Presentation: Broker-Manager Luncheon. PCAR Event Center April 14, Presented by: John Hughes Guidant Realty

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Broker-Manager Luncheon PCAR Event Center April 14, 2010 Presented by: John Hughes Guidant Realty Presentation: About the Speaker Market Overview The Listing Agreement MLS Comments The Purchase Contract Signing Multiple Contracts (or None) The Negotiator Non-HUD Payments The Approval Letter Initiation of Full Escrow

PRIMARY GOAL: Representing clients best interests at all times with professional habits, value-added tools, and strong contractual expertise HIGHLIGHTS: Director, Placer County Association of Realtors Broker, Guidant Realty Placer County Leadership Certified 2008 & 2009 Masters Club Founding member - HP Customer Experience Initiative Largest deal Bid Mgr on $3 Billion Svcs. Contract Contracts Mgmt Managed Contracts up to $460 Million Strategic Planning - Competitive Market Gathering and Services Improvement John Hughes Broker / Owner DRE License # 01726716 Phone: Fax: E Mail: 916 663 5959 916 237 4477 John@GuidantRealty.com

There Is Always Humor Somewhere

Foreclosure Pipeline Foreclosure Leading Indicators 5000 4500 4000 3500 3000 2500 2000 1500 1000 500 0 Sep 06 Oct 06 Nov 06 Dec 06 Jan 07 Feb 07 Mar 07 Apr 07 May 07 Jun 07 Jul 07 Aug 07 Sep 07 Oct 07 Nov 07 Dec 07 Jan 08 Feb 08 Mar 08 Apr 08 May 08 Jun 08 Jul 08 Aug 08 Sep 08 Oct 08 Nov 08 Dec 08 Jan 09 Feb 09 Mar 09 Apr 09 May 09 Jun 09 Jul 09 Aug 09 Sep 09 Oct 09 Nov 09 Dec 09 Jan 10 Feb 10 Mar 10 Notice of Default Notice of Sale Sold at Auction Data: ForeclosureRadar.com

Inventory Split vs. Actual Sales Split Sales Split, March 2010 REO, 1006, 39% Standard, 964, 37% Active REO, 1278, 8% Pending REO, 1594, 10% Pending Short Sale, 1252, 8% Inventory Split, April 2010 Active Standard, 3977, 24% Short Sales, 607, 24% Pending Standard, 1765, 11% Short Sale Contingent, 3993, 25% Active Short Sale, 2342, 14% Source: Metrolist MLS

PRESENTER DISCLAIMER: The opinions and positions taken by the presenter are a reflection of personal experience, published articles, and interpretation. HOWEVER, reliance upon or implementation of the principles in this presentation should be conducted with independent verification with the proper authorities and legal consultation and this presentation should not be the determining basis for any legal decision. What good presentation doesn t have a good disclaimer?

Use a Short Sale Listing Addendum Other Options May Be More Appropriate Broker Authority to Work with Short Sale Lender No Guarantee of Success Tax & Credit Implications Agent Is Not Qualified to Give Tax & Legal Advice Properly Reflect Compensation Sin #1: Improper or Incomplete Terms Compensation should reflect ALL Fees & Commissions RLA states Broker agrees to exercise reasonable effort and due diligence to achieve the purposes of this Agreement SSL authorizes Broker to receive any necessary information to negotiate with Lender Negotiation and associated activities may be an implied service covered by the RLA and, by extension, the contracted compensation

Sin #2: Invalid Offer of Compensation Use Appropriate Commission Qualifiers or Rate is Set 7.13 Must specify...a percentage of the gross selling price...a definite dollar amount...may not contain any provision that varies...based on conditions precedent or subsequent 7.16.2 Compensation...is for the amount published herein unless the Listing Broker indicates...(a) the fact that the sale is subject to lender approval, and (b) the amount or method by which any lender reduction in the gross commission shall be apportioned between listing and cooperating brokers. (Example of acceptable comments: Sale subject to lender approval. Any lender required reduction in gross commission shall be shared between listing and selling brokers, %/ %.) Any provision that would modify compensation other than an apportionment of the lender required reduction shall be invalid and compensation to cooperating brokers shall be paid as originally offered in the MLS.

Critical Negotiation Elements Net Price Deficiency Removal Borrower Contribution Terms to Avoid Trouble Later Use a Short Sale Addendum be sure to fill it out! Do not ask for more than 3% Buyer credit Do not include a Home Warranty Do not include a Pest Inspection Sin #3: Not Containing the Negotiation Push Title and Escrow 100% to Seller (to offset Warranty & Pest costs Buyer may now incur separately)

Sin #4: Treating the Contract as an Offer If Counter-Signed by Seller, it is a Contract! Short Sale Lender approval is a Seller Contingency (see SSA par A), they are not a party to the contract If multiple offers are signed, backups must be used (PAA, par 1) or Seller may be subject to non-delivery damages Presenting an unsigned offer to the Short Sale Lender is: Potentially misleading the Lender because the offer expired after 3 days Potentially misleading the Buyer by marketing a home where the intent is to use their offer as a tool rather than contract for a sale unless the offer period is explicitly extended to cover the anticipated Lender consideration period

Sin #5: Treating the Negotiator as a Decision Maker Negotiators are Gatekeepers Negotiators hold the keys to the process, not the answer itself They are driven by metrics and criteria Clean, well-documented files improve their numbers faster Never attack the negotiator, only the process! Like a doctor, negotiators get people at their most stressed and worst behavior, a smile in your voice can easily set you apart

Make Sure To: Sin #6: Undisclosed Payments/Contributions Clearly disclose to primary lender any additional payments to subordinate lenders over and above amount offered by primary lender Properly reflect the amount and source on the HUD Press primary lender for acknowledgement of additional payment on the approval letter or: Get an acknowledgment via email from the negotiator Get a HUD approval from the primary lender that clearly shows the contribution Do not allow agreements on real property (the house, not the refrigerator) that include payments outside of escrow Mortgage Fraud on a Federal Loan is Subject to: Loss of License Financial Penalties Significant Jail Time...is one deal worth it?

Sin #7: Giving Advice on the Approval or Ignoring It Altogether The Approval Has 4 Key Elements: Net Price / Distribution of Allowable Costs Close Date Release of Lien Disposition of the Account (i.e. Deficiency) Your Job: Review and ensure the first 2 may be met Acknowledge the dangers of a deficiency balance and advise the Seller to obtain legal advice you are not qualified to give legal advice, but your general knowledge should prompt you to review the potential implications

Sin #8: Having Unprotected Escrow Address Critical Factors: Provide a copy of the approval letters to the Buyer s agent (SSA, par A) Draft an appropriate addendum addressing any changed terms Price Distribution of costs Close date Address failure to perform Closing late Per diem or other additional fees Obligation to close Emotions run high at close of escrow (as do the corresponding threats of legal action) do not leave this to chance!

Be Winners, Not Sinners!