OFFICIAL WINNERS LIST

Transcription

1 It was an evening to remember! Congratulations to the winners of the 2016 SoCalAwards who inspired with their talent, creativity and innovation. A who s who of the industry shone brightly during this spectacular event - builder partners, marketing experts, merchandising and design professionals who love what they do and do what they love. Congratulations to one and all. This year s competition drew more than 500 entries. Finalists and Winners were celebrated September 10, 2016 in the Grand Ballroom of the Disneyland Hotel, in gala ceremonies with over 600 homebuilding professionals in attendance. Chaired by Matthew Sauls and Peter Altuchow of Pardee Homes About the SoCalAwards: Presented by the Greater Sales & Marketing Council and BIA of Southern California. Encompassing all facets of professional achievement, sales, marketing, merchandising and design. This competition provides for recognition in the fields of product design, model complex landscaping, interior merchandising, sales office design, logo design, graphics, brochures, signage, advertisements, overall advertising campaigns, special promotions, internet marketing and individual achievement. The Original awards program begin in 1974 named the MAME Awards Major Achievement in Marketing Excellence and was the first in the nation to recognize the sales, marketing and design efforts of the home building industry. Renamed in 2009 to The SoCalAwards as the Sales & Marketing Councils of the region joined forces to become the Greater SMC of Southern California. SPECIAL THANK YOU AArrow Sign Spinners - Human Directional Support Chameleon Design - Décor Get Community, Inc. - Website and Social Media Kovach Marketing - Theme and Collateral Outdoor Dimensions - Signage Wolff Horticulture - Décor and Foliage Produced by: Shane and Lisa Parrish 1

2 BEST IN SHOW HONORS Home of the Year Architectural Series For a Community Priced Over $1 Million The Oaks Farms - Residence Three By: Davidson Communities Marketing Director: Stefanie Makol & Rebecca Austin Architect: R. Douglas Mansfield Architectural Series For a Community Priced under $1 Million Coral Canyon Marketing Director: Megan Eltringham Architect: Bob White, Forest Studio Attached Community of the Year - High Rise Parkview By: Pardee Homes Marketing Director: Liz Ramirez Architect: William Hezmalhalch Architects TEN50 Trumark Urban Marketing Director: Mark Higgins/Tabatha Petersen Sales & Marketing: Polaris Pacific Ad Agency: Allis Branding Architect: HansonLA Interiors: Handel Interiors 2

3 Attached Community of the Year - Mid Rise Signage: Fusion Sign & Design Landscape: Nuvis Landscape Architecture Detached Community of the Year Over 1.5 Million Mason at Playa Vista By: Brookfield Residential Marketing Director: Alison Girard Ad Agency: Gunn Jerkens Marketing Communications Architect: KTGY Group Interiors/Sales Office: Chameleon Design Signage: Fusion Sign & Design Landscape: C2 Collaborative Detached Community of the Year Under $1.5 Million The Oaks Farms By: Davidson Communities Marketing Director: Stefanie Makol & Rebecca Austin Ad Agency/PR: Gunn Jerkens Marketing Communciations & Scribe Communications Architect: R. Douglas Mansfield Interiors/Sales Office: Design Line Interiors Landscape: SJA Landscape Architects Signage: Freeby Studios Upcoast By: Trumark Homes Marketing Director: Mark Higgins/Christina Ball Ad Agency: Gunn/Jerkens Marketing Communications Architect: KTGY Group Interiors/Sales Office: CDC Designs 3

4 Multi-Product Community of the Year Master Planned Community of the Year Porter Ranch Glen at Avila, Bluffs at Bella Vista, & Palisades at Westcliffe By: Marketing Director: Dottie Sweeney Ad Agency: Gauger + Associates Architect: - Glen at Avila: Bassenian Lagoni Architects - Bluffs at Bella Vista: Bassenian Lagoni Architects - Palisades at Westcliffe: SDK Atelier Interiors: - Glen at Avila: Ryan Young - Bluffs at Bella Vista: CDC Designs - Palisades at Westcliffe: CDC Designs Sales Office: CDC Designs/Outdoor Dimensions Signage: Outdoor Dimensions Landscape: - Glen at Avila: Land Development - Bluffs at Bella Vista: Land Creative Inc. - Palisades at Westcliffe: Land Creative Inc. Esencia at Rancho Mission Viejo By: Rancho Mission Viejo Marketing Director: Nadine Corrigan Ad Agency: Greenhaus Signage: Outdoor Dimensions & Fusion Sign & Design Landscape: Land Concern 4

