CONTACT: Mary Romano Kait Hardiman

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1 RATE CARD CONTACT: Mary Romano Kait Hardiman times 5-12 times 13+ times 1 Time per year per year per year 4/C GROSS PRICE: Discount None 5% 15% 30% Full 8,300 7,885 7,055 5,810 Junior 7,300 6,935 6,205 5,110 1/2 H/V 6,600 6,270 5,610 4,620 1/4 5,400 5,130 4,590 3,780 (All prices effective January 2017) BELLY WRAP: Wraps over the front and back cover, full-bleed color ad. For details please contact Mary Romano. BLEEDS: Add 10%. Bleed size is 9 x 11.5 ; trim size is 8.5 x 11. POSITIONING: For Page 3 or back page, 10% surcharge. 10% surcharge for guaranteed placement. COMMISSION: 15% for recognized advertising agencies if the invoice is paid within 30 days. DEADLINES: 7 days prior to issue date. (Earlier during holiday weeks.) DELIVERY: a PDF attachment or link to the file to Mary Romano at mromano@hspnews.com DIMENSIONS: Full Page Junior Half Page (Horiz.) Half Page (Vert.) Quarter Page 7.75 x x x x x 4.5 Bleed Belly Wrap Live 7.75 x Trim 8.5 x 11 Bleed 9 x 11.5 Live 16.5 x 7.5 Trim 17 x 8 Bleed 17.5 x 8.5 CONFERENCES: Get bonus distribution by delivering your message to decision-makers attending a major industry conference. See Editorial Calendar for dates.

2 MATERIALS BLACK & WHITE: Black and white ads should be Press-Optimized PDFs with fonts embedded and highest-resolution graphics possible (minimum 300 dpi). Vector logos preferred. COLOR: Press-Optimized PDF with all Fonts embedded, highest resolution graphics possible (minimum 300dpi) and set as CMYK. Vector logos preferred. To ensure correct color, send a hardcopy matchprint to us. Please call Mary Romano with questions. WEB (BUTTON) ADS: $300 per week. Displayed on most pages of REAlert.com, except home page. Dimensions: 120W x 90H pixels. Format: gif, png or jpg. NOTE: Please be aware that our newsletters are delivered via as a PDF and in Print. Files should be set up for optimum output in both formats.

3 ABOUT OUR READERS Investors comb each weekly issue of Real Estate Alert for fresh tips on institutional buying opportunities and for the latest news about the market s leading dealmakers. Launched in 1989, the newsletter is recognized as an early-warning system for professionals pursuing offerings of income-producing properties and other real estate-related assets money-making information that can t be found anywhere else. There s simply no better medium for reaching key decision-makers in the real estate investment game. Real Estate Alert is published by Harrison Scott Publications, which also produces Hedge Fund Alert, Commercial Mortgage Alert and Asset-Backed Alert. More information about Real Estate Alert is available at DISTRIBUTION/READERSHIP Real Estate Alert is sent weekly by mail and to hundreds of professionals involved in the real estate investment arena. This highly targeted readership includes paid subscribers involved in buying, selling, brokering and financing real estate-related assets. In addition, hundreds of market professionals receive Real Estate Alert as part of complimentary three-week subscriptions. Be sure to ask about our special conference distributions, some of which are listed on the accompanying editorial calendar. REAL ESTATE ALERT FACTS $3,497 Annual Subscription Price (46 Issues) 17,000 Average Weekly Readership 6,000 Paid Circulation 10,000 Pass-along readership 1,000 Average Promotional Circulation PAID CIRCULATION BY BUSINESS TYPE 36% 23% 21% 7% 13% Fund Managers Lender Other Developer/Investor (includes REITs) Broker

4 WHO ADVERTISES? A Sampling of Recent Advertisers Ackman-Ziff Jones Lang LaSalle Allen & Overy Madison Capital Arbor Commercial Mortgage Madison International Realty Auction.com Marcus & Millichap Boston Realty Advisors McGladrey Carlton Group Meridian CBRE Mercury Capital Advisors Colliers Mesa West Capital CoStar PREI (Prudential Real Estate Investors) Cushman & Wakefield Prime Finance Eastdil Secured Real Estate Arts Greenhill Starwood Guggenheim Partners Washington State Investment Board HFF Wells Fargo istar

