Ashland Technical Assistance Panel December 12, Ashland, MA

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Ashland Technical Assistance Panel December 12, 2017 Ashland, MA

About ULI the Urban Land Institute Mission To provide leadership in the responsible use of land and in creating and sustaining thriving communities worldwide. ULI is a research and education institution with nearly 36,000 members worldwide representing the entire spectrum of land use and real estate development disciplines, working in private enterprise and public service. ULI at the local level Boston/New England District Council covers nearly all of New England with over 1,300 Members developers, architects, planners, public officials, financiers, students, etc. 2

Ashland Technical Assistance Panel December 12, 2017 Technical Assistance Panels (TAPs) Ashland, MA ULI Boston/New England is committed to supporting communities in making sound land use decisions and creating better places. A TAP brings together of a group of ULI members with a range of professional expertise to provide focused, collaborative consultation to a local government or qualifying non-profit organization. This TAP Sponsored by MassDevelopment and Ashland, Massachusetts. This panel looked at the full range of options from an unbiased perspective. Panelists include public and private sector experts in the fields of architecture, planning, design and law Panelists have donated their time Final Deliverable Written report (8 weeks) will be available at http://boston.uli.org 3

The Panel Co-Chairs Jamie Simchik, Simchik Planning & Development Michael Wang, Form + Place Panelists Patrick Campbell, Commonwealth Development Consulting Rob Caridad, The Chiofaro Company Ryan Hoffman, GEI Consultants, Inc. Fred Kramer, Stantec Deb Myers, DMLA Claire O Neill, MassDevelopment Craig Seymour, RKG Associates, Inc. ULI Staff Sara Marsh TAP Writer Michael Hoban 4

Panel Sponsors 5

Ashland Technical Assistance Panel December 12, 2017 Panel Assignment Address These Questions Question One: Understanding Market Forces. What are the mix of uses that present the greatest potential for downtown redevelopment, and what strategies should the Town use to attract that right mix of uses in the right places? Are there any market challenges for downtown redevelopment? What is a realistic absorption rate of new retail/commercial/residential uses? Question Two: Understanding Environmental Permitting. Do any state and federal environmental permitting challenges exist for future downtown development, as relates to an historic nearby industrial contamination? If yes, what can the Town do to mitigate those challenges? Is there anything that the Town can do to preempt future permitting challenges that may disincentive private investment in downtown? Question Three: How to Stimulate Investment. What can the Town do to stimulate private investment in downtown? Would local investments in Town-owned properties or infrastructure help to stimulate private activity? What other strategies can the panel recommend to support transformative redevelopment on key parcels and throughout downtown? 6

The Process Briefing Panelists met with sponsor and received briefing materials Site Visit: Panelists toured downtown Ashland Panel interviewed stakeholders today including: Town officials Local business leaders Private property owners Local merchants Local residents Local developers 7

What did we hear? 8

Ashland Technical Assistance Panel December 12, 2017 Assets and Opportunities Inventory of architecturally distinct buildings Low downtown vacancy Retail, office, residential Strong residential demand Robust public engagement Enthusiasm for events and embracing new ideas Streetscape planning process Pro development ABA Public parking Town owned parcels Relocation and redevelopment of public safety facilities Natural Resources River, parks, and greenery 09

Ashland Technical Assistance Panel December 12, 2017 Streetscape example: Concord, NH Credit: CRJA 10

Ashland Technical Assistance Panel December 12, 2017 Challenges Perceptions Safety Railway Residential impact / schools Bedroom community Lack of centrally located public green space Lack of continuity street level specific Shortage of practical retail and gathering spaces Embracing the new demographics Underutilized key parcels Street corners Gateway parcels Parking locations Wayfinding Permitting uncertainties Zoning bylaw discrepancies Environmental requirements and approvals on plume 11

Recommendations Market forces What are the mix of uses that present the greatest potential for downtown redevelopment? Expand on residential opportunities, dining/restaurants, and experiential destination retail in the downtown area What strategies should the Town use to attract that right mix of uses in the right places? Revise and update zoning to support density and uses in downtown area. Use town owned property and improvements to the public realm to catalyze private investment. Are there any market challenges for downtown redevelopment? Diversity of parcel ownership, recapturing the leakage of spending outside of downtown Ashland. Limited economic viability without residential redevelopment. Creating an identity for Ashland. What is a realistic absorption rate of new retail/commercial/residential uses? It depends 12

Recommendations Environmental Permitting Do any state and federal environmental permitting challenges exist for future downtown development, as relates to an historic nearby industrial contamination? Understanding the environmental requirements and approvals on plume. If yes, what can the Town do to mitigate those challenges? Integrated process with local state federal regulations and requirements Is there anything that the Town can do to preempt future permitting challenges that may disincentive private investment in downtown? Advocate for site specific guidance co-published by EPA, MASS DEP, and Ashland to explain liability relief and duty to mitigate vapors. 13

Recommendations Stimulate Investment What can the Town do to stimulate private investment in downtown? Zoning/permitting diagnostic (Less discretionary and more predictable) Align zoning with the realities of the market and the physical characteristics of the downtown What local investments in Town-owned properties or infrastructure will help to stimulate private activity? Invest in holistic vision Feasibility studies on key town owned parcels ex: police station site Continue to invest in streetscapes and public realm plan including parking, wayfinding, etc. What other strategies can the panel recommend to support transformative redevelopment on key parcels and throughout downtown? Work to assemble more easily developable properties Education for boards - example: Citizen Planner Training Collaborative. Evaluate and identify funding opportunities; TIF, BIDs, DIF 14

Recommendations example case study 15

Recommendations Downtown Ashland

Recommendations Downtown Ashland

Funding & Resources MassDevelopment Real Estate Technical Assistance Program o Works with municipal officials, planners, local stakeholders, and others to provide technical assistance that uses creative solutions and clear action steps to address site-specific and districtwide economic development challenges Public Infrastructure Financing Tax-Exempt Bonds for Public Infrastructure MassWorks Grant MassDevelopment issues tax-exempt bonds for improvements to roadways, sidewalks, parks, parking garages, bridges, tunnels, wharves, and a range of public facilities. Infrastructure programs that use this tax-exempt financing includes o District Improvement Financing (DIF) o Special assessments Massachusetts Cultural Facilities Fund Commonwealth supports the arts with capital grants for the acquisition, design, renovation, and construction of cultural facilities. They also offer grants for development studies. Both MassDevelopment and the Massachusetts Cultural Council administer this fund. Predevelopment Loans MassDevelopment provides low interest rate loans up to $100,000 with deferred repayment terms to finance predevelopment real estate projects. 18

Ashland Technical Assistance Panel December 12, 2017 Questions? 19