UNITED KINGDOM OCCUPANCY SURVEY. Serviced Accommodation Annual Report May the research solution

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UNITED KINGDOM OCCUPANCY SURVEY Serviced Accommodation Annual Report 2016 May 2017 the research solution

INTRODUCTION This report presents a summary of the main findings from the UK Occupancy Survey for Serviced Accommodation 2016 which is jointly commissioned by the National Boards of England, Northern Ireland and Scotland and by Visit Wales (part of the Welsh Government) and supported by the Department for Culture, Media and Sport. This report has been compiled by Christine King at The Research Solution.

CONTENTS PAGE Summary 4 UK and National Annual Bedroom Occupancy 2012-2016 7 UK and National Monthly Bedroom Occupancy 2012-2016 8 UK and National Annual Bedroom Occupancy Averages 2012-2016 9 UK and National Annual Bedroom Occupancy Trends 2012-2016 10 UK and National Annual Bedroom Occupancy Trends averages 2012-2016 11 UK and National Annual Bedspace Occupancy 2012-2016 12 UK and National Monthly Bedspace Occupancy 2012-2016 13 UK and National Annual Bedspace Occupancy Trends - averages 2012-2016 14 UK and National Monthly Bedspace Occupancy Trends 2012-2016 15 UK and National Annual Bedspace Occupancy Trends averages 2012-2016 16 UK and National Annual Weekday Occupancy 2012-2016 17 UK and National Annual Weekend Occupancy 2012-2016 18 Origin of Visitors 19 UK and National Arrival Non-UK arrivals 2012-2016 20 UK Annual Occupancy by Type of Establishment 21 National Occupancy by Type of Establishment 22 UK Occupancy by Location of Establishment 23 Background 24

SUMMARY: BEDROOM OCCUPANCY The average annual bedroom occupancy for the UK in 2016 remained flat (+1 percentage point) when compared to 2015 data. Both Scotland and Wales remained on a par with 2015, Wales remaining static at 61% and Scotland flat (-1% percentage point). Northern Ireland witnessed the largest movement, with bedroom occupancy levels up by 4 percentage points. England mirrored the UK remaining flat (+1 percentage point). The monthly UK bedroom occupancy levels saw increases of 2 percentage points or more, in 6 out of the 12 months during 2016 with the remaining months flat on 2015 levels. Both November and December saw the biggest rise, up by 4 percentage points, with March and April rising by 3 percentage points respectively during 2016. February and July rose by 2 percentage points each when compared with 2015. July and September recorded the highest levels of bedroom occupancy throughout the year (81% and 80% respectively). Bedroom Occupancy levels in England mirrored that of the UK with both November and December witnessing the biggest increase during the year, up by 3 percentage points. March and April rose by 2 percentage points with all other months during 2016 remaining on a par with levels witnessed in 2015. Across Scotland, August and November saw a 3 percentage point increase in both months with October up by 2 percentage points on 2015. Both January and May were the only months with a drop in room occupancy. January fell by 12% and May was down 3% on 2015 data. The remaining months remained flat against levels achieved in the previous year. Wales fared less well during 2016 when compared with 2015. Only 4 out of the 12 months saw a rise in bedroom occupancy. January, August, October and December recorded increases of 2, 2, 3 and 3 percentage points each. The summer months from May to July all recorded falls in room occupancy with May witnessing the largest decrease of 5 percentage points when compared with 2015. Northern Ireland fared well with increases in 7 out of the 12 months during 2016, with only January and February decreasing in room occupancy. The biggest increase was found in July and November, where levels rose by 12% and 11% respectively when compared to 2015.

SUMMARY: BEDSPACE OCCUPANCY UK bedspace occupancy levels remained flat against 2015 throughout most of the year, with the exception of November and December where bedspace levels increased by 3 and 4 percentage points respectively. England bedspace occupancy levels were similar to the UK with an increase in both November and December of 2 and 3 percentage points respectively. All other months remained static with 2015 levels, with the exception of May where a 2 percentage point decrease was seen. Scotland saw increases in half of all months throughout 2016. July, August and October rose by 3 percentage points respectively with March, November and December up by 2 percentage points each. January fell by 10 percentage points with both April and May down by 3 percentage points respectively. The remaining months did not see any change in bedspace occupancy levels during 2016. Wales bedspace occupancy remained flat in 7 out of the 12 months during 2016. Only January and December saw any movement of note with increases of 2 and 4 percentage points respectively. May, June and October all saw decreases when compared with 2015, down by 5 percentage points in May and 2 percentage points in both June and October. Northern Ireland bedspace occupancy levels increased in 9 out of the 12 months in 2016. The largest of these was in July and November, where bedspace occupancy levels increased by 12 and 11 percentage points respectively. All other months increased in bedspace occupancy, apart from February and March which remained flat and January witnessing a decrease, down 3 percentage points on 2015 data.

