omotesando Projects 19 Created 06-Oct-14 By RAUL GARCIA CUEVAS, MADRID, Spain Gyre Shopping Center MVRDV shopping centre Dior Omotesando Prada Aoyama epicenter Tod's Omotesando Building V28 Aoyama Palacio Coach Omotesando Flagship Omotesando Hills Marc Jacobs Tokyo 6 One Omotesando Louis Vuitton Omotesando 13 Hanae Mori Building 14 Hugo Boss Omotesando 15 Tokyu Plaza Omotesando 16 Hiroshi Nakamura shopping centre 7 Forest Plaza Omotesando 17 Tadao Ando apartment 8 Mahal 18 Jiro Murofushi shop 9 AO Building 19 Sakakura Associates commercial space, office 10 Jaklitsch/Gardner s shop Norihiko Dan shop Tadao Ando shopping centre 5 OMA - Rem Koolhaas shop 12 Kenzo Tange shop Ricardo Bofill apartment, office, shopping centre 4 Creative Designers International fitness club, mixed-use development, retail SIA Aoyama Building Jun Aoki shop Toyo Ito office, retail, shop 3 Herzog and De Meuron shop, showroom Jun Aoki apartment, housing SANAA commercial space, shop 2 Criterion Daikanyama 20 Archinova Associates shop 11 Kengo Kuma & Associates office, shop http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 1
photo: Rob 't Hart photo: Rob 't Hart Gyre Shopping Center Omotesando street 5-10-1 Jingumae Shibuya-ku Tokyo http://gyre-omotesandocom/ This a new retail building on Omotesando street in Tokyo designed by Dutch architects MVRDV Gyre, also known as The Swirl, is generated from five identical rectangular floor plates that are rotated on a vertical axis and then trimmed to fit the site on Omotesando street Besides the big names and ground floor tenants, Chanel and Bulgari, the building will house the first Asian branch of the MoMA Design Store and a large shop for Martin Margiela Higher up there are smaller shops like a hair dress salon, an exclusive watch shop etc The top levels contain a series of different restaurants The interiors of the shops are designed by the different tenants From the Gyre website: A building in the shape of a gyre is a body in motion, with a magnetism that exudes energy Our hope is to become an incubator of a new way of shopping, thoughtfully, in a way that becomes a force for good GYRE connects with your and connects you to the world photo: Rob 't Hart Floor area/size 10-2007 8950 m² MVRDV Building physics consultant Takenaka Corporation Client Mitsubishi Corporation UBS Realty Email info@gyre-omotesandocom for more information MVRDV http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 2
photo: Frankss photo: Viditocho Dior Omotesando Omotesando Street 5-9-11 Jingumae Shibuya-ku Tokyo Omotesando Street is an avenue in Tokyo and home to many upscale shops featuring several international brand outlets Hence, the street is sometimes referred to as 'Tokyo's Champs-Élysées' On this prime location, ese architect duo Kazuyo Sejima and Ryue Nishizawa, known collectively as SANAA, has designed the building that accommodates a store for fashion retailer Dior The building is gift-wrapped in a translucent skin that allows the building underneath to show through The effect is achieved by using clear glass on the outside and a second displaced layer of translucent acrylic on the inside 2003 Client SANAA Dior viditocho photo: Viditocho Daily from 1000-1800 The exact address is: Jingumae 5-9-11, Shibuya-ku, Tokyo, Tokyo Prefecture 150 0001 http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 3
photo: Olivier van den Hoven photo: Yann Martin Prada Aoyama epicenter Minami-Aoyama 5-2-6 107-0062 Tokyo http://wwwpradacom/ Haute couture and star architecture have grown to understand each other rather well in the recent years Major fashion brands distinguish themselves by inviting world leading architects to indulge themselves in the design of flagshipstores and extravagant showrooms The highest density worldwide of such state of the art showpieces can arguably be found on and around Tokyo's Omotesando One of the most impressive contributions to this phenomenon is the Prada 'epicenter' This 33 meter high building has a façade like a membrane which is built out of wedge shaped elements that frame flat, convex and concave windows These element also form the outer structure of the building Closed horizontal bracings not only make the frame rigid, but also house the more private dressing rooms within this transparent building Everything about the building tells us that money was not an issue But perhaps the most costly design choice of all was to leave a large part of the expensive plot un-built photo: Olivier van den Hoven Floor area/size 6-2003 2860 m² Lighting designer Associate architect Client Herzog and De Meuron Arup Takenaka Corporation Prada Co Ltd olivier_van_den_hoven opened daily from 11am till 8pm (also on Sundays) the Omotesando metrostation is on the Ginza line, the Chiyoda line and the Hanzoumon line Take exit A3 and walk into the street called Minami-Aoyama after a short walk you get to the Prada epicenter http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 4
