Ireo presents Premium Branded Serviced Apartments As a part of a Mixed Use Retail, Entertainment & Hospitality Development At Ireo City, Sector 59

Similar documents
Introducing. Perfect Haven Luxury Rooms and Residences & Smart Haven Corporate Rooms and Residences

LET US EMBARK ON A JOURNEY TO UNCOVER THE MYSTERY ABOUT A VERY PRIVATE LUXURY LIVING EXPERIENCE

Villa Morna Region: Ibiza Sleeps: 14

Ridgedale House Constantia, Cape Town. Sleeps 8 Pool Private Pool Bedrooms 4 Views Mountain Bathrooms 4 Beach 15km

Villa Sacro Cuore Region: Sicily Sleeps: 6-12

NZLC AUCKLAND STUDENT ACCOMODATION Options 2018

NZLC AUCKLAND STUDENT ACCOMODATION Options 2018

Tennis Court, Basketball, Ping-pong table, Bicycles, Common Swimming Pool and Children's Playground, Animal area, Sculpture gardens

adelaide luxe beach house : beach house studio ADELAIDE LUXE BEACH HOUSE last updated 29 December 2010 ADELAIDE LUXE BEACH HOUSE

The 4 Seasons. Features

Sleeps 8 Pool Private Pool Bedrooms 4 Views Mountain and valley Bathrooms 4 Beach 5km

CHALET TIGN-2571 TIGNES, FRANCE

experience privilege beyond compare

Sleeps 8 Pool Private Solar Heated Pool Bedrooms 4 Views Mountain and sea Bathrooms Beach 1.5km

QUEST SPRINGFIELD CENTRAL CORPORATE RATES 2018

DELEGATE ACCOMMODATION

FRASER SUITES WEST BAY DOHA

CHALET LA COLOMBE 1850 COURCHEVEL 1850, FRANCE

Loft House Franschhoek, Cape Winelands Sleeps 6 Pool None Bedrooms 3 Views xxx Bathrooms 3 Beach xxkm

Luxury Ocean Vacation. Beachfront Suites & Penthouses

VILLA MALL-2886 MALLORCA, SPAIN

STTR2362 ST. TROPEZ, FRANCE

CONTENT WELCOME 3 OUR APARTMENTS 4 FACILITIES & AMENITIES 17 OUR NEIGHBOURHOOD 18 CONTACT 19

[Type text] Location: Agia Sofia, Mykonos. Accommodation: Guests : 31 Bedrooms : 15 Bathrooms : 15. Distances:

RIVIERA HOLIDAY APARTMENTS

Expect Exceptional UP AND AWAY FROM THE ORDINARY

Suites come fully furnished and include utilities, Wi-Fi and weekly housekeeping so there is no need for you to call service providers on arrival.

Anemi Hotel Apartments

Sleeps 8-10 Pool Large solar heated pool Bedrooms 4 Views Sea and mountain Bathrooms 4 Beach 3km

Dear Sir / Madam, Surname: Surname: First name: First name: Address: Address: Postcode: Postcode: Town/City: Town/City: Address: Postcode:

The Cozy Cottage. Summary. Description. Map. A step back in time with the comfort of today. Not fancy but affordable.

Lakeside House Region: Lake District Sleeps: 12-20

Access Statement for White Cottage 4 George Street Sheringham NR26 8ED. Introduction

"Maison de Ville" town house situated on the banks of the river Vézère

Writing new era of venture relation with YOU

Investment & Business Proposal Guruvayur s Hotel Apartment

Villa Details. Addaia VN182

2 BEDROOM (SHARED BATHROOM)

Villa Califano Region: Sorrento & Amalfi Coast Sleeps: 15

Meloneras Hills Region: Meloneras Guide Price: 2,203-6,147 per week Sleeps: 8

Swiss Select Luxury Travel

Luxury Ocean Vacation. Beach Residence

Sleeps 6 Pool Solar heated pool Bedrooms 3 Views Sea and mountain Bathrooms 3 Beach 4km

BEST Location for FUN! POOL! 12 BLOCK 2 BEACH + BOARDS! BOOK 2019!

JUNE MEADOWS. premium villas in north goa

Villa Cornello. Localization Country : Italy City : Tuscany Address : Near Florence / Ref; IT 263

Santa Tomas/Es Migjorn VN119 Menorca Private Owners Tel

Villa Califano Region: Sorrento & Amalfi Coast Sleeps: 15

Copyright 2012 Mahindra Lifespace Developers Limited (MLDL). All rights reserved.

