Selling Your Ophthalmology Practice. Financial Interest Disclosure 5/2/2016. Mark E. Kropiewnicki, Esquire, LLM* Daniel M. Bernick, Esquire, MBA*

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Selling Your Ophthalmology Practice Mark E. Kropiewnicki, Esquire, LLM* Daniel M. Bernick, Esquire, MBA* The Health Care Group Plymouth Meeting, PA www.healthcaregroup.com * Financial Interest Financial Interest Disclosure We have the following financial interests or relationships to disclose: Shareholders of and Consultants with The Health Care Group, Inc. and Health Care Consulting, Inc. Shareholders of and Attorneys with Health Care Law Associates, P.C. Mark E. Kropiewnicki, Esq., LLM 1

Who We Are Business and legal advisors to physicians Publishers of the Goodwill Registry, used in valuation of ophthalmology and other medical practices Handle and advise re: practice buy-ins, buy-outs, sales, mergers and valuations Introduction What s Happening Now Pros and Cons of Selling Valuation of Your Practice Basic Sale Structure and Process Possible Continued Practice with Buyer After Sale What s Happening Now The pressure of demographics: Baby boom doctors reaching retirement Uncertainty in the air ACOs Budget pressure/reimbursements EMR costs Watching other doctors get out 2

So there are reasons to consider selling But not to panic ophthalmology has been surprisingly resilient Per MGMA, median ophthalmologist compensation has increased 13.1% from 2010 to 2014, from $330,784 to $374,201 SGR has been repealed Hospitals do not control referrals to ophthalmologists What Are My Alternatives? Outright Sale Cash and promissory note for the practice Stock sale vs. asset sale 1-12 month transition period, usually Seller usually works short term as employee or contractor Seller retires But, what if you are not ready to retire? 3

Close Down Low effort, no legal fees, no brokerage costs But.no value for your practice Will your patients be well cared for? Will your staff have jobs? What to do with charts? Bring on Associate for Buy-In Can yield the highest value for your practice But takes a long time (6-10 years) to fully realize that value Significant hassle, fees, negotiation It may not work out Stand Pat The comfortable decision You know what your life will look like Could ease workload and stress by dropping surgery 4

But Time Doesn t Stand Still You are still exposed to reimbursement cuts, overhead increases Cutting back or dropping surgery will hurt the value of your practice Your health may preclude further delay You still have to deal with EMR and ICD-10 You may have an interested buyer: Bird in the hand. Compare Outright Sale Realize some value for your practice, now But you must be ready to pull the trigger If a buyer offers you your desired purchase price today. Are you ready to go? Should I Sell My Building Too? Be flexible: sell or rent, as buyer wishes Simultaneous sale may be hard to achieve The value of your practice is perishable Not true of office building or condo 5

What About My ASC? ASC enhances the value of your practice for buyer (ancillary profit) If you have partners in the ASC You will need their permission to sell to buyer Give Yourself Time It always takes longer than you think Time pressures negatively affect price Time for related transactions: e.g., lease or sell office space Buyer has been found: 3-9 months Buyer not yet found: 12-24 months, or more What s for Sale? The Big Three Hard Assets Equipment, leasehold improvements, supplies, software Accounts Receivable Goodwill Includes going concern value, charts, phone number, staff, seller s endorsement of buyer, seller s restrictive covenant 6

Book Value Hard Asset Valuation Nearly always too low Assets expensed under Section 179 These have an immediate book value of zero The rest have a book value of zero in 5-7 years Specialized Appraisal Not available for all items Needs updating frequently Modified Book Value Approach Eliminate assets no longer in use Eliminate personal assets Recalculate depreciation 8-12 year life (overall) Straight-line depreciation Floor value: 20% of original cost Generally reasonable for most items Supplies Optical frames, contact lenses, drugs Physical inventory, or Estimated value, based on prior year s expense E.g., prior year expense divided by 12 times 2 (for 2 months supply) 7