photo: Frankss photo: Frankss Tod's Omotesando Building Jingumae 5-1-15 Shibuya-ku Tokyo http://wwwtodscom/ Toyo Ito s Tod s Omotesando Building is a slender, L-shaped building for the Italian footwear retailer, it contains offices and a boutique fronting Omotesando, Tokyo s famous four-lane, tree-lined boulevard that in recent years has become the city s showplace for luxury brands and top architects The seven-storey building continues Ito's exploration of ideas of surface, the dramatic structure mimicking the shapes of the tall elm trees that stretch along Omotesando Avenue and reinterprets them in its façade as a series of crisscrossing geometric forms The façade is a smooth blend of concrete and glass and materials are kept simple The structural frame that supports the building is well concealed Inside, opaque glass hides the rear view so that shoppers are drawn to the front of the store where they play an important role in animating the building (text from RIBA Royal Gold Medal 2006 award) Floor area/size 12-2004 2449 m² Technical engineer Lighting designer Structural engineer Contractor Client Toyo Ito ES Associates Lightdesign Inc Oak Structural Design Office Takenaka Corporation Holpaf BV MI_MOA photo: Luis Villa del Campo tel + 81 364192055 http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 5
photo: Artefaqs Corporation V28 Jingumae, Shibuya-ku 6-31-17 151-0064 Tokyo A landmark building on the famous Omotesando & Harajuku crossing in Tokyo's most prestigious shopping districts The main occupants are a Zara store and Gold's gym, indeed people can be seen exercising from the street The curved façade is backlit with programmable multi-coloured led lights Floor area/size 2004 4068 m², Interior architect Structural engineer Lighting designer Client Creative Designers International Quentin_Seik Arup Starlet Veloqx City investment photo: Creative Designers International Nearest Station: Harajuku http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 6
photo: Ricardo Bofill photo: Ricardo Bofill Aoyama Palacio Minato-ku, 3-6-7 107-0061 Tokyo Ricardo Bofill Taller de Arquitectura designed the façades for this mix-use project including office, housing and retail, in the very heart of Tokyo's cosmopolitan centre Omotesando district, home to fashion, cosmetics, jewellery and multi-media companies The 13-storey Aoyama Palacio Tower, also known as "The Gucci Building", houses a large Gucci boutique on the 1st and 2nd floors, high-end fashion brand companies, top beauty institutions, major insurance companies and banks The building offers impressive views over Tokyo, covering the entire city Omotesando metro station is directly connected to the building Its privileged location, right on Omotesando crossing, makes it a popular meeting point photo: Ricardo Bofill Public access unknown! Floor area/size 1999 44000 m² Client Ricardo Bofill Meiji Life Insurance Company Ricardo_Bofill_Taller_de_Arquitectu ra http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 7
photo: Iwan Baan Coach Omotesando Flagship Kitaaoyama 6-3 107-0061 Tokyo The flagship design features a façade of 210 stacked, translucent display boxes in a herringbone pattern of vertical and horizontal orientation that accommodate the brand's wide repertoire of products In addition to the façade, OMA designed a "floating" tower of 105 illuminated acrylic units that encase the store's central stair, drawing pedestrians to the upper level Consolidating the display on the facade and circulation creates a condition in which the shopper is continuously surrounded by Coach's products, while simultaneously liberating floor space 2012 OMA - Rem Koolhaas http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 8