Zindoga Villa. Camp Jabulani, South Africa, Hoedspruit

CANBERRA ACCOMMODATION

CHALET COUR-1667 COURCHEVEL 1850, FRANCE

Direct Oceanfront - North Myrtle Beach - Great Location!

DUBAI'S FIRST SHARIA COMPLIANT LUXURY HOTEL APARTMENTS

UNILODGE D1 FACTSHEET

Access Statement for Flint Cottage 2 George Street Sheringham NR26 8ED. Introduction

Manor Farmhouse Region: Kent Sleeps: 18

SOON YOUR APARTMENT IN LAAX?

London, Holborn School of English

CHALET RASPILLE CRANS-MONTANA, SWITZERLAND

For Sale. Villa Ruh. Kalkan,Turkey. An opportunity to purchase a superb fully furnished, fully equipped villa - ready for immediate occupation

BUILDER SURVEY REPORT

Villa Sol Quente Region: Vilamoura Guide Price: 3,949-6,440 per week Sleeps: 10

Swiss Select Luxury Travel

Access Statement for Lorne House Bed & Breakfast

Villa Principato. Localization Country : Italy City : Tuscany Address : Near Montalcino / Ref; IT 228

BURJSIDE BOULEVARD. Location: Burj Dubai District, Dubai, UAE

La Maison DOMAINE DU GRAND MAYNE

HOTEL APARTMENTS IN THE BURJ AREA OVERLOOKING BUSINESS BAY'S MARINA

Sundance Apartments and Suites invites you to a genuine holiday experience in Crete. Family style accommodation offers a caring, consistent and

Agios Ioannis, Mykonos

Community Floor Plans. Our Community COVENTRY MEADOWS

Key Features Statement. Glades Bay Gardens OVERVIEW

DIVING INTO THE HEART OF FLORENCE. grandhotelminerva.com

Access Statement for the Cruik Barn cottage, in the grounds of Hause Hall farm, Martindale

Chateau De Jaques Region: Champagne Sleeps: 12-32

MARTINHAL LISBON CHIADO FAMILY SUITES

Villa Elise Region: Aphrodite Hills Sleeps: 10

Barbati View Region: Corfu Sleeps: 10

Grand Majestic Villa 2 Bedrooms

Cliff Cottage. Cliff House Hotel, Ireland, Ardmore. Unique in the world: Stunning location, overlooking ardmore bay.

Villa Balanco Region: Vilamoura Sleeps: 15

Villa Cesolo. Localization Country : Italy City : Sicily & Puglia Address : Near Brindisi / Puglia / Ref; IS 295

The Long Cairn AT DEN VIEW, KINGSWELLS

The Lodge Guest House

LONDON ACCOMMODATION

ACCOMMODATION CATALOGUE The perfect lodging in Madrid

The Manor House: The Loft House: The Garden Cottage:

LA CHINAMPA. Cala Ferrera/Cala d Or, 6 bedrooms, sleeps 10+1 additional child

the Fuchsbau Blockhouse 1

Flip Flop Spot Paradise! Beautifully Decorated 3BR2BA High Speed Internet

WELCOME AT IST AUSTRIA! Advantages to living directly and conveniently on the campus

THE ESSENCE OF MAYFAIR

Watch Hill Inn - Terrace Suite

Housing estate Mirador de La Fontanilla

La Cotte House Franschoek, Cape Town Sleeps 14 Pool Heated swimming pool Bedrooms Views Mountain and vineyard Bathrooms Location Winelands

Managed by AURIS HOTEL GROUP

THE BENEFITS OF BUY-TO-USE-AND-LET

Pyrgos Kallistis, Santorini

Platis Yialos Villa. Myconian Ambassador Thalasso Spa, Greece, Mykonos

Transcription:

Ireo presents Premium Branded Serviced Apartments As a part of a Mixed Use Retail, Entertainment & Hospitality Development At Ireo City, Sector 59 Gurgaon