SUMMARY: ROOM AND BEDSPACE OCCUPANCY IN DETAIL Across the UK as a whole, both weekday bedroom and bedspace occupancy levels remained flat (+1 percentage point) when compared to the previous year. Northern Ireland fared best in weekday room and bedspace occupancy figures, with both room and bedspace occupancy up 4 percentage points on 2015 data. Room occupancy in England, Wales and Scotland all remained flat (+1 percentage point in England and -1 percentage point in Wales and Scotland). Bedspace occupancy in all three countries remained flat compared to 2015. The UK weekend bedroom occupancy remained on a par with the previous year, whilst weekend bedspace occupancy rose by 2 percentage points. England and Northern Ireland saw increases in both weekend bedroom and bedspace occupancy, up 2 percentage points respectively in both measures of occupancy. Scotland fell by 2 percentage points in weekend room occupancy and remained flat in weekend bedspace occupancy. Wales remained flat in both weekend bedroom and bedspace occupancy during 2016. Across the UK, bedroom occupancy by type of establishment saw Guesthouses rise by 3 percentage points and B&B s by 2 percentage points. Hotel s did not see any change from the levels achieved during 2015. Bedroom occupancy levels in England remained flat in all three sectors (+1 percentage point). Scotland witnessed a decrease of 4 percentage points in the guesthouse sector and 2 percentage points in the B&B sector. The hotel sector remained on a par with 2015. Wales saw a rise in both the guesthouse and B&B sector of 4 and 2 percentage points respectively, whilst hotels remained static. Northern Ireland saw rises in each of the three sectors. B&B s witnessed the biggest rise, up 8 percentage points, followed by guesthouse s (7 percentage points), with hotels up by 3 percentage points during 2016. Bedspace occupancy in the guesthouse and B&B sectors in England rose by 3 and 2 percentage points respectively, hotels remained on a par with 2015. Scotland saw a decrease in bedspace occupancy in the B&B sector, with both hotels and guesthouses remaining flat. Guesthouse bedspace occupancy in Wales increased during 2016, up 4 percentage points on 2015 data. B&B s also fared well, up 2 percentage points, with hotels remaining flat. All sectors in Northern Ireland performed well during 2016. The B&B sector saw bedspace occupancy increase by 7 percentage points, with guesthouses rising by 5 percentage points and hotels up 4 percentage points when compared to 2015 data.

BEDROOM OCCUPANCY: UK AND NATIONAL

UK AND NATIONAL: ANNUAL BEDROOM OCCUPANCY 2012-2016 80 70 60 50 40 30 20 10 0 England Scotland Wales N Ireland UK 2012 66 59 51 57 64 2013 68 64 55 56 66 2014 69 63 57 55 68 2015 70 65 61 57 69 2016 71 64 61 61 70

UK AND NATIONAL: MONTHLY BEDROOM OCCUPANCY 2012-2016 Table 1: UK and National: Bedroom Occupancy 2012-2016 Bedroom Occupancy (%) England Scotland Wales Northern Ireland UK 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 January 50 49 52 54 55 39 52 41 57 45 32 41 39 41 43 35 37 39 40 33 47 49 50 53 54 February 57 60 61 63 64 48 63 51 53 53 40 46 48 52 51 45 45 48 55 51 54 59 59 61 63 March 62 63 64 63 65 50 53 53 54 55 50 48 50 55 55 48 48 45 54 53 59 60 61 61 64 April 65 66 68 68 70 57 58 60 61 60 50 52 58 59 58 60 51 55 58 59 63 64 66 66 69 May 69 71 72 72 72 67 70 70 72 69 55 61 64 66 61 62 61 62 65 66 68 70 71 72 71 June 73 75 76 78 77 73 75 75 76 76 60 60 65 70 67 71 67 65 68 72 72 74 75 77 77 July 72 78 79 80 81 72 77 78 78 79 60 66 69 75 73 70 68 64 64 76 71 77 78 79 81 August 73 77 79 78 79 77 83 82 79 83 65 71 76 75 77 74 74 73 71 79 73 78 79 78 79 September 77 77 79 80 81 73 76 78 77 78 65 63 69 74 72 67 66 64 63 72 75 76 78 79 80 October 71 72 74 75 75 62 65 65 65 67 52 55 61 66 63 59 59 55 54 62 68 70 72 73 74 November 64 67 68 67 70 51 52 56 53 56 44 50 45 54 55 50 52 52 46 57 61 64 65 64 68 December 56 59 61 60 63 41 43 48 49 48 40 43 39 48 51 43 42 41 42 51 53 56 58 57 61

