offers, showing the property, arranging financing, coordinating inspections and reviewing escrow documents. Initial Buyer Contacts Qualified investors who are actively working with agents of Marcus & Millichap are contacted first. Such clients include investors who are motivated to conclude an exchange by purchasing a larger income-producing property. Advertising When authorized, the property will be discreetly promoted in appropriate publications. The purpose of our advertising is to elicit inquiries and create a pool of qualified investors which increases the probability of our being able to effectively market properties. On-Site Inspections The presentation of the property is done in such a way as to minimize disrupting the tenants, and to maximize the probability of the potential investor recognizing the benefits of the investment. a. Showings are conducted only by prearranged appointments. b. The on-site manager is coached on how to present the property. c. Potential investors will be accompanied by a salesperson. d. Showings are only scheduled for pre-qualified investors. List Price and List Terms Agents of Marcus & Millichap are taught the importance of the fiduciary responsibility that they assume in exclusively representing the owner. Our policies and procedures reward agents for selling at list and encourage them to expand their efforts in persuading buying clients to pay the listed price. Each of our agents believes that the listed price should be looked upon as the selling price, not as the starting point for negotiations. We have built our reputation on the fact that our agents have been able to market properties at reasonable premiums and at the listed price, but only if the deliverability is assured and if the property is priced somewhere within the spectrum of reason. Purchase Agreements Purchase agreements will be drafted to maximize the probability of closing as outlined in the exclusive representation agreement. a. Large cash deposits should accompany any offer. b. Inspection contingencies should provide for reasonably short periods of removal. c. Upon removal of inspection contingencies, every effort will be made to make the buyer s deposit non-refundable in the event of a buyer default. Financing Our agents will assist in securing the financing for the buyer by: a. Identifying the most likely lenders for the particular type of transaction with help from Marcus & Millichap Capital Corporation. b. Preparing the Lender s Package, including the Buyer s Loan Application. c. Assisting the lender s appraisers by showing them through the property, providing rent comparables and providing reasons to the lender as to why the loan requested is reasonable. Other Brokers It is the option of the seller to decide if and when outside brokers will be asked to help market the property. We initially recommend restricting cooperation with other brokers to limit the possibility of a property being over-shopped. If the seller agrees that it is prudent, we encourage cooperation with all qualified brokers during the second half of the listing period. Other Advisors In each market, Marcus & Millichap has developed a list of specialists who understand how to facilitate the close of a transaction and protect the rights of the respective parties. By being able to recommend select attorneys, CPAs, contractors, title personnel, escrow personnel, lenders, insurance agents and management companies, an agent for Marcus & Millichap can work with these other advisers to successfully conclude a transaction. Creation of Value For every property that is offered for sale, there are only a limited number of buyers. That limited number of buyers becomes even more limited as the price of the property approaches the high end of what is considered the market. Marcus & Millichap has demonstrated that it can seek out this very limited investor population if it has the cooperation of the seller in formulating a controlled and promotional marketing effort. When a seller and an agent for Marcus & Millichap enter into an exclusive representation agreement, Marcus & Millichap will commit all its resources and personnel in seeking out and presenting to that investor a complete and promotional summary of benefits of owning that particular income-producing property. We have found that buyers need to be sold and that if a property sells itself, it is probably under-priced. Proper selling requires preparation, the exclusive confidence of the seller, and a reasonable marketing period. Given this time and confidence, our agents will formulate a marketing program that will create value for the seller.
39 MARKETING PLAN Leaving No Stone Unturned in Marketing Your Property Expert Underwriting Access To More Investors Than Any Other Source A Tightly Managed Marketing Campaign At Marcus & Millichap, our mission is to help each client achieve their investment goals. Through our investment expertise and extensive research capabilities, our agents develop optimal positioning, pricing and marketing strategies for each property. While experience and knowledge of a market create value in the representation of a client, the quality of exposure to the marketplace determines the final outcome. Marcus & Millichap s time-tested marketing system ensures that each listing will be presented to an expanded marketplace, creating the broadest buyer interest and maximizing value for our clients. This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
40 MARKETING PLAN Investor Profiles There are three primary investor tiers in the marketplace and Marcus & Millichap has the track record and relationships to effectively access each of these buyer pools. This information has been secured from sources we believe to be reliable, but we make no representations or warranties, expressed or implied, as to the accuracy of the information. References to square footage or age are approximate. Buyer must verify the information and bears all risk for any inaccuracies. Marcus & Millichap Real Estate Investment Services is a service mark of Marcus & Millichap Real Estate Investment Services, Inc Marcus & Millichap
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