SETTING THE NEW STANDARD OF EXCELLENCE #GLOBALSUMMIT2014
THE WALDORF ASTORIA The 2014 AREAA Global & Luxury Summit will be held at the historic Waldorf Astoria in the heart of Manhattan. As one of the first grand hotels to combine elegance with luxurious amenities and services, the Waldorf Astoria has been world renowned for over a century. All guest accommodations feature marble bathrooms, wired and wireless high-speed internet access and flatscreen televisions with premium cable and international channels. AREAA has negotiated a highly discounted room rate for attendees of $319 plus taxes per night. To reserve your hotel room, please go to the Summit website at areaa.org/summit. 301 Park Avenue New York, NY 10022 Phone: 212.355.3000 waldorfnewyork.com Room Rate: $319 THE OVERFLOW HOTEL There will also be an overflow hotel at the W Hotel across the street from the Waldorf Astoria. The room rate will be $259 plux taxes per night at the W. 541 Lexington Avenue New York, NY 10022 Phone: 212.755.1200 starwoodhotels.com/whotels Room Rate: $259 BOOKING YOUR ROOMS Once you register at areaa.org/summit, you will recieve instructions to access the hotel online reservation system.
ABOUT AREAA The Asian Real Estate Association of America (AREAA) is the only national trade association for professionals who serve the Asian American housing markets. Founded in 2003, AREAA s mission is two-fold: to increase homeownership opportunities for Asian Americans and to provide our members with professional development opportunities that will help them expand their businesses. AREAA s Conferences offer education sessions led by the nation s foremost housing market experts and feature unique opportunities that extend our attendees network to business professionals from around the world. SETTING THE NEW STANDARD OF EXCELLENCE The real estate industry is one of the largest and important sectors of U.S. economy. With the recovery of real estate market on solid ground and growing significantly, it offers sound and affordable investment opportunities from coast to coast. The 2014 AREAA Global & Luxury Real Estate Summit is a four-day real estate conference that cultivates business opportunities in commercial, luxury and global segments within our expanding global network of 13,000 members. This is an exciting time for the luxury real estate industry, as we continue to see many significant sales and listings globally, so the focus on the high-end sector is very timely. We also have seen a growth in Asian investors buying outside of their respective countries, making the work of AREAA critical at this time. Philip White, Global Summit Planning Co-Chair and President and Chief Executive Officer, Sotheby s International Realty Affiliates LLC. The summit will also offer a robust luxury track that will include sessions designed to inform guests about nuances in luxury listings and real estate investment strategies for high-net worth clients. The program includes strategies for high-net worth clients, financing solutions for global buyers, creating a luxury brand and real estate opportunities in Asia, Latin America and Europe. The Summit is a platform to offer attendees with unparalleled business networking opportunities, and including small group education sessions. With a theme of Setting the New Standard of Excellence, the Summit program is designed to equip attendees to take advantage of the burgeoning luxury markets as well as providing top-notch international networking events. Don t miss out on this opportunity register today! Angie Lee, Global Summit Planning Co-Chair and Senior Vice President, MCS Mortgage.