UK AND NATIONAL: ANNUAL BEDROOM OCCUPANCY AVERAGES 2012-2016 Table 1a: UK and National: Bedroom Occupancy Averages 2012-2016 Bedroom Occupancy (%) England Scotland Wales Northern Ireland UK 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 April Oct Average July Sept Average Annual Average 71 74 75 76 76 69 72 73 73 73 58 61 66 69 67 66 64 63 63 69 70 73 74 75 76 74 77 79 79 80 74 79 79 78 80 63 67 71 75 74 70 69 67 66 76 73 77 78 79 80 66 68 69 70 71 59 64 63 65 64 51 55 57 61 61 57 56 55 57 61 64 66 68 69 70

UK AND NATIONAL: ANNUAL BEDROOM OCCUPANCY Table 2: UK and National: Bedroom Occupancy Trends 2012-2016 TRENDS 2012-2016 England Scotland Wales Northern Ireland UK 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 January 50 52 54 44 50 48 37 40 41 37 39 37 48 51 52 February 59 61 63 54 56 52 45 49 50 46 49 51 57 60 61 March 63 63 64 52 53 54 49 51 53 47 49 51 60 61 62 April 66 67 69 58 60 60 53 56 58 56 55 58 64 65 67 May 71 72 72 69 71 70 60 64 64 62 63 64 70 71 71 June 75 76 77 74 75 76 62 65 67 68 67 68 74 75 76 July 76 79 80 76 78 78 65 70 72 67 65 68 75 78 79 August 76 78 79 81 81 81 71 74 76 74 73 74 77 78 79 September 78 79 80 76 77 78 66 69 72 66 64 66 76 78 79 October 72 74 75 64 65 66 56 61 63 58 56 57 70 71 73 November 66 67 68 53 54 55 46 50 51 51 50 52 63 64 66 December 59 60 61 44 47 48 41 43 46 42 42 45 55 57 59

UK AND NATIONAL: ANNUAL BEDROOM OCCUPANCY TRENDS - AVERAGES 2012-2015 Table 2a: UK and National: Bedroom Occupancy Trends 2011-2016 England Scotland Wales Northern Ireland UK 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 April Oct Average 73 75 76 71 72 73 62 66 68 64 63 65 72 74 75 July Sept Average 77 79 80 77 79 79 67 71 73 69 67 70 76 78 79 Annual Average 68 69 70 62 64 64 54 58 60 56 56 58 66 68 69

BEDSPACE OCCUPANCY: UK AND NATIONAL

UK AND NATIONAL: ANNUAL BEDSPACE OCCUPANCY 2012-2016 60 50 40 30 20 10 0 England Scotland Wales N Ireland UK 2012 50 45 43 40 48 2013 51 49 41 38 50 2014 52 48 43 38 50 2015 52 49 47 42 51 2016 52 49 47 47 52

UK AND NATIONAL: MONTHLY BEDSPACE OCCUPANCY 2012-2016 Table 3: UK and National: Bedspace Occupancy 2012-2016 Bedspace Occupancy (%) England Scotland Wales Northern Ireland UK 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 January 36 35 36 39 38 27 35 29 40 30 21 27 26 30 32 25 23 23 27 24 33 34 34 38 37 February 42 44 44 46 46 33 45 36 36 37 29 33 33 39 39 29 31 29 38 39 40 43 42 44 45 March 46 47 48 47 47 36 39 38 38 40 36 35 35 41 41 33 38 31 39 40 44 45 46 45 46 April 50 49 53 50 51 43 43 46 47 44 39 38 44 46 46 42 36 36 43 46 48 47 51 49 50 May 51 55 54 55 53 51 54 54 57 54 40 46 49 52 47 42 43 42 49 51 50 54 53 55 53 June 57 57 55 56 56 57 58 58 59 60 46 45 49 53 51 48 46 45 50 52 56 56 55 56 56 July 55 60 60 60 61 58 63 63 63 66 45 54 55 58 58 54 46 40 51 63 55 60 60 60 61 August 59 64 63 62 61 64 69 68 66 69 54 58 62 62 63 56 54 55 57 65 59 64 64 63 62 September 58 57 58 58 59 55 58 59 59 60 48 48 52 55 56 46 41 45 45 54 57 56 58 58 59 October 53 53 54 54 54 45 49 49 48 51 39 40 45 50 48 42 40 39 41 47 51 51 52 53 53 November 48 49 48 47 49 36 37 39 37 39 31 36 34 39 40 35 32 36 33 44 45 46 46 45 48 December 42 43 45 44 47 32 33 35 35 37 30 32 30 36 40 30 29 30 33 39 40 41 43 42 46