5 SOCAL AWARDS 2016 COMPLETE WINNERS LIST Max Tipton Award for Marketing Excellence Since 1970, the Sales & Marketing Council has annually honored one individual who embodies the strength of character, passion for innovation and altruistic value system of the legendary Max Tipton. Differentiating itself from other industry accolades, the Tipton does not honor a successful business career, but rather acknowledges the recipient s pursuit of creative ideas, innovations and concepts as expressed by a significant body of work that has clearly passed the test of time. Beyond being a recognized expert, the honoree must be a visionary leader who commands respect and whose selfless nature has contributed to the advancement of our industry through the consistent sharing of knowledge and mentoring of others Max Tipton Honoree Max C. Tipton Memorial Award for Marketing Excellence 2015 Joan Marcus-Colvin 1992 Cortland Paul 2014 Bob Mirman 1991 Randall Lewis 2013 Chris Johnson 1990 Charles S. Dreyer 2012 Steve Ormonde 1989 Carole Eichen 2011 Melinda Masson 1988 Barry Berkus 2010 Bill Watt 1987 Beverly Trupp 2008 Miriam Tate 1986 Bob Hubbert 2007 Gary Ryness 1985 Gary Campbell 2006 Boyd Martin 1984 Bayne Sparks Nick Lehnert 2005 Carina Hathaway 2004 Tom Martin 2003 Walt Richardson 2002 Aram Bassenian 2001 Larry Webb 2000 Al Gobar 1999 Claudia Roxburgh 1998 Robert Saywer 1997 Michael Hixson 1996 Howard Englander 1995 Roger Holloway 1994 Don Moe 1993 Arthur Danielian 1983 Herbert L. Aist 1982 Rita Lamkin 1981 Burton E. Shefko 1980 Peter M. Mayer 1979 Joseph W. Smith 1978 L.C. Bob Albertson 1977 Richard F. Russell 1976 Kenneth W. Agid 1975 W.E. Michell 1974 Sanford R. Goodkin 1972 Warren Toman 1971 Lester Goodman 1970 John Martin 5

6 2016 B.J. Stewart Honoree B.J. Stewart Women s Achievement Award Honorees Lucy C. Dunn 2015 Donna Kelly 2014 Jasvina Gill 2013 Dana Kovach 2012 Joan Marcus-Colvin 2011 Debra Pember 2010 Valerie Hardman Lisa Parrish 2007 Sandy Keedy 2006 Melinda Masson 2005 Barbara Nagle 2004 JoAnne Williams 2003 Joyce Mason 2002 Robin Merchant 2001 Ann Romano 2000 Carol Carroll 1999 Carol Hoffman 1998 Dana Eggerts 1997 Diane Jensen 1996 NormaLynn Cutler 1995 Ava Carberry 1994 Sandra Kulli 1993 Shirley Brown 1992 Toni Alexander 1991 Julie Brinkerhoff 6

7 Category 01 Rookie Sales Person of the Year less than 2 years of selling new homes Category 03 Sales Professional of the Year selling product priced $600,000-$1.25 Million Jennifer Chang Ultimate New Home Sales & Marketing, Inc. Category 02 Sales Professional of the Year selling product priced under $600,000 Peggy Brock Inc. Category 04 Sales Professional of the Year selling product priced $1.25 Million to $2 Million Kristal Wilson Strategic Sales & Marketing Ann Yueh Inc. 7

8 Category 05 Sales Professional of the Year selling product priced over $2 Million Category 08 Sales Leader/Manager of the Year Mahtty Kowalik Inc. Category 06 Sales Team of the Year Shawn Essex Ultimate New Home Sales & Marketing, Inc. Category 09 Marketing Professional of the Year Team TEN50 Sheridan Mantor / Mark Sanchez / Lisa Fittipaldi Trumark Urban Tabatha Petersen Trumark Urban Category 07 - Cancelled 8

9 Category 10 Design Professional (or Team) of the Year Category 12 Customer Service Professional of the Year Susan Frazer Brookfield Residential Category 11 Community Superintendent of the Year Gary Schultz TRI Pointe Homes Category 13 - Cancelled Category 14 Rising Star of the Year Jakub Rozga Trumark Urban Lauren Stuart Brookfield Residential 9