For the most updated program and to register today, visit areaa.org/summit PROGRAM SCHEDULE *Subject to change SATURDAY APRIL 12, 2014 WELCOME RECEPTION: TASTE OF NEW YORK Calling all food lovers! New York has it all and New Yorkers know their way around food. We invite all attendees and guests to a gastronomic innovations prepared by celebrity chefs featured on Top Chef Bravo TV for an unforgettable evening of most delectable and diverse menu of dishes paired with cocktails and wine. Series of live cooking demonstrations will be showcased at the event. You will not want to miss the incredible feast we have planned -- come join us! This event is co-hosted by New York Metro and New York East chapters. SUNDAY APRIL 13, 2014 BREAKOUT #1: LEADING CITIES FOR INTERNATIONAL BUYERS IN NORTH AMERICA This session will provide compelling statistics and information on top markets for international investors. Gain competitive knowledge on leading markets across North America from experts as they share their unique perspectives on market conditions, real estate trends and buying opportunities. GLOBAL CONGRESS (Invitation Only) Top presenters and industry leaders will offer participants the latest information on international real estate trends, opportunities and resources. This session will bring together AREAA s global partners & international real estate professionals to collaborate and discuss issues impacting the international real estate community. BREAKOUT #4: COMMERCIAL & EB5 BUSINESS EXCHANGE Do you have a commercial project that needs funding? Or s EB5 investor looking for great project to invest in? If you have deals that needs funding or buyers looking for solid investments, this session will provide an open forum to share your ideas and investment needs. GENERAL SESSION: THE FUTURE OF LUXURY REAL ESTATE BREAKOUT #2: TOP LUXURY SPECIALIST SESSION Here is your opportunity to interact with some of the industry s top luxury producers and learn how their experience with business planning, goal setting, marketing and client development strategies can benefit your business and clients. BREAKOUT #3: UNDERSTANDING ASIAN HOME DESIGNS AND BUYING PREFERENCES Asian American and immigrant consumers have unique housing preferences and specific orientation related to purchasing homes. Learn market best practices that will help you capture more Asian American homebuyers through a better understanding of customs and home design needs including Feng Shui protocols. CHAIRMAN S INTERNATIONAL LUNCH (Invitation Only) Invitation-Only lunch for International guests and Industry partners. BREAKOUT #5: REAL ESTATE TRENDS IN ASIA Learn about global market opportunities and business nuances from in-country experts from China, India, Philippines, Korea and more! Learn about some of the top investment markets in Asia and network with real estate professionals from those markets.
PROGRAM SCHEDULE *Subject to change For the most updated program and to register today, visit areaa.org/summit SUNDAY APRIL 13, 2014 CONTINUED BREAKOUT #6: INTERNATIONAL REAL ESTATE BUSINESS EXCHANGE This is the ultimate networking session that brings together buyers and sellers of international real estate. The session will highlight some of the top developments in North America and Asia, and help make the business connection needed to get the deal done and build lasting referral relationships. BREAKOUT #7: BUYING AND SELLING WINERIES Asian investors are now actively seeking out wineries to purchase. This session will help you understand the business of wine making and the economics of purchasing a winery. Come network with international attendees and participate in a special wine tasting to wrap up your afternoon. AWARDS GALA DINNER (BLACK TIE ATTIRE) (TICKETED EVENT) Join us as we honor highest achievements and leadership for their business acumen within in the Asian American communities world-wide. The evening will highlight the contributions as well as success of those who have impacted lives of others in building an Asian American Communities. The highlight of the program is the announcement of the Pinnacle Award. In addition, the 2014 AREAA Achievement Awards are presented. MONDAY APRIL 14, 2014 GENERAL SESSION: GLOBAL FOCUS BREAKOUT #8: REAL ESTATE OPPORTUNITIES IN EUROPE & LATIN AMERICA Learn about global market opportunities and business nuances of working in Europe and Latin America! BREAKOUT #10: UNDERSTANDING THE CHINA OPPORTUNITY China now has the second most Billionaires after the United States, and those newly-minted high net worth buyers have a strong appetite for real estate investments all around the world. Learn from industry and marketing leaders about how to position your business to capture the China Opportunity. KEYNOTE LUNCHEON (TICKETED EVENT) BREAKOUT #9: GOING HIGH END CREATING YOUR LUXURY BRAND Hear from experts who work primarily with luxury properties as they discuss how to break into this niche market, and the skills and knowledge needed to be successful. BREAKOUT #11: PROSPECTING FOR ASIAN CLIENTS AND DEVELOPING INTERNATIONAL CUSTOMERS Meet real estate professionals who have successfully created business and referral connections in Asia. From developing relationships with wealth managers to networking with immigration firms to participating in marketing tours, different techniques have been leveraged to cultivate business. Hear from international real estate professionals on which strategies worked best for them. BREAKOUT #12: REAL ESTATE INVESTMENT STRATEGIES FOR HIGH NET WORTH CLIENTS International, high net worth clients are often looking for guidance on investment opportunities. Whether it s distressed properties, commercial real estate or other income generating investments, international real estate professionals must understand the financial needs and options of his or her clients.