UK AND NATIONAL: ANNUAL BEDSPACE OCCUPANCY TRENDS - AVERAGES 2012-2016 Table 3a: UK and National: Average Bedspace Occupancy 2012-2016 Bedspace Occupancy (%) England Scotland Wales Northern Ireland UK 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 12 13 14 15 16 April Oct Average 55 56 57 56 56 53 56 57 57 58 44 47 51 54 53 47 44 43 48 54 54 56 56 56 56 July Sept Average 57 60 60 60 60 59 63 63 63 65 49 53 56 58 59 52 47 47 51 61 57 60 60 60 61 Annual Average 50 51 52 52 52 45 49 48 49 49 38 41 43 47 47 40 38 38 42 47 48 50 50 51 52

UK AND NATIONAL: MONTHLY BEDSPACE OCCUPANCY TRENDS 2012-2016 Table 4: UK and National: Bedspace Occupancy Trends 2012-2016 England Scotland Wales Northern Ireland UK 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 January 36 37 38 30 35 33 25 28 29 24 25 25 34 36 37 February 43 45 45 38 39 36 32 35 37 30 33 35 42 43 44 March 47 47 47 38 38 39 35 37 39 34 36 37 45 45 46 April 51 51 51 44 45 46 40 43 45 38 38 42 49 49 50 May 53 55 54 53 55 55 45 49 49 42 45 47 53 54 54 June 56 56 56 58 58 59 47 49 51 46 47 49 56 56 56 July 58 60 60 61 63 64 51 56 57 47 46 52 58 60 60 August 62 63 62 67 68 68 58 61 62 55 55 59 62 63 63 September 58 58 58 57 59 59 49 52 54 44 44 48 57 57 58 October 53 54 54 48 49 49 41 45 48 40 40 42 52 52 53 November 48 48 48 37 38 38 34 36 38 34 34 38 46 46 46 December 43 44 45 33 34 36 31 33 35 30 31 34 41 42 44

UK AND NATIONAL: ANNUAL BEDSPACE OCCUPANCY TRENDS - AVERAGES 2012-2016 Table 4: UK and National: Bedspace Occupancy Trends 2012-2016 England Scotland Wales Northern Ireland UK 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 12-14 13-15 14-16 April Oct Average 56 57 57 55 57 54 47 51 52 45 45 49 55 56 56 July Sept Average 59 60 60 62 63 42 53 56 58 49 48 53 59 60 60 Annual Average 51 51 52 47 48 32 41 44 46 39 39 42 49 50 51

UK AND NATIONAL ANNUAL WEEKDAY OCCUPANCY 2012-2016 Fig. 3: UK and National: Annual Weekday Bedroom Occupancy 2012 2016 Fig. 4: UK and National: Annual Weekday Bedspace Occupancy 2012-2016 % 100 80 60 40 20 0 Eng Scot Wales N Ire UK 2012 69 61 51 55 65 2013 70 66 54 54 68 2014 70 60 55 55 69 2015 72 68 61 52 70 2016 72 67 60 56 71 % 100 80 60 40 20 0 Eng Scot Wales N Ire UK 2012 46 43 35 35 45 2013 48 46 37 34 47 2014 49 42 39 36 48 2015 50 48 42 35 49 2016 49 48 43 39 49

OCCUPANCY IN DETAIL: UK AND NATIONAL

UK AND NATIONAL ANNUAL WEEKEND OCCUPANCY 2012-2016 Fig. 5 UK and National: Annual Weekend Bedroom Occupancy 2012 2016 Fig. 6: UK and National: Annual Weekend Bedspace Occupancy 2012 2016 % 100 % 100 80 80 60 60 40 40 20 20 0 Eng Scot Wales N Ire UK 2012 63 57 51 58 61 2013 64 62 55 57 63 2014 67 57 58 60 65 2015 66 65 62 59 66 2016 68 63 62 61 67 0 Eng Scot Wales N Ire UK 2012 52 48 42 45 51 2013 53 52 45 42 52 2014 54 47 47 46 53 2015 54 53 53 47 53 2016 56 53 53 49 55

