James Dudley Dipl. Arch UCL

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CV Name Profession James Dudley Dipl. Arch UCL Creative Director Swiss Address Chamerstrasse 42b, 6300 Zug, Switzerland Born 16 Feb 1966 Nationality British, holds Swiss C work permit Swiss Mobile +41 79 751 8950 Web jamesdudley.co.uk E Mail jim.dudley@gmail.com Key skill areas Creative direction, developing brand identity into 3D touch points in exhibitions, events and retail environments to shape the customer journey through engaging interactive experiences. New client acquisition and relationship development. Recruitment of key staff. Building and developing a strong and motivated team. Strategic insight into new technologies, products and services. Extensive portfolio of major international exhibition projects. Global network of highly-skilled practitioners and suppliers delivering quality brand experience. Nov 2003 - May 2017 Creative Director, Andreas Messerli AG, Wetzikon, Switzerland. www.messerli3d.com Over the past thirteen years, I have brought enthusiasm, energy and success to the Messerli Group, Switzerland s foremost specialists in live communication. Through leading a sequence of high-profile international projects, I have delivered successful creative strategies including those for the 20,000m 2. Doha Asian Games Press village and the Athletes Dining Area. Major exhibition projects for clients such as Baselworld, Nespresso, Mammut, KPMG, Pilatus Aircraft and the London flagship store for Victorinox. Many of the clients that I helped to secure through an extensive network of contacts continue to be profitable clients for the Messerli Group. I also actively acquired a new portfolio of assets with creative ideas at pitch including Vodafone at Mobile World Congress in Barcelona, Bacardi at TFWA in Cannes, award-winning projects for Established & Sons in Milan, Swarovski Crystal Palace in Milan and Maison & Objet, Paris. Discovering and recruiting talented staff to contribute to an existing team has been another exciting element of my work. In particular, the mentoring and development of design and project management teams while augmenting their skills with selected freelance staff has been a highlight. I continue to identify trends in design and emerging technologies that will be of particular value when communicating brand identities to new audiences or offering fresh perspectives in a crowded marketplace. Attending conferences, launches and design fairs to make personal contacts and assess devices in person makes their potential niche applications easy to identify. Reaching out to new clients through social media has resulted in my creating a suite of over 70 YouTube movies and furnishing an online library of projects while curating the FlickR photographic resource for the Messerli Group..

Ongoing projects Faculty member of the Design Management International course at the Hochschule Luzern. Teaching a single-semester programme focusing on brand development from first principles, the formation of a brand platform and purpose, establishing brand identity and the creation of brand touch points. 2002-2003 Designer with Interbrand Zintz Meyer und Lux, Zurich, Switzerland. www.interbrand.com Designing award-winning exhibits, installations and brand management tools for BMW and MINI 2000-2002 Senior Designer with Bellprat Associates, Winterthur, Switzerland www.bellprat.ch Designing for Opel and Chevrolet at the major Motorshows. Work on the Electriciens Romand s Pavilion at Swiss Expo (winner of visitors favorite pavilion), and an exhibition at the Swiss Transport Museum. 1994-2000 James Dudley Design. London-based studio supplying Production Agencies with design expertise in exhibitions and installations. Education and Qualification 1991-1992 Guest Student at Städelschule, Frankfurt. 1990-1992 Bartlett School of Architecture and Planning, University College London. Diploma in Architecture. RIBA Pt. 2 1986-1989 University of Bath, School of Architecture. B.Sc. with Honours in Architecture. RIBA Pt. 1 1985-1986 Epsom School of Art, Surry. Foundation Art course. 1983-1985 Richmond upon Thames College, Surry. A levels in Design & Technology (A), Photography (A), Physics (B), Maths (C). Other skills Extensive international network of contacts in the world of marketing and brand communication, exhibition design and associated services. German language to B1 level. Photography and the creation of short movies. Free time Cultural travel and photography. Attending major international art and design shows such as Documenta, Milan Furniture fair, Art Basel, London Design Festival and Frieze London. Road cycling through the Swiss Alps and supporting Queens Park Rangers.

Pilatus, EBACE, Geneva Alfred Müller, exhibition stand, Zug Nespresso, IFA, Berlin DJI Brand experience for WRC program Ronal, Essen Motorshow 2013 Established & Sons, Milan 1 Victorinox Flagship store, Bond St, London UBS Lounge, Art Basel

MINI Geneva Motorshow FIFA Centennial, Zurich Chevrolet, IAA Frankfurt Gulfstream EBACE Geneva ITU World Telecom, Geneva Established & Sons, Milan 2 Qatar 2022 Bid, Soccerex, South Africa Georg Jensen, Baselworld

Established & Sons, Milan Aspire, ISC, Geneva Champion s League Final Hospitality Village Rotary, Baselworld Air 14 Credit Suisse Event kit 3 Opel product launch, Frankfurt Electriciens Romans Pavilion, Expo 02