Upscale Branded Serviced Apartments by Ireo - Symbolize Luxury, Personalized Comfort and Perfect Business Sense Best of Both the Worlds - The Luxury of hotel like immaculate services with the personalized feel of home. Ireo will tie-up with a premium International operator to ensure tope end quality standards. Live King Size - A typical Studio Unit, measures 575 Sq.ft that larger by 40% -50% than most city Five Star Hotel rooms and more than 3 times the size of branded Budget City hotels. There is plenty of room for you to make yourself feel at home and let your lifestyle unfold. The 1 BHK & 2 BHK serviced apartment options are even more spacious. Value for Money - For guests on extended stay or for those who value a spacious place, the Serviced Apartment option is really Value for Money. One gets a personalized living experience for a price that is significantly lower than that of comparable hotels. Favorable Demand & Supply Ratio - These Serviced Apartments by Ireo will provide a product in a niche that is grossly under-supplied in Gurgaon, the fastest growing hub for commercial activity in India. There is an existing immense & growing demand for such a product amongst corporates, business executives who visit regularly on extended stays, expatriates who are in the city for project specific assignments, NRIs, tourists etc. Two options of Serviced Apartments for different goals - Type A - If the objective is primarily for an investment that gives Annuity Return and Appreciation. - An Premium International operator shall be engaged to manage, operate and market the units under this pool for a period of 15 years. The product shall be maintained to world-class standards and marketed through-out the Operator s international network for Value Maximization. Type B - If the objective is primarily for Self Use with the flexibility of putting on rent when required. - Shall be maintained by Ireo Facilities Management Team, the unit owner shall be entitled to opt for Self use or renting to Third Parties as per his \ her discretion.

About Ireo IREO, the first and largest FDI (foreign direct investment) investor in Indian property and a leading pan-india developer. IREO has been present in India since 2003 and has invested US $Multi billion in a portfolio of high quality executable projects in prime locations across 3,000 acres of owned land one of the leading pan-india asset portfolios. The company has evolved as a fully integrated real estate organization that is the developer of its projects, and possesses a diversified portfolio consisting of master planned gated communities, mixed-use office and retail spaces, industrial parks including SEZs, and hospitality properties. Ireo has Professional Management Team comprising of best Indian and Expatriate expertise., International Investors include Blue Chip Financial Institutions, Pension Funds, University Endowment Trusts and to top international development firms. IREO s portfolio of 14 announced projects is geographically diverse and encompasses the development of residential, office, retail and hospitality properties in India across prime locations within the Delhi NCR, Punjab, Chennai, Pune, the Goa region, and Coimbatore. Please visit our website www.ireo.in for further details on Ireo.

IREO Hospitality Management Company Presents Upscale Branded Serviced Apartments A project being managed by Ireo Hospitality Management Company the hospitality business arm of Ireo. Run by a team of top Indian & Expatriate professionals, Ireo Hospitality Management Co is in the process of planning several prestigious hospitality projects in NCR, Goa Region and other parts of India in association with best International Brands. Upscale Branded Serviced Apartments - The Proposed Development A part of a 4 Acre Mixed Used - Hospitality, Retail and Entertainment - located in the heart of Ireo City, a mega new age integrated township being developed by Ireo across 700 Acres in the prime sectors 58,59,60, 61. Ground & First Floor - Retail & Entertainment over approx 1,30,000 Sq.ft of area Second Floors Upwards - Upscale Branded Serviced Apartments Serviced Apartments to be Managed by a Premium Branded International Hospitality Operator under the supervision of Ireo Hospitality Management Company A combination of fully furnished & serviced Studio,1 BHK & 2 BHK apartments - Approx 212 units spread over 230,000 Sq.ft

A Premium Location that makes Perfect Business Sense Located in the heart of Ireo City on Golf Course Extn Road, Sector 59, Gurgaon Gurgaon, the fastest growing business hub of India with a strong and ever increasing demand for Extended Stay Facilities in the form of Serviced Apartments from travelling business executives and corporate houses. Ireo City a Mega New Age Integrated Township development spread over 750 Acres in Sectors 58, 59, 60, 61 on Golf Course Extn Road which is on the way to developing as the most premium mirco-market in Gurgaon. Site for Ireo s Upscale Branded Serviced Apartments is on the intersection of two 60 Metre Wide Main Sector Roads in the heart of the prestigious Ireo City. Surrounded by premium residential & commercial development the Site for the project is also a walking distance from a Five Star Hotel and upmarket retail facility being developed over 30 Acres within Ireo City.