5 WHO SUBSCRIBES? A SAMPLING OF OUR READERS

6 9 NEW DEALS 10 CALENDAR See GRAPEVINE on Back Page See REIT on Page 2 See PUBLIC on Page 6 See MADISON on Page 4 REPRINTED ARTICLES Want your clients and prospects to see an article that mentions your company? We can reprint any article with a customized layout under the newsletter s logo an ideal addition to your packet of marketing material. REPRINT RATES B&W Logo/ Color Logo/ Color Logo/ Copies Plain Paper Plain Paper Glossy Paper 100 $50 $100 $ , , Madison Marquette Raising Debut Retail Fund Shopping-center developer Madison Marquette is forming its first opportunity fund. The Washington company has retained Presidio Partners to raise $350 million of equity for Madison Marquette Retail Enhancement Fund. Madison Marquette and its affiliates are committing at least $60 million toward that goal. With leverage, the vehicle would have about $1.2 billion of buying power. Madison Marquette will seek an 18% return by pursuing the same acquisition and development strategy it has used since being founded in The fund will make its investments within three years and hold them for up to 10 years. Chief executive officer Amer Hammour and managing director Gary Mottola are heading the vehicle. Also working on it are Paul Andrews, David Brainerd, Thomas Falatko, Eric Hormann and Jay Lask. The fund will buy, develop, redevelop and reposition retail and mixed-use properties, primarily in heavily developed areas of big cities, including Los Angeles, Philadelphia, New York, San Francisco, Minneapolis-St.Paul and Seattle. It will also pursue welllocated suburban properties that can be converted into community village centers lifestyle centers that combine retail and entertainment space. The company, a unit of international investment firm Capital Guidance, has developed 33 properties with a total value of $1.6 billion. It has sold 18 of them for a combined $950 million, generating a 25% gross internal rate of return. Last year, it sold a 66% stake in Bay Street, a 400,000-square-foot lifestyle center in the Bay Area community of Emeryville, Calif., to BlackRock Realty for $122.2 million, or $463/sf. It also sold 222 Sutter Street, a 127,000-sf San Francisco lifestyle center, to British player Capital & Counties, a unit of Liberty International, for $42 million, or JANUARY 18, Broadway Shops Beverly Hills Building 3 Pa. Mall Offers Redevelopment Play 3 Net-Leased Building Shopped in NJ 3 Vertical Mall May Hit Block in DC 4 TA Associates Dealing DC Offices 7 MMA Drops Fund, CMBS Plans 10 DRA Team Markets Virginia Offices 6 INVESTMENT VEHICLES THE GRAPEVINE First-round bids are expected this week for the 115,000-square-foot loft office building at 157 Chambers Street in Lower Manhattan. The recently vacated property, between Greenwich Street and West Broadway, is being targeted by residential conversion specialists, such as local player Gary Barnett and German-backed RFR Realty. The property, suitable for conversion into 46 residential condominiums, could fetch bids in the area of $65 million. Cushman & Wakefield is handling the offering for fund operator Rockpoint Group and local player Tribeca Associates. CNL Hotels & Resorts and Blackstone Group could be in the hunt to buy Fairmont Hotels & Resorts, which was put into play following an unsolicited REIT Shops US-Leased Complex in Virginia Commercial Net Lease Realty is marketing a large office complex in Northern Virginia that is valued at up to $250 million. The 554,000-square-foot property, in the Pentagon City section of Arlington, is fully leased to the U.S. Transportation Security Agency through At $450/sf, the buyer s initial yield would be 6.25%. The complex, at South 12th Street, consists of two buildings and a two-story, 1,079-car garage. There are no scheduled rent increases on the office space, but the federal agency is subject to 3% annual bumps on the garage lease. Worldcom formerly used the property as its headquarters. Commercial Net Lease, a REIT based in Orlando, bought it in 2003 for $142.8 million via a sale supervised by a federal bankruptcy court. Commercial Net Lease also assumed $28.9 million of expenses for previously scheduled tenant improvements and Public Systems Repositioning for Higher Yields Most major public pensions systems were net sellers of U.S. commercial properties last year, seeking both to capitalize on high prices and redeploy capital into higher yield investments in the U.S. and abroad. Among the 10 public pension systems that bought or sold at least $100 million of U.S. properties last year, nine were net sellers, according to data compiled from Real Estate Alert s Deal Database and other sources. The 10 systems sold $10.5 billion of properties, compared with just $3.4 billion of acquisitions (see table on Page 6). The data, which cover office, retail, multi-family, industrial and hotel properties, include the values of any stakes held by partners. Calpers was the most-aggressive seller, unloading $6.8 billion of properties while buying just $1.2 billion. California State Teachers was the only net buyer, with more than $1.8 billion of acquisitions and $488 million of dispositions. Why so much selling? Public pension systems, like other investors, are trying Madison Marquette Raising Debut Retail Fund Shopping-center developer Madison Marquette is forming its first opportunity fund. The Washington company has retained Presidio Partners to raise $350 million of equity for Madison Marquette Retail Enhancement Fund. Madison Marquette and its affiliates are committing at least $60 million toward that goal. With leverage, the vehicle would have about $1.2 billion of buying power. Madison Marquette will seek an 18% return by pursuing the same acquisition and development strategy it has used since being founded in The fund will make its investments within three years and hold them for up to 10 years. Chief executive officer Amer Hammour and managing director Gary Mottola are heading the vehicle. Also working on it are Paul Andrews, David Brainerd, Thomas Falatko, Eric Hormann and Jay Lask. The fund will buy, develop, redevelop and reposition retail and mixed-use $331/sf. Madison Marquette s recent acquisitions have been a mix of redevelopment opportunities and core plays that fits well with its stabilized portfolio. Many of its purchases are made with partners. 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7 REAlert.com Buttons appear in the side navigation area on most pages of REAlert.com, except home page. $300 per week. Dimensions: 120W x 90H pixels. Format: gif, png or jpg. Contact Mary Romano at or Kait Hardiman at for details. 120W x 90H pixels