ORIGIN OF VISITORS Fig. 7: UK: Annual Bedspace Occupancy 2012-2016 by Origin of Visitors 100 80 % 60 40 6 6 5 5 4 20 37 38 38 39 39 0 2012 2013 2014 2015 2016 UK Non-UK Note that the occupancy figures in figure 7 and 8 are based on only those establishments able to differentiate between UK and non- UK visitors which is less than the total sample and therefore figures should be treated with caution In addition the figures in figure 7 are calculated only on figures for England, Wales and Northern Ireland while those in figure 8 are calculated only on figures for England and Northern Ireland.

FIG 8: UK AND NATIONAL: ANNUAL NON-UK ARRIVALS AS A PERCENTAGE OF ALL ARRIVALS 2012-2016 % 40 30 20 10 0 England Scotland Wales N Ireland UK 2012 12 0 0 34 11 2013 12 0 0 42 12 2014 8 0 0 41 9 2015 8 0 0 37 9 2016 7 0 0 37 8. Due to changes in the data collection, it is no longer possible to provide UK/non UK figures for Scotland or figures relating to arrivals for Wales

UK ANNUAL OCCUPANCY BY TYPE OF ESTABLISHMENT Fig. 9: UK: Annual Bedroom Occupancy 2012-2016 by Type of Establishment Fig. 10: UK: Annual Bedspace Occupancy 2012-2016 by Type of Establishment % 100 % 80 80 60 60 40 40 20 20 0 Hotels Guest Houses B&Bs 2012 68 50 45 2013 70 51 46 2014 72 51 47 2015 73 51 49 2016 73 54 51 0 Hotels Guest Houses B&Bs 2012 51 40 35 2013 53 41 36 2014 53 40 38 2015 44 34 33 2016 53 44 42

NATIONAL OCCUPANCY BY TYPE OF ESTABLISHMENT Fig. 11: National: Annual Bedroom Occupancy 2015 and 2016 by Type of Establishment Fig. 12: National: Annual Bedspace Occupancy 2015 and 2016 by Type of Establishment % 100 % 100 80 80 60 60 40 40 20 20 0 2015 Eng 2016 Eng 2015 Scot 2016 Scot 2015 Wales 2016 Wales 2015 N Ire 2016 N Ire Hotels 73 74 72 71 67 67 67 70 Guest houses 54 55 46 42 39 43 32 39 B&Bs 52 53 43 41 31 33 24 32 0 2015 Eng 2016 Eng 2015 Scot 2016 Scot 2015 Wales 2016 Wales 2015 N Ire 2016 N Ire Hotels 53 53 54 54 51 51 50 54 Guest houses 42 45 38 37 32 36 22 27 B&Bs 41 43 35 33 27 29 19 26

UK OCCUPANCY BY LOCATION OF ESTABLISHMENT Fig. 13:UK: Annual Bedroom Occupancy 2012-2016 by Location of Establishment Fig. 14: UK: Annual Bedspace Occupancy 2012-2016 by Location of Establishment % 100 % 100 80 80 60 60 40 40 20 20 0 Seaside City/large town Small town Country/village 2012 56 71 60 53 2013 58 75 62 57 2014 59 77 63 57 2015 61 76 64 58 2016 62 77 66 59 0 Seaside City/large town Small town Country/village 2012 44 53 42 42 2013 48 55 44 44 2014 47 56 45 44 2015 46 56 46 45 2016 46 55 46 47

BACKGROUND AND METHODOLOGY

BACKGROUND TO THE SURVEY As part of the EU Directive on Tourism Statistics adopted in January 1995, the UK is required to submit monthly occupancy rates for hotels and similar establishments (i.e. serviced accommodation) to Eurostat, the statistical office of the European Community. The responsibility for providing this data lies with the National Tourist Boards for England, Scotland and Northern Ireland and with Visit Wales (part of the Welsh Assembly Government), each of whom is responsible for the implementation of an occupancy survey in their area, carried out according to a common specification and standard, thus ensuring the production of comparable occupancy data for the whole of the UK. The types of accommodation included in the survey are defined as tourist accommodation which is arranged in rooms and where bed-making and cleaning services are provided. This includes: Hotels, motels, inns, guest houses, farm guest houses, bed and breakfast establishments The types specifically excluded are: Youth hostels and University accommodation This summary has been compiled by The Research Solution (UK Survey Co-ordinator) from figures supplied by (or on behalf of) the National Tourist Boards of England, Northern Ireland (working with NISRA (the Northern Ireland Statistics and Research Agency), Scotland and Visit Wales (part of the Welsh Government). Further information about the surveys in individual areas June be obtained from the relevant organisations: VisitEngland (020 7578 1400) Northern Ireland Tourist Board (02890 231 221) VisitScotland (0131-472-2222) Visit Wales (029 2047 9909) TRS The Research Solution, 7 Keats Avenue, Beechwood Park, Worcester, WR3 8DU. Tel:+44(0)1905 7210440. E-mail: occsurvey@theresearchsolution.co.uk