The Product Mix & Concept Fully Furnished, Equipped & Ready To Live In Apartments in configuration of Unit Type Built-up Area (In Sq.ft) Super Area (In Sq.ft) Studio Apartment 555 Sq.ft 925 Sq.ft 1 BHK 758 Sq.ft 1263 Sq.ft 2 BHK 955 Sq.ft 1592 Sq.ft Spacious Sized Apartments that conform to Standards of the Best International Luxury Branded Serviced Apartments. Type A - Apartments managed by premium International Hospitality operator - Ideal for Optimizing Annuity Income through Value Addition. Apartment owners shall be committed to the arrangement for a period of 15 years and Gross Operating Profit shall be disbursed to them on a Bi-Annual basis. Self Use shall be allowed for 2 Weeks during Peak Season Or 3 Weeks during Non Peak Season. Type B - Self Use Apartments - Ideal for those who want Flexibility of Regular Self Use plus Rental Income when required. Will enjoy the benefit of all Common Areas & Facilities. Whereas Maintenance, Housekeeping, F&B services and Renting Assistance which shall be provided by Ireo s own facility management team may be availed on Pay As Per Use Basis.

Common Facilities & Services that match the most Premium Branded Serviced Apartments in the world Reception Lobby 24 Hour Front Desk, Concierge, Visitors Lounge. A World-class sense of Arrival Library Lounge Multi Cuisine Restaurant Heated Swimming Pool Fitness Centre Business Centre Laundry Services Convenience Store For Relaxing & Socializing amidst warm setting surrounded by books, news papers & journals, television. Serving, Breakfast, Lunch, Dinner and All day tea, coffee & snacks. Room Service would be available during stipulated hours. With a separate Kids Pool, Showers, Change Rooms and Relaxation seating. A Gym equipped with high quality equipment, yoga room. Meeting Rooms, Audio Visual presentation equipment, Secretarial help, Documentation Professional Washing, Dry Cleaning and Ironing Services for Apartment residents. For Catering to daily needs of residents Direct Access to Retail, Dinning Options House-keeping & Building Maintenance Services The residents would have access to the Shopping, F & B, Entertainment options at the retail complex on the Ground & First floors. Type A Units (In Managed Pool) - To be provided by the International Operator Type B Units (Self Use) - Pay Per Use Basis through Ireo Facility Management Team Building Services Air-Conditioning through separate FCUs \ VRV, 24 Hr Hot & Cold Water Supply, 100% Power Back-up, Security \ Access Control Systems. Communications Parking Land-line through Central PBX, Internet & Wi Fi connections, Satellite Television. For Type B Units provision of these services shall be facilitated however will be taken by user directly from respective Service Providers. Basement Parking

Studio Apartment Sleeping Area within Hall Bed with mattress and linen, side tab les, telephone, alarm clock, working desk with chair, curtains & other furnishings. Living Area within Hall Sofa Set with Coffee Table, Dining Table with Chairs, TV (46 Inches) DVD Player, I-Pod Docking Station Kitchenette Washing Machine, Dryer unit, Dishwasher, Refrigerator, hob, chimney, microwave, utensils, cutlery 4 Fixture Bathroom Shower, Bathtub, Vanity and WC Large Closet Safe Box, Iron & Iron Board Built-up Area - 555 Sq.ft \ Super Area - 925 Sq.ft Basic Sale Price - To be determined EDC \ IDC - Rs 450 Per Sq.ft (or as per actual) Notes The Furniture, Furnishings & Fixtures provided in the Apartment shall conform to the Standards of the Premium Upscale Hotels Unit Layout is merely to serve as an indication of the proposed spatial layout and is subject to modifications \ redesign. Basement Car Parking - Rs 5 Lacs Refundable Working Capital Deposit - Rs 5 Lacs (Applicable for Type A Unit only) Refundable along with bi-annual distribution of operating profit.

1 BHK Apartment Bed Room Bed with mattress and linen, side tables, telephone, TV (46 Inches), alarm clock, working desk with chair, curtains & other furnishings. Separate Living Room Sofa Set with Coffee Table, Dining Table with Chairs, TV (46 Inches), DVD Player, I-Pod Docking Station Kitchenette Washing Machine, Dryer unit, Dishwasher, Refrigerator, hob, chimney, microwave, utensils, cutlery 4 Fixture Bathroom Shower, Bathtub, Vanity and WC Large Closet Safe Box, Iron & Iron Board Built-up Area - 758 Sq.ft \ Super Area - 1263 Sq.ft Powder Room Includes WC and Vanity Notes The Furniture, Furnishings & Fixtures provided in the Apartment shall conform to the Standards of the Premium Upscale Hotels Unit Layout is merely to serve as an indication of the proposed spatial layout and is subject to modifications \ redesign. Basic Sale Price - To be determined EDC \ IDC - Rs 450 Per Sq.ft (or as per actual) Basement Car Parking - Rs 5 Lacs Refundable Working Capital Deposit - Rs 5 Lacs (Applicable for Type A Unit only) Refundable along with bi-annual distribution of operating profit.