8 CONTRACT AD DIMENSIONS: q Full page (7.75 wide, high) q Junior (5 wide, 7 high) q Half page/vertical (3.5 wide, 9 high) q Half page/horiz. (7.25 wide, 4.5 high) q Quarter page (3.5 wide, 4.5 high) INSERTION DATES: Total number of insertions: SPECIAL INSTRUCTIONS: PER-INSERTION CHARGES: Per-insertion charge: Adjustments: Gross price: Agency commission: Net price: CONTACTS: Send bill to: q Advertiser q Agency Advertiser: Agency: Contact: Contact: Address: Address: City/St/Zip: City/St/Zip: Telephone: Telephone: Fax: Fax: Advertiser and/or Agent agree to the accompanying Terms and Conditions. Authorized Signature Date

9 TERMS & CONDITIONS The Advertiser, Agency (if any) and Publisher hereby agree to be governed by the following conditions: 1. DEADLINES 7 days prior issue date. (Earlier during holiday weeks.) 2. CANCELLATIONS Advertiser or Agency may cancel an order for advertising prior to the material due date. The cancellation must be confirmed by the Publisher. 3. SHORT RATES AND REBATES Contract space must be used within one year of the first insertion. If there are fewer insertions during that period than the number upon which the rate is based, Advertiser or Agency will be required to pay the rate based upon the actual insertions. 4. PAYMENT The Advertiser and Agency are liable for payment for all published advertisements. Invoices are payable within 30 days of publication. In the event that the Publisher is not paid in full for an advertisement as due, Advertiser and Agency agree to pay the sum of one and one-half percent (1.5%) per month as interest on the unpaid balance, until paid, and all costs of collection incurred by the Publisher, including attorney s fees and costs. 5. PUBLISHER LIABILITY The Publisher shall not be liable for any failure to publish all or any portion of the issue in which an advertisement is contained if such failure is due to occurrences beyond the Publisher s control. Failure by Publisher to insert an advertisement invalidates this order but shall not constitute a breach of contract. Advertisements omitted from any particular issue or issues shall be compensated for either through makeups or rate adjustments. 6. INDEMNIFICATIONS The Advertiser and Agency shall indemnify and hold harmless the Publisher, its officers, agents and employees against claims, suits, expenses (including legal fees) and losses resulting from the publication of the contents of the advertisement, including (without limitation) claims or suits for libel, violation of right of privacy, copyright infringement or plagiarism. 7. ADVERTISING RATE CARD The Advertiser and Agency hereby acknowledge that they have received and read the Publisher s Advertising Rate Card. To the extent not inconsistent with the terms and conditions herein, the terms and conditions on the Advertising Rate Card in effect on the contract s signature date are hereby incorporated into these conditions. 8. GENERAL a. The Publisher shall not be bound by any condition, printed or otherwise, appearing on order blanks or copy instructions when such conditions conflict with the provisions set forth herein. b. All advertisements are published by the Publisher on the representation of the Advertiser or Agency that both are authorized to publish the entire content and subject matter of the advertisement. c. The Advertiser and Agency agree not to make promotional reference to the Publisher or any of its publications in any way without first obtaining the prior written permission of the Publisher for each such use. d. Publisher reserves the right to insert the caption Advertisement above any advertisement that simulates editorial content. e. This contract contains the entire agreement between the parties relating to the subject matter herein contained, and no change or modification of any of its terms and provisions shall be effective unless made in writing and signed by both parties.