Post Modernism. Semiotics. Contextual dissertation of the Post Modernist Era and Structuralist Movement: Relevant. and contemporary examples.

Transcription

1 Post Modernism Structuralism Semiotics Contextual dissertation of the Post Modernist Era and Structuralist Movement: Relevant theorists and buildings cited. Role of semiotics: Reference to original theories Role of semiotics: Reference to original theories and contemporary examples.

2 Post Modernism 60s to Present

3 Modernity gets the Boot

4 Charles Moore Classical forms engender humanist language Vitruvius Turning in my grave!!!!! Consumption of Images of Classicism

5 CORBU Notably Unimpressed. Consumption of Signs and Symbols

6 James Stirling [It s] not so much a re embrace, more a nostalgia tli Neue Straatsgallerie, James Stirling.

7 Tradition of the Architectural Promenade

8 The Portland, Michael Graves Authority. Power. Discipline.

9 60s 70s 80s Structuralist Theory

10 Barthes "Every object in the world can pass from a closed, silent existence to an oral state" Semiotics

11 Barthes Semiology is a science of forms, since it studies significations apart from their content content. Semiology and the Panopticon

12 The Forces of Binary Opposition

13 Exodus, or the Voluntary Prisoners of Architecture, 1972 Rem Koolhaas, Elia Zenghelis, Madelon Vreisendorp and Zoe Zenghelis

14 Koolhaas...From the outside this architecture is a sequence of serene monuments; the life inside produces a continuous state of ornamental frenzy and decorative delirium, an overdose of symbols Exodus, or the Voluntary Prisoners of Architecture, 1972 Rem Koolhaas, Elia Zenghelis, Madelon Vreisendorp and Zoe Zenghelis

15 Signs of Life: Symols in the American City, Exhibition Venturi, Scott Brown and Associates, Inc.

16 Vanna Venturi House, Robert Venturi

17 Arch Lintel Venturi More is not less. Vanna Venturi House, Robert Venturi

18 Selling: Lofts for Studs. Vitale Loft Renovation, Joel Sanders

19 Venturi and Scott Brown s: Duck and Decorated Shed

20 Las Vegas Strip Fremont Street, 1960

21 Banna Park Bird Watch, Ishigaki Island, Okinawa, Japan

22 Eisenman A decorated Shed is a building that functions as a billboard, where any kind of imagery (except its internal function) Letters, Patterns, even architectural elements conveys a message accessible to all" Church of the Light, Tadao Ando.

23 "Wink wink nudge nudge. Say no more, say no more." Louvre Pyramid, I. M. Pei

24 Iconographic of Sydney? Symbolic of the performing arts? Sydney Opera House, Jørn Utzon

25 References for Power Point Presentation 1. Post Modernism Structuralism Semiotics 2. Post Modernism 60s to Present 3. Modernity gets the Boot 4. Consumption of Images of Classicism 5. Consumption of Signs and Symbols 6. Neue Straatsgallerie, a. Interviewed in 1987 about the return of history, a re embrace of the city in architecture and urban design after the depredations of modernism, Stirling s answer made an important distinction. [It s] not so much a re embrace, more a nostalgia, he suggested Tradition of the Architectural Promenade a. An architectural model for the smooth and the striated serves to reinstall design practice and the intentional built environment as part of a productive image of thought in which temporal movement becomes inseparable from spatial movement. James Stirling ( ) creates an ongoing exchange between the actual and the virtual, the sedentary and nomadic. His projects posit a density of signs and an archaeological palimpsest that obfuscate the boundaries between landscape and building, natural and constructed, past, present and future, acting as a critical reflection on the nature of difference over identity, maintaining a unitary and singular concept that accommodates a multiplicity of events. 2 b. On Post Modernism: this new machine, which does not, like the older modernist machinery of the locomotive or the airplane, represent motion, but which can only be represented in motion 3 8. The Portland, Michael Graves a. the main role of the art and ornament was different. Their presence returned architecture to the wider Western tradition of classicism 4 9. Structuralist Theory 60s 80s 10. Semiotics a. "Every object in the world can pass from a closed, silent existence to an oral state" Panopticon a. Semiology is a science of forms, since it studies significations apart from their content Binary Opposition 13. Exodus, or the Voluntary Prisoners of Architecture, 1972 Rem Koolhaas, Elia Zenghelis, Madelon Vreisendorp and Zoe Zenghelis 14. Exodus, or the Voluntary Prisoners of Architecture, 1972 Rem Koolhaas, Elia Zenghelis, Madelon Vreisendorp and Zoe Zengheli. a. Suddenly, a strip of intense metropolitan desirability runs through the centre of London.... From the outside this architecture is a sequence of serene monuments; 1 Crinson, Satter, 55 3 Jameson, 45 4 Jenkins, 7 5 Barthes, Barthes, 109