For the most updated program and to register today, visit areaa.org/summit PROGRAM SCHEDULE *Subject to change MONDAY APRIL 14, 2014 CONTINUED BREAKOUT #13: FINANCING SOLUTIONS FOR GLOBAL BUYERS Global buyers are seeking opportunities to invest in commercial and residential properties. This panel will discuss how deals are structured, business strategies used to make decisions regarding investments and providing financing options for those who want to further leverage their capital position. BREAKOUT #15: AVOIDING INTERNATIONAL DEAL TROUBLE SPOTS Learn from international experts on how to avoid problem areas in terms of conducting international real estate from referral fees to client taxation and funding issues. Avoid mistakes commonly made in the global business. BREAKOUT #14: THE ART OF ART COLLECTING: THE ULTIMATE LIFESTYLE EXPERIENCE High net worth clients are looking for more than buying real estate. They are searching for the ultimate lifestyle experience. Understanding art collecting is one of those lifestyle benefits they are seeking. Hear from leading art aficionados about the fine art of art collecting. CLOSING INTERNATIONAL NETWORKING RECEPTION (OPEN TO ALL ATTENDEES) Join AREAA as we close out what is sure to be a great event! This will be your last night to network with attendees and industry leaders. Attendees are encouraged to wear their ethnic attire! theedge EVENT (TICKETED EVENT) Join AREAA s future leaders for an evening that has become a can t miss event and enjoy a vibrant night of music, dancing and networking. TUESDAY APRIL 15, 2014 CIPS COURSE: EUROPE AND INTERNATIONAL REAL ESTATE (TICKETED EVENT) This course provides you with insight on working with clients in Western and Central Europe. Topics include: the European Union and its impact on international real estate, economic and real estate trends, networking and relationship building and marketing and selling practices. EB-5 OVERVIEW (TICKETED EVENT) This half-day course will provide the basic statutes and regulations governing the EB-5 program. Topics covered include direct EB-5 vs. EB-5 Regional Center programs, minimum investment requirements, securities regulations, business plans and economic reports. Plus several case study examples will be discussed to showcase the variety of economic development projecs that can benefit from this form of capital including real estate investments. CCIM COURSE: STRATEGIC ANALYSIS MODEL: MARKET ANALYSIS FOR COMMERCIAL INVESTMENT REAL ESTATE (TICKETED EVENT) All experienced real estate professionals have a keen understanding that financial analysis and market analysis are two separate, yet completely interrelated components of the strategic analysis process. Market and Competitive Analysis, Political and Legal Analysis, Location and Site Analysis, and Financial Analysis are four case studies that will be covered under this crash course. HOW TO RUN A PROFITABLE BROKERAGE WORKSHOP (TICKETED EVENT) This is a hands-on workshop for a limited number of attendees to learn how to develop a strategic business plan and create a profitable brokerage for years to come. Join leading global property investors and influential housing market experts at the historic Waldorf Astoria in New York for a unique conference that will prepare you to take advantage of today s opportunities in the international and luxury real estate markets.
2014 AREAA GLOBAL LUXURY SUMMIT REGISTRATION Register today! www.areaa.org/summit International Guests: All summit sessions Closing Reception OPTIONAL POST-SUMMIT SESSIONS CIPS COURSE CCIM COURSE AREAA Members: $50 AREAA Members: $50 Non-Members: Non-Members: EB-5 OVERVIEW AREAA Members: Non-Members: BROKER WORKSHOP $25 AREAA Members: $25 $50 Non-Members: $50 theedge Event: $50 SPONSORSHIP OPPORTUNITIES If you are interested in promoting your company and/or products to an international audience, consider event sponsorship at the Global & Luxury Summit. There are limited opportunities which include a keynote luncheon, opening reception, coffee breaks and educational sessions. Raise your profile and get your brand in front of key decision makers. Please refer to our Sponsorship Prospectus for more information or contact Monica LaCrue at mlacrue@areaa.org or 760.918.9162. To register, please visit the AREAA Global & Luxury Summit registration site: areaa.org/summit Tel: 760.918.9162 concierge@areaa.org
www.areaa.org/summit #GLOBALSUMMIT2014