2 BHK Apartment Master Bed Room Bed with mattress and linen, side tables, telephone, TV (46 Inches), alarm clock, working desk with chair, curtains & other furnishings. Bed Room 2 Same as Master Bed Room Separate Living Room Sofa Set with Coffee Table, Dining Table with Chairs, TV (46 Inches), DVD Player, I-Pod Docking Station Kitchenette Washing Machine, Dryer unit, Dishwasher, Refrigerator, hob, chimney, microwave, utensils, cutlery 4 Fixture Bathroom Shower, Bathtub, Vanity and WC Large Closet Safe Box, Iron & Iron Board Powder Room Includes WC and Vanity Unit Layout is merely to serve as an indication of the proposed spatial layout and is subject to modifications \ redesign. Built-up Area - 955 Sq.ft \ Super Area - 1592 Sq.ft Basic Sale Price - To be determined EDC \ IDC - Rs 450 Per Sq.ft (or as per actual) Basement Car Parking - Rs 5 Lacs Refundable Working Capital Deposit - Rs 5 Lacs (Applicable for Type A Unit only) Refundable along with bi-annual distribution of operating profit.

Serviced Apartments at Ireo City - Comparison between Type A and Type B units Arrangement Features & Attributes Type A Units Type B Units Access to Reception Lobby, Library Lounge, Multi Cuisine Restaurant, Swimming Pool, Fitness Centre, Business Centre, Convenience Store Free Hold Title. Locked into the Pool of Units to be managed by International Operator for a period of 15 years. Self Use for 2 weeks during Peak season and 3 weeks during Non Peak season with prior notice to the operator. Full Access. Consumables to be paid for as per Rate Card. Free Hold Title. Self Use or renting to Third Party at the discretion of the Unit Owner. Full Access. Consumables to be paid for as per Rate Card. Design, Sizes, Furniture & Furnishings Same for Type A & B Same for Type A & B Direct Access to Retail, Dinning Options Easy Access Easy Access Laundry Services, House-keeping Building Maintenance Services Communications - Landline, Internet, Satellite TV To be Charged by Operator from Guests Part of Operational Expense Not to be paid by Unit Owner To be provided and managed by Operator To be paid by Unit owner on Pay per use basis Monthly Per Sq.ft Charge to be paid by Unit owner. Maintenance Services & rental assistance by Ireo facility management team. To be taken by Unit Owner in his own name, may be facilitated by Facility Manager

Serviced Apartments at Ireo City - Investment Rationale & Mechanism for Return generation and distribution Generation & Distribution of Return - Type A Units Generation & Distribution of Return - Type B Units Value Added Blended Product - Higher Annual Returns & Appreciation Dynamic Escalating Return Low Operating & Fixed Costs - Quicker Break-even and generation of distributable profits. Favorable Demand Supply Ratio in the fastest growing market Immense Potential for Capital Appreciation The Operator shall calculate the Gross Operating Margin on a Bi-Annual Basis and distributed amongst Apartment owners on a pro-rata basis based on Sq.ft area. The Apartment owner shall have the flexibility to go in for Self use or give it out on rent directly as per his \ her discretion. (rental assistance through Ireo facility Management would be available) An Asset that is a blend of Hospitality and Commercial Real Estate which comes with Higher dynamic return associated with the former and the security and appreciation potential of the later. Unlike a fixed return instrument as Bank Deposit which either remain static or fluctuates in a small range, the return from an Serviced Apartment asset would be Dynamic and move up due to inflation \ appreciation as time goes by. For Eg a 10% return on initial investment now could well increase to 20% in a few years. Serviced apartments have significantly lower manpower, operation, marketing and other Fixed costs as compared to hotels thus Break-even point and thus the distributable Gross Operating Margin is achieved pretty quickly. The Gross Operating Margin (EBITA) can potentially range between 50-60% Gurgaon today is the city that is recognized as the fastest growing corporate hub an IT \ ITES destination of India. It is gross under supplied as far as Serviced Apartments go, in fact at present there is none comparable to the quality envisaged by Ireo. It will be interesting to note that Major cities such as Los Angeles, Singapore and Bangkok support 3,000-5,000 serviced flats. The project has a tremendous location within Ireo City on the Golf Course Extension Road which due to high quality of planned developments and connectivity with rest of Gurgaon and Delhi is seen to be emerging as the most premium residential and commercial destination. Market Analyst are almost unanimous about the significant appreciation prospects in the Medium and Long terms scenario.