26 the life inside produces a continuous state of ornamental frenzy and decorative delirium, an overdose of symbols. Koolhaas Signs of Life; Symbols in the American city, exhibition,1976, Venturi scott Brown and associates a. emphasized the rich persuasion of signs and symbols in our environment, demonstrating their pervasiveness throughout our society Vanna Venturi House, Robert Venturi a. Robert Venturi, who also starts from the position that architecture should be looked at as communication Vanna Venturi House, Robert Venturi a. More is not less Vitale Loft Renovation, a. Joel Sanders It s about the deconstruction of certain conventional ideas about the house. This conclusion by Alan Colquhoun followed a debate on the merits of selfreferentialism versus references to place. He saw this as a polemical design, intended as a critique of ordinary houses. It s a deliberate attempt to bring the house to a crisis point and ask What is a house? Above all it s exploring the possibilities of the gaze of the owner of the house, what he sees within the confines of that site The Duck and the Shed' 20. Las Vegas Strip Fremont Street, 1960 a. But complex programs and settings require complex combinations of media beyond the purer architectural triad of structure, form, and light at the service of space. They suggest an architecture of bold communication rather than one of subtle expression Banna Park Bird Watch, Ishigaki Island, Okinawa, Japan a. "A duck is a building that looks like its function, or allows its internal order to be displayed on its exterior Church of the Light, Tadao Ando. a. A decorated Shed is a building that functions as a billboard, where any kind of imagery (except its internal function) Letters, Patterns, even architectural elements conveys a message accessible to all." Louvre Pyramid, I. M. Pei 24. Sydney Opera House, Jørn Utzon 7 The Museum of Modern Art, Renwick Gallery of the National Collection of Fine Arts 9 Jencks, 7,45 10 Venturi, Sanders, Venturi and Scott Brown, 9 13 Eisenman, Eisenman, 25

27 Citations Barthes, Roland & Lavers, Annette, Mythologies. London: Vintage, Crinson, Mark. Certain Old and Lovely Things, Whose Signified Is Abstract, Out of Date: James Stirling and Nostalgia." In Change Over Time (2013) Eisenman, Peter, RE: WORKING EISENMAN. London: Academy editions, 1993 Jameson, Fredric. "Excerpts." In Postmodernism or, the Cultural Logic of Late Capitalism : Duke University Press: 1991 Jencks, Charles, "The Paradoxical World of Post Modernism" in The Language of Post Modern Architecture. p 7, London, Academy Editions: 1984 Jencks, Charles, "Modes of Architectural Communication." In The Language of Post Modern Architecture.p 45 London, Academy Editions: 1984 Sanders, Joel, "Kyle Residence. In Progressive architecture, vol. 74, no. 1. New York: Reinhold Publishing Corporation, 1993 Satter, Tod Jerome. Deleuze Studies. Vol. 6 Issue The Museum of Modern Art. MoMA Highlights. In New York: The Museum of Modern Art. Revised New York: 1999 Renwick Gallery of the National Collection of Fine Arts, "SIGNS OF LIFE: SYMBOLS IN THE AMERICAN CITY, EXHIBITION," Catalogue, 1976 Venturi, Robert. Complexity and Contradiction in Architecture. New York: The Museum of Modern Art, Venturi, Robert, and Denise Scott Brown. "Part 1: A Significance for a&p Parking Lots, or Learning from Las Vegas." In Learning from Las Vegas, edited by Robert Venturi, Denise Scott Brown and Steven Izenour, Cambridge, Mass.: MIT Press, 1972.