TOM POSTILIO & MICKEY CONLON
TOM POSTILIO & MICKEY CONLON If ever there were an example of how show business and real estate amplify each other, it would be in the story of Tom Postilio & Mickey Conlon. At the intersection of entertainment and high-end Manhattan property sales, Tom & Mickey weave elements of Broadway into New York City s most posh real estate transactions. Simply put, everyone likes a good performance. Furthermore, every luxury New York City property has a lifestyle story to tell. And the highest echelon of New York City society knows that Tom & Mickey are just the pair to produce those stories. Before their chance meeting over a mutual love of cabaret, Tom &
Mickey enjoyed independent success. Tom, an American standards vocalist and recording artist who toured with the Glenn Miller Orch estra, had won awards and earned acclaim for his Frank Sinatra style before cofounding a renowned Manhattan real estate agency. Meanwhile, for several years after graduating from Duke University, Mickey collected Tony Award nominations for his Broadway productions. After partnering in life and real estate, the pair became the ultimate real estate Dream Team for New York s social elite. Poetically, the confluence of their dynamic personalities, showbiz backgrounds and real estate success came full circle when the pair earned starring roles on HGTV s Selling New York.
Recently married and now affiliated with Douglas Elliman Real Estate, Tom & Mickey continue to leverage their show business expertise to bring New York s unique property stories to life, whether representing buyers or sellers. Selling high style is not just bricks and mortar, says Tom, explaining the couple s approach. We develop the fantasy around what it might be like to live in these estates. Each listing gets complete dramatic treatment of script, choreography, lighting and set design to lure buyers. After that, Tom & Mickey further separate each property from the next. A lot of people approach this business systematically, says Tom. We spend a lot of time determining how each unique story will be told. Mickey adds that for some buyers, $25-30 million won t buy perfection. Likewise, some buyers musthaves are so specific they won t look at a property that s missing even one point. Showing New York real estate therefore requires unrivaled creativity. Each time we open the door to a property, there s a brand new audience. We adapt to that audience to show them the features that meet their needs, says Mickey. They don t, for instance, waste time pointing out the lush bedroom, the spa-like bathroom room or the gourmet kitchen that buyers expect to find in New York s urban manors. We ll interview and tell a story in the showing that matches their lifestyle, says Tom. If a buyer answers o If someone requires outdoor space, you might assume that means one thing but in reality it s that they want to grow their tomatoes. n the question about cooking by saying the only thing they make is reservations, the tour might underemphasize the professional grade kitchen in favor of other lifestyle amenities. Other buyers may be set on specific hard-to-find details in New York City. By asking detailed questions upfront, Tom & Mickey understand the reasoning behind buyers needs. Tom explains, If someone requires outdoor space, you might assume that means one thing but in
in the greatest city in the world, they say, is a privilege that encompasses great responsibility. Inherent to their business, therefore, is commitment to organizations that help people in need or that preserve the architectural and historical integrity of New York City. o We share the highs and lows. We re in it together. n reality it s that they want to grow their tomatoes. He and Mickey then show properties with indoor solariums or hydroponic gardens. Working together enriches their marriage in ways Tom & Mickey couldn t have imagined. Misery loves company and so does joy, says Mickey. We share the highs and lows. We re in it together. They re also in it for others. Leading extraordinary lives The duo was humbled recently by an honor from New York s Bailey House, which finds housing for people living with HIV/AIDS. At the gala this year, we were presented with the Jason Sheftell Real Estate Award, which was named after our dear friend who was the real estate reporter for the Daily News, says Mickey. In New York, where the media spotlight shines on the shiny upscale lifestyle, Tom & Mickey believe the plight of the underprivileged deserves at least as much attention. To learn more about Tom Postilio & Mickey Conlon, visit www.tomandmickey.nyc, email tom.postilio@elliman.com and mickey.conlon@elliman.com or call 212.350.8008