The Power of Berkshire Hathaway HomeServices

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The Power of Berkshire Hathaway HomeServices Who We Are

Berkshire Hathaway HomeServices Why Berkshire Hathaway HomeServices can provide more to meet your homeselling needs: Marketing Department Highest Quality Marketing Team Based Approach Largest Real Estate Firm Full Time Professionals Effectiveness and Results More Exposure Largest Market Share Locally Owned and Operated National Network Strength Yakima Trusts Berkshire Hathaway HomeServices

Jane Agent Broker, REALTOR 509-000-0000 jagent@bhhscentral.com www.janeagent.bhhscentral.com I Pride Myself on Creating the Perfect Real Estate Experience for My Clients I Have the Experience: Licensed Real Estate Broker/REALTOR Since 1979 I Have the Training: BA in Communications from Western Washington University I Have the Community Connections: Volunteer/Member of.../ My Experience, Training And Community Connections Demonstrate My Competence In Real Estate

Homeselling Process Selling a house typically includes many of the following elements. I will be your resource and guide every step of the way! Initial Consultation R Determine your needs and priorities R Review agency choices and select appropriate working relationship R Discuss the Berkshire Hathaway HomeServices Marketing Plan R Establish a Pricing Strategy R Complete home enhancement recommendations Design and Implement Berkshire Hathaway HomeServices Marketing Plan R Carry out scheduled marketing activities R Show the property to brokers and prospective buyers R Communicate with you on a regular basis R Monitor results of marketing activities R Modify Marketing Plan and Pricing Strategy as necessary Review Offer and Reach Agreement with Buyer R Buyer s real estate professional presents offer R Discuss and clarify proposed terms and conditions R Negotiation; possible counter offers R Reach final agreement Complete Settlement Process (per purchase contract) R Deposit of buyer s earnest money R Sign documents R Title search; preliminary title report to buyer R Inspections and Appraisal R Removal of remaining contingencies R Buyer s final walk-through of property R Loan funding/balance of funds from buyer R Recording of title R Relocation of seller; possession of property by buyer After-Sale Services R Help you find your next home, as needed R Assist you with relocation, as needed R Provide resources for other after-sale homeowner needs

Marketing Plan Our goal is to get you the Highest Price in the Least Amount of Time! There are Five Key Factors that Directly Affect the Sale of Your Home: Location Condition Terms Exposure Price We Will Show You Our Exclusive Marketing Plan And How to Use These Key Factors to Your Best Advantage

How Buyers Find The Home They Purchase 89% of Home Buyers use a Real Estate Agent YARD & OPEN HOUSE SIGNS - 9% FRIEND/ NEIGHBOR/ RELATIVE - 6% HOME BUILDER - 5% BY OWNER - 3% PRINT ADVERTISING - 1% INTERNET 43% REAL ESTATE PROFESSIONAL 33% 33% found their home through a real estate agent - We market directly to other Real Estate Agents 43% found their home on the internet - We advertise on the most important websites 9% found their home from Yard and Open House Signs - Buyers feel safe calling a third party 6% found their home through neighbors - We mail to your neighbors 5% found their home from the home builder 3% knew the seller or for sale by owner 1% found their home through other advertising - We ve got you covered We Target Our Marketing Where Today s Buyers Are Looking Source: National Association of REALTORS Profile of Home Buyers and Sellers Due to rounding, percentage distributions may not add up to 100 percent.

World-Wide Internet Advertising 92% of Buyers Use The Internet In Their Home Search We will post your property on the most important websites, marketing your home 7 days a week, 24 hours a day! In addition to exposure on our website www.bhhscentral.com, your home can be found on: In addition: When you list with Berkshire Hathaway HomeServices, your property also appears on local real estate company websites, including: Century 21, Coldwell Banker, ReMax Traditions, John L. Scott and Windermere More Exposure Brings More Buyers

Understanding Market Value The price of your home is affected by Market Conditions Factors that influence the value of your home include: How many buyers are buying in ratio to homes available for sale Location, design, amenities, and condition The economy, jobs and interest rates Factors that do not influence the value of your home include: The price you paid for the property How much money you need to net at close of escrow How much money you spent on improvements The impact of accurate pricing is extremely important because: Properties priced within market range generate more showings and offers, and sell in a shorter period of time Properties priced too high have a difficult time selling Pricing Your Home At Fair Market Value Is a Key Factor In Getting Your Home Sold!

Berkshire Hathaway HomeServices Exclusive Marketing Plan Designed to get you the Highest Price in the Least Amount of Time As Your Listing Agents We Will: Control the advertising and promotion of your home Coordinate with other Real Estate agents Show your home to qualified buyers Negotiate for the best possible outcome Our Exclusive Marketing Plan Brings Your Home More Exposure

How-To Videos Become knowledgeable by tapping into the principles of successful real estate transactions. Visit www.yakimarealestate.com and click on How-To Videos Simply enter your email address and select from any of the flowing videos We provide you with the tools and resources that help you make informed decisions.