Omotesando Hills Jingumae 4-12-10 150-0001 Tokyo Omotesando is a shopping complex in central Tokyo built in 2005, in a series of urban developments by Mori Building It occupies a two hundred and fifty meter stretch of Omotesando, a shopping and (previously) residential road in Aoyama, sometimes termed Tokyo's Champs-Élysées It was designed by Tadao Ando, and contains over 130 shops and 38 apartments The construction of Omotesando Hills, built at a cost of $330 million, has been marked by controversythe building replaced the Bauhaus-inspired Dojunkai Aoyama Apartments, which had been built in 1927 after the 1923 Kanto earthquake The destruction of the apartments again raised questions about 's interest in preserving historic buildings A small section of the old apartments is reconstructed in the South-East part of the new complex 2006 Tadao Ando http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 9
photo: Liao Yusheng Marc Jacobs Tokyo Minamiaoyama, 5-2 107-0062 Tokyo This flagship location marks the first freestanding building designed for Marc Jacobs The 2,800-square-foot, three-story building is located off Omotesando Street in Tokyo's famous Aoyama shopping district It houses two main sales floors as well as a smaller sales area and storage room below grade The design responds to strict local codes and the surrounding context, bordered by world-renowned architecture and a quiet residential neighborhood Zoning requirements limited the occupiable building height to two above-grade floors, demanding a comparably shorter building height within the immediate site context However, a common building element known in ese as a kosakubutsu, used to conceal rooftop building equipment, was employed -- doubling the height of the building and visually compensates for the reduced occupiable height The facade is divided into three zones: a minimalist open ground floor, a dark and heavy middle floor, and lastly a custom perforated paneled beacon Floor area/size 2010 2800 m² Jaklitsch/Gardner s http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 10
One Omotesando Kitaaoyama 3-5-29 107-0062 Tokyo The project is the head office building of a fashion group that stands at the entrance to Omotesando, often called the most beautiful avenue in Tokyo Omotesando is a picturesque boulevard lined on both sides with huge zelkova trees that leads to Meiji Shrine, the largest Shinto shrine in Tokyo My aim was to make these trees resonate and not conflict with the building We created a mullion; 45 cm deep with laminated wood made of larch supporting the curtain wall The stems would resonate with the lumber and the vertical lines of mullions would resonate with vertical lines of the trees The wooden mullion also resonates with Meiji Shrine's wooden architecture The mullion contributes to energy conservation by shielding the interior from direct sunlight and mitigates the greenhouse effect by fixing carbon dioxide production Although 's Building Standard Law prohibits the use of wood on the exterior walls of buildings in large urban areas we were able to obtain special permission 9-2003 Kengo Kuma & Associates photo: Wiiii http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 11
photo: Jun Aoki SIA Aoyama Building Shibuya-ku 1-3-3 150-0002 Tokyo SIA Aoyama building is a high-rise office for rent that stands in the middle of the commercial district Omotesando, which houses increasing number of brand boutiques, as well as the terminal rail station Shibuya The area contains a mix of residential and office blocks Therefore, a building was designed that does not classify into either of those categories; a tower-like monolith with a seamless smooth surface The building itself is 64m high, but consists of 9 stories from the ground floor, with a relatively high ceiling reaching to 49m As a result, even with a minimized window area, sufficient natural light flows consistently to the full depth of the building There are 7 types of windows, each quadrate with sides of 115m, 145m, 16m, 175m, 19m, 205m and 22m They are placed methodologically, but at the same time in disarray, like a freehand drawing intended to be as accurate as possible 2008 Jun Aoki http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 12