What s Your Practice Worth? Accounts Receivable Typically not sold in an asset sale So seller generally collects and keeps the accounts receivable What s Your Practice Worth? Goodwill: What is it? Any kind of intangible value Likelihood of patient returning to the practice Practice name, location, phone number Reputation in marketplace Value as a going concern Goodwill Valuation Methods Income Approaches Excess Earnings Discounted Cash Flow Capitalized Earnings Comparable Sales or Market 8

Comparable Sales Method Same idea as pricing a house Benchmark value, based on neighborhood comparables Adjust for individual features Good: high profit, nice location, lifestyle, modern facilities, moderate competition, good payor mix Bad: low earnings, undesirable location, closed panels Comparable Sales Method 2015 HCG Goodwill Registry Ten year average for ophthalmology is 26.72% of annual practice collections Five year average for ophthalmology is 27.2% of annual practice collections Guidelines for ophthalmology THESE ARE (LONG RUN) AVERAGES! YOURS MAY BE HIGHER OR LOWER! 9

Source: Goodwill Registry 2015 10

Sealing the Deal: Nuts and Bolts Stock or Assets Sellers want stock sales (all capital gain) Buyers want asset sales Better tax treatment for buyer Avoids liabilities Buyer can cherry pick assets E.g. no purchase of accounts receivable or outdated or unwanted equipment, frames, supplies, etc. Price For what? Stock or assets? With or without accounts receivables? With or without liabilities? Develop a term sheet or letter of intent 11

Tax Allocation: S Corp or No Corp Item Seller Wants: Buyer Wants: Goodwill $$$$$ (cap gain) $ (slow write off) Equipment $ (ord. income) $$$$ (fast write off) Inventory $ (ord. income) $$$$$ (immed. deduct) Consulting Pay $ (ord. income + FICA) $$$$$ (immed. deduct) Non Compete $ (ord. income) $ (slow write off) Tax Allocation: Seller Has C Corp Objective: Avoid corporate double tax Funnel some of sales price outside the corporation directly to shareholder/doctor Personal goodwill or personal non-compete Talk with your tax advisor some tax risk Sample Personal Goodwill Allocation Buyer 100,000 Doctor Buyer 200,000 Corporation 300,000 Total 12

Payment Terms 100% bank financing is best, or at least Significant $$$ upfront down payment (50%) Buyer has skin in the game Payment Terms and Security Personal guarantee of promissory note From buyer personally From buyer s spouse Collateral: all assets acquired PLUS buyer s future accounts receivable Attorney s fees, if Seller must sue buyer Life insurance on buyer Target Sale Date Leave time for buyer to get licenses, hospital/asc privileges, and payor credentials Assume that until title passes at closing, buyer may renege Therefore, no letter to patients or other irrevocable acts prior to closing 13

Post Sale Employment of Seller Generally not guaranteed for more than 1 year Depends on the buyer Larger group practices (3+ owners) may be able to accommodate seller Solo buyer may not Terms of Post Sale Employment Typical Pay: % of collections Duties (call? surgery?) Assignment of patients Termination rights of each party Days/hours/locations to be worked Non compete restriction What about teaching, consulting, lecturing, etc.? Lease of Space When seller is landlord Typical term 3-5 years Seller should avoid rights of first refusal or options to buy the real estate This diminishes the saleability and value of the real estate 14

Due Diligence Call buyer s references Can buyer be trusted to take good care of your patients? Does buyer have good business judgment? Run a lien and judgment search on buyer Does buyer pay his/her/its debts? Transition Letters to patients and referrers Not sent prior to closing Text of letter often agreed prior to sale Who prepares the mailing, actually? Who pays for the mailing? Transition Collection of seller s accounts receivable Will buyer help? Does buyer get a fee for helping with this? How long will buyer help? 15

Transition (cont d) Staff: What happens to staff s accrued benefits, vacation, etc.? Use of seller s name (door, brochures, etc.) How long does this continue after sale? Appropriate indemnifications to seller Custody and maintenance of medical records QUESTIONS? Mark E. Kropiewnicki, Esq., LLM 16

Selling Your Ophthalmology Practice Mark E. Kropiewnicki, Esquire, LLM* Daniel M. Bernick, Esquire, MBA* The Health Care Group Plymouth Meeting, PA www.healthcaregroup.com * Financial Interest 17