10 Category 16 Best Logo Design Brian Ortwein TRI Pointe Homes Category 15 Associate of the Year TEN50 By: Trumark Urban Marketing Director: Mark Higgins/Tabatha Petersen Sales & Marketing By: Polaris Pacific Ad Agency: Allis Branding Category 17 Best Graphic Continuity Polaris Pacific The District By: Shea Homes Marketing Director: Janet Benavidez Ad Agency: Kovach Marketing 10

11 Category 18 Best Brochure for a Community under $600,000 Category 20 Best Brochure for a Community priced $1.25 Million to $2 Million The District By: Shea Homes Marketing Director: Janet Benavidez Ad Agency: Kovach Marketing Category 19 Best Brochure for a Community priced $600,000 to $1.25 Million TEN50 By: Trumark Urban Marketing Director: Mark Higgins Sales & Marketing By: Polaris Pacific Ad Agency: Allis Branding Category 21 Best Brochure for a Community priced over $2 Million Brighton at Five Knolls By: Brookfield Residential Marketing Director: Alison Girard Ad Agency: Gunn Jerkens Marketing Communications Coral Canyon By: Marketing Director: Megan Eltringham Ad Agency: Paolucci Salling & Martin Communication Arts 11

12 Category 21A Best Brochure for a Masterplan Category 23 Best Digital Online Marketing Campaign Playa Vista By: Brookfield Residential Marketing Director: Alison Girard Ad Agency: Gunn Jerkens Marketing Communications Category 22 Best Special Promotion Sales or Marketing Valencia By: FivePoint Communities Marketing Directors: Caryn Spencer Ad Agency: Gunn Jerkens Marketing Communications Category 24 Best Social Media Campaign Builder or Community Beacon Park at Great Park Neighborhoods - Sharestream By: FivePoint Marketing Director: Jann Rowe Design: Strada Advertising/Echo Media/ Chameleon Design Esencia at Rancho Mission Viejo By: Rancho Mission Viejo Marketing Director: Nadine Corrigan Ad Agency: Zenzi Communications 12

13 Category 25 Best Digital Sales Tool Category 27 Best Website for a Builder EightTwenty By: IntraCorp Companies Marketing Director: Amy Di Cerbo Design: Focus 360 Category 26 Best Overall Advertising Campaign William Lyon Homes Builder Website By: William Lyon Homes Marketing Director: Janet Kemmerer Ad Agency: Hayes Martin Associates Category 28 Best Website for a Community New Haven By: Brookfield Residential Marketing Director: Lauren Stuart Ad Agency: Hayes Martin Associates TEN50 By: Trumark Urban Marketing Director: Mark Higgins/Tabatha Petersen Sales & Marketing By: Polaris Pacific Ad Agency: Allis Branding 13

14 Category 29 Best Website for an Associate Thompson Building Materials Design: Placewright Design Category 30 Best Signage Program The Oaks Farms By: Davidson Communities Marketing Director: Stefanie Makol & Rebecca Austin Sales Office: Design Line Interiors Category 32 Best Design Center Shea Design Studio Shea Homes Cressa The New Homes Company Category 33 Best Model Complex Landscape Design TEN50 By: Trumark Urban Marketing Director: Mark Higgins/Tabatha Petersen Sales & Marketing By: Polaris Pacific Ad Agency: Allis Branding Signage: Fusion Sign & Design Category 31 Best Sales Office/Welcome Center Enclave at Yorba Linda By: Marketing Director: Dottie Sweeney Landscape: Summers/Murphy & Partners, Inc. 14

15 Category 34 Best Outdoor Living Space Category 36 Best Interior Merchandising of a Detached Home priced under $600,000 Enclave at Yorba Linda - Capistrano By: Marketing Director: Dottie Sweeney Landscape: Summers/Murphy & Partners, Inc. Category 35 Best Community Amenity Feature Province at Audie Murphy Ranch - Plan 2 By: Brookfield Residential Marketing Director: Rachel Peyton Interiors: CDC Designs Category 37 Best Interior Merchandising of a Detached Home priced $600,000 to $1.25 Million Trilogy at the Polo Club - The Polo Club By: Shea Homes Architect: Bassenian Lagoni Interiors: Design Lines, Inc. The Ridge at Robertson Ranch - Plan 1 By: Marketing Director: Dottie Sweeney Interiors: Design Line Interiors 15