Construction Linked Payment Plan Construction Milestone Payment Due 1 At the Time of Booking 10% of the Sale Consideration + EDC \ IDC 2 90 Days from Date of Booking 10% of the Sale Consideration + EDC \ IDC 3 Commencement of Excavation 10% of the Sale Consideration + EDC \ IDC 4 Casting of Top Basement Roof Slab 10% of the Sale Consideration + EDC \ IDC 5 Casting of 2 nd Floor Roof Slab 10% of the Sale Consideration + EDC \ IDC + 50% of Parking Charges 6 Casting of 6 th Floor Roof Slab 10% of the Sale Consideration + EDC \ IDC 7 Completion of Super Structure 10% of the Sale Consideration + EDC \ IDC 8 Completion of Flooring 10% of the Sale Consideration + EDC \ IDC 9 Commencement of Interior Furnishing Work 10% of the Sale Consideration + EDC \ IDC 10 Handing-over of Possession 10% of the Sale Consideration + EDC \ IDC + 50% of Parking Charges + Working Capital Deposit Total 100% * Taxes & Statutory Dues as Application

The Concept of Serviced Apartments - The fastest growing vertical within the High Growth Indian Hospitality Industry Indian Hospitality Industry Out-look. In the long-term, the outlook for the sector is very promising. Demand levels are likely to improve as economic growth gathers momentum and companies increase spending on travel. With expectations of healthy salary increases within the corporate world, discretionary spending is expected to increase further, especially on leisure travel. The number of foreign tourists is expected to reach 6.8 m during 2012 and further to 11.1 m by 2021. The demandsupply gap in India is very real and there is need for more hotels in most cities (as a matter of fact the entire Hotel Room inventory of India is less than that of Bejing alone). The shortage is especially true within the Serviced Apartment and the mid market segment. There is an urgent need for Serviced Apartments and mid market hotels in the country as travelers look for safe and affordable accommodation. The Indian hotel industry is on an expansion spree, with several companies announcing investment plans. Investment in Travel & Tourism is estimated at Rs 1.2 trillion in 2011 and is expected to reach Rs 2.8 trillion by 2021 (implying a CAGR of 8.7%), according to World Travel and Tourism Committee (WTCC) estimates. The total current shortage of rooms has been estimated at 150,000 by the tourism ministry, according to the Deloitte report, most of it in the mid-market segment. Just 15 per cent of the existing hotel rooms in India fall in the mid-market segment, compared to 43 per cent in the United States and 35 per cent in Britain. The Federation of Indian Chambers of Commerce and Industry estimated in January last year the country needed an investment of 600 billion rupees (Dh49.63bn) over the next five years to meet the shortage of 150,000 hotel rooms. India occupies the sixty-eighth position among the top tourist destinations in the world, according to the Travel and Tourism Competitiveness Report 2011. According to the latest Tourism Satellite Accounting (TSA) research, released by the World Travel and Tourism Council (WTTC), the demand for travel and tourism in India is expected to grow by 8.2 % between 2010 and 2019. This will place India at the third position in the world. India's travel and tourism sector is expected to be the second largest employer in the world. Capital investment in India's travel and tourism sector is expected to grow at 8.8 % between 2010 and 2019.

The Concept of Serviced Apartments - The fastest growing vertical within the High Growth Indian Hospitality Industry Growth Prospects for Serviced Apartments Given the concept of larger personalized living space with all the comforts of housekeeping, food, beverage and security, the segment of serviced apartments today is attracting more and more brands from the hospitality industry. The rapid economic development in the country has led to the rise in extended stays for corporate travelers. People are also moving into cities for short assignments on projects. Both these categories require a home-like place with a hotel-like efficiency. There is immense potential for the service apartment market to grow due to the demands of the IT and financial industries, telecom, BPO, KPO, aviation and medical tourism sector. According to leading International hospitality consulting firm HVS International (2011) With demand strongly emerging for an improved product, this may be an optimum time and opportunity to enter the extended stay segment in India, and fill in the void for quality branded accommodation. This concept is already developing and the near future should see a number of such facilities operational. However, the size is quite limited at present, because serviced apartments have only been offered in a few cities of India. Indian cities can be comparable to other major markets around Asia. Major cities such as Los Angeles, Singapore and Bangkok support 3,000-5,000 serviced flats.