Louis Vuitton Omotesando Jingumae 5-8-5 151-0052 Tokyo Louis Vuitton Omotesando is a store building 255 meters in width, 208 meters in depth and 319 meters in height, made up of rectangular parallelepiped units stacked in an irregular pile The structure, located in interstitial spaces 30 centimeters deep and 37 centimeters high between the rectangular parallelepiped units, is a non-uniform cage with few vertically aligned columns The columns and beams are all made from wide-flange steel members 20 centimeters by 20 centimeters in cross-section The exterior finish consists of two types of metal mesh, polished stainless panels or two layers of glass ornamented with patterns LV Hall on the seventh floor has a triple-height ceiling and is wrapped in a three-layered screen of metal mesh, glass and white lace embroidered with white ribbons 8-2002 Jun Aoki http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 13
Hanae Mori Building Kitaaoyama 3-6-7 150-0001 Tokyo The Hanae Mori Building, the first and the oldest of the Omotesando series, stands only two doors away from Tod's Omotesando It was completed already thirty years ago in 1978 by Kenzo Tange He is the one who also designed the Yoyogi National Gymnasium and the Tokyo Metropolitan Government building Almost resembling a house of mirrors at a carnival; this edifice reflects not only the zelkova trees but the pedestrians and the buildings across the road as well It stands as a pioneering example of fashion brand buildings, designed by prominent architects 1978 Kenzo Tange http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 14
photo: Ken Lee Hugo Boss Omotesando Jingumae 5-1-5 150-0001 Tokyo Hugo Boss had been looking for the store space on Omotesando for four years The brand, which currently operates about 60 retail spaces across the country, (mostly department stores) is also looking for opportunities to open additional freestanding stores in Tokyo In designing the building, renowned ese architect Norihiko Dan set out to imbue both the building and the chi (vitality) of Omotesando's character with an enriched dimension - evident in the flagship's iconic columns, which feature leafy, wood-grain patterning along its circumference photo: Kozo Takayama Floor area/size 11-2013 960 m² Norihiko Dan http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 15
Tokyu Plaza Omotesando Jingumae 4-30-3 150-0001 Tokyo The Jingumae crossing is where Omotesando and Harajuku intersect It's been the gateway to Tokyo fashion and its history as a hotbed of cultural movements has been as colorful as the people who inhabit it As for the landscape, buildings have come and gone as quickly as fads But in the latest iteration, Tokyu Plaza Omotesando Harajuku, a mouthful-of-a-name that has been quickly dubbed Omohara, has emerged as a fortress of fashion The towering castle-like structure was designed by Hiroshi Nakamura, an award-winning architect who helped shaped the new terminals at Haneda airport photo: See 4-2012 Hiroshi Nakamura http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 16
Forest Plaza Omotesando Jingumae 4-13-13 150-0001 Tokyo Tadao Ando has created spaces filled with light and greenery: quiet, relaxed settings for the most highly evolved urban lifestyles The building is located behind the Omotesando Hills shopping center The exterior walls of architectural concrete, the pebbled floorsthe geometrically composed spaces of concrete modules that describe a beautiful grid, touched with elegance and beauty in the light The exterior might seem inorganic at first glance, but as people live there and greenery grows, it begins to radiate a carefree life-force 10-2001 Tadao Ando http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 17
Mahal Jingumae 5-12-1 150-0001 Tokyo Mahal is a shop located in one of the side streets of Omotesando district The building consists of two parts, the bottom in which the shop is located, and the upper rotated at an angle of 45 degrees occupied by office 2004 Jiro Murofushi http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 18
AO Building Kitaaoyama 3-11-7 107-0061 Tokyo AO building is a high-rise building of 90m with shops and offices Splendidly curved sky scrapers in Aoyama, just between Omotesando and Shibuya in downtown Tokyo 10-2008 Main designer, Sakakura Associates Nihon Sekkei http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 19
Criterion Daikanyama Sarugakucho 29-1 150-0033 Tokyo Daikanyama contains luxury boutiques and upscale pastry shops In many respects, Aoyama, Omotesando, and Daikanyama all share things in common - they are in central Tokyo and have small shopping centers and restaurants The building was designed in the style of the Daikanyama- small, simple, combining concrete and glass Floor area/size 1-1999 616 m² Archinova Associates http://wwwmimoaeu/users/rul_mad/guides/omotesando/ 20