16 Category 38 Best Interior Merchandising of a Detached Home priced $1.25 Million to $2 Million Category 40 Best Interior Merchandising of an Attached Home Plan The Oaks Farms - Residence 1 By: Davidson Communities Marketing Director: Stefanie Makol & Rebecca Austin Interiors: Design Line Interiors Category 39 Best Interior Merchandising of a Detached Home priced over $2 Million Mason at Playa Vista - Plan 1 By: Brookfield Residential Marketing Director: Alison Girard Interiors: Chameleon Design Category 41 Best Architectural Design of a Detached Home priced under $600,000 Enclave at Yorba Linda, Capistrano By: Marketing Director: Dottie Sweeney Interiors: Ryan Young Interiors Flagstone - Plan 1 By: Pardee Homes Marketing Director: Matt Sauls Architect: Bassenian Lagoni Architects 16

17 Category 42 Best Architectural Design of a Detached Home priced $600,000 to $1.25 Million Category 44 Best Architectural Design of a Detached Home priced over $2 Million Cortesa at Esencia - Plan 1 By: Shea Homes Marketing Director: Janet Benevidez Architect: Bassenian Lagoni Category 43 Best Architectural Design of a Detached Home priced $1.25 Million to $2 Million The Oaks Farms - Residence Three By: Davidson Communities Marketing Director: Stefanie Makol & Rebecca Austin Architect: R. Douglas Mansfield Category 45 Best Architectural Design - Attached Home Plan Miraval at Mesa Verde - Residence 1 By: Pinnacle Residential Marketing Director: Debbie Leitch Architect: Dahlin Group, Inc Cleo at Playa Vista By: Brookfield Residential Marketing Director: Alison Girard Architect: KTGY Architecture + Planning 17

18 Category 46 Best Architectural Design of a Multi-Family Community Ultimate New Home Sales & Marketing, Inc. $9,350,000 Karen McAllister Ultimate New Home Sales & Marketing, Inc. $11,481,320 Melissa Reese Ultimate New Home Sales & Marketing, Inc. $14,426,895 The Residences at Westgate By: Equity Residential Architect: Danielian Associates & Coe Architectural Collaboration Category 53 Million Dollar Sales Achievement Sheridan Mantor / Mark Sanchez / Lisa Fittipaldi Trumark Urban $55,780,500 Clint McKinnon Ultimate New Home Sales & Marketing, Inc. $10,850,435 Trina Asaro Ultimate New Home Sales & Marketing, Inc. $13,375,900 Danielle Walker-Beck Linda Bowen Ultimate New Home Sales & Marketing, Inc. $6,075,435 Jennifer Chang Ultimate New Home Sales & Marketing, Inc. $31,973,040 Steve Sullivan Ultimate New Home Sales & Marketing, Inc. $20,807,335 Allyson Connolly Polaris Pacific $12,013,500 Ann Yueh $73,970,268 Barbara Hughes $13,281,706 18

19 Bill Greenberg $26,461,474 Cheri McLaughlin $28,086,803 Conny Korper $13,281,706 Debbie Seapara $28,086,803 Rachel Erwin $25,521,158 Joy Zarubin $25,521,158 Dee Smith $25,521,158 Joyce Lee $54,939,545 Collin St. James $8,853,608 Kallie Ghannam $26,461,474 Kathleen Martin $16,353,075 Loretta Greenberg $25,101,891 Mahtty Kowalik $121,355,988 Mariana Delsindico $70,219,009 Nancy Long $25,101,891 Pat Gilbert $188,391,605 Peggy Brock $71,794,549 Marisa D Anna-Solomon $12,376,556 Michele Eisen $12,376,556 Susan Schultz Strategic Sales & Marketing $14,066,430 19

20 Farrah Larson $16,768,264 Jennifer Huynh $27,361,951 Jeremy Peyton $17,077,895 John Spencer $12,101,688 Shannon Price $7,107,350 Kristal Wilson Strategic Sales & Marketing $15,666,370 Davina Jeng $40,792,556 Carmen Ball Strategic Sales & Marketing $14,066,430 Jose Alkon $86,498,327 Laura Salmon $12,101,688 Leslie Kerwin-Myll $86,498,327 Malia Cheshire $65,645,414 Nancy Lewis $7,107,350 Scott Holland $65,645,414 20