BACKGROUND TO THE SURVEY (CONT D) This document summarises the main trends from the surveys carried out in England, Scotland, Wales and Northern Ireland which have been aggregated to provide occupancy figures for the UK as a whole. The individual surveys are conducted according to a common specification to ensure the production of comparable data for the whole of the UK. The survey includes hotels (including motels, lodges and inns), guesthouses and private houses offering bed and breakfast to tourists (including farmhouses). It should be noted that only in Northern Ireland, where compulsory registration of tourist accommodation ensures an accurate stock record, is there a definition of the various types of accommodation. In England, Scotland and Wales the type is defined by each accommodation establishment itself in answering a questionnaire and therefore, because the criteria are not objectively defined, the distinction between types is not always clear and may vary slightly. In 2016 there were about 46,000 establishments of this type in the UK which were known to the tourist boards, with a total of over 1.9 million bedspaces available daily.

METHODOLOGICAL DETAILS Figure 15: Distribution of total known accommodation stock 2016: Number of establishments Figure 16: Distribution of total known accommodation stock 2016: Number of bedspaces 3,205 England 79,086 England N Ireland 24,963 176,949 N Ireland 9,191 Scotland Scotland Wales Wales 876 32,886 1,702,850 Each month between 2,286 and 2,460 returned data and the occupancy rates in the report are calculated from these monthly samples. The occupancy figures in this summary are calculated on the accommodation available each month - i.e. only open accommodation is included. In calculating figures for the UK, occupancy rates from each country have been weighted using the number of bedspaces known to be available in the area that month.

METHODOLOGICAL DETAILS (CONT D) 1. The figures in this summary are based on data available within eight weeks of the end of the month. In some cases the boards will re-run the monthly analysis later in the year to include data which was received too late for inclusion in this summary. These later figures will be used in the 2016 Annual Summary. 2. The minimum target sample size for Northern Ireland, Scotland and Wales is 200 open establishments per month while in England the target minimum sample size is 750. Larger sample sizes may be used in some areas in order to enable Boards to undertake further analysis based on geographical sub-divisions of the data. 3. In the calculation of occupancy rates for the UK, occupancy rates from each country have been weighted using the number of bedspaces known to be available in the area. 4. Occupancy rates: Bedspace occupancy Percentage of available bedspaces which were occupied Room occupancy Percentage of available rooms which were occupied Non-UK bedspace occupancy Percentage of available bedspaces which were occupied by non-uk guests Percentage of non-uk guests Percentage of arrivals which were non-uk guests Percentage of non-uk bednights Percentage of occupied bedspaces which were occupied by non-uk guests 5. It should be noted that: (a) the figures in Tables 2, 4, 8 and 9 will be based on a subset of the sample for all guests. This is because separate UK and non-uk data is not known for all establishments in the sample (Tables 2, 4 and 5), not all establishments provide daily data (Tables 4 and 5) and not all establishments give tariff details (Tables 9 and 10); and (b) because of changes in the data collected, it is no longer possible to provide UK/non UK figures for Scotland or figures relating to arrivals for Wales (Tables 2 and 5). (c) from June 2010, English occupancy data includes additional occupancy information for the 100+ room hotel sector supplied by STR Global. Given the change in the structure of the sample, care should be taken in the interpretation of year-on-year changes. 6. Accuracy of the results: The statistical accuracy of the results depends upon the size of the sample, the variation in occupancy rates between establishments and (to a smaller extent) the size of the survey population. As the sample is selfselecting, it is not possible to calculate true statistical margins of error. However, it is likely that the results are accurate to between ± 5.9% (sample of 50) to ±1.6 % (sample of 650). As there continues to be a substantial core of survey participants providing data every month, the trends which are identified by the survey are believed to reflect accurately overall trends in the use of serviced accommodation.