Urban Regeneration and private public pratnership

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Urban Regeneration and private public pratnership Prof. Carmelina Bevilacqua la costruzione portante della trasformazione urbana casi studio Corso di Laurea in Scienze dell Architettura

Planning system, land values, real estate The Italian case-study

Learning outcomes K1: Understand the variety of approaches to the planning and property system in the European context by focussing on the Italian case K2: Discuss the implications of different approaches to planning and property system and their impact on the real estate market K3: Assess the utility of a comparative approach in the planning innovation by evaluating the impact of other European planning system on the Italian one P1: Understand how the land-use and real estate nexus affects urban design and understand which actions can be put in place by the planners to perform high quality standards particularly in the public spaces

Private sector and transformation of the city Because of the above described innovation in planning tools, private developers are becoming more influential on urban transformation processes. The main areas are: Mixed-use urban renewal (retail, commerce, offices, residential, public facilities) Infrastructural upgrade including surroundings

Urban revitalization

Real Estate as an instrument for transforming the city: the case of Milan Surface: 1.810.000 sqm Urbanised area: 910.000 sqm 32 sqm public services area per inhabitant 1.297.901 inhabitants (city of Milan) 3.703.323 inhabitants (metropolitan area) +115.000 students +365.000 workers +138.000 city users

Bicocca Pirelli RE Vittorio Gregotti

Bicocca Pirelli RE The Pirelli factories first settled at Bicocca in the early 20th century, as a part of the company's strategy to move its facilities away from the city centre. The first location of the company, founded by Giovanni Battista Pirelli in 1872, was the site where the Lombardy Region skyscraper is today (designed by Gio Ponti and built by Pirelli in the 1960s).

Bicocca Pirelli RE Up until the 1970s, the production factories of Pirelli, Breda and Falk in the municipality of Sesto San Giovanni have been a real industrial district in the Milan metropolitan area. Later, facilities in the Bicocca area were progressively closed, and discussions started on how to reuse these sites. In 1983, the City and Pirelli signed a zoning agreement, based on which some Pirelli production and management functions would remain, and the rest of the area redeveloped. In 1985, Pirelli called an international design competition, won by the Gregotti Associati group.

Bicocca Pirelli RE Total surface 676.000 sqm Total built up area 628.366 sqm Productive use 135.227 sqm Residential 132.177 sqm Offices 226.514 sqm Education and research 114.200 sqm Retail and services 20.248 sqm Public facilities 49.590 sqm Green areas, squares and boulevard 253.143 sqm Sport facilities 77.500 sqm

Bicocca Pirelli RE Process began in 1985: agreement among Municipality, Region of Lombardia, Province of Milan and Pirelli Company to transform the former industrial area into a Multifunctional Technology Centre 1989: Pirelli launched an international competition, won by Vittorio Gregotti Nowadays Bicocca is used every day by over 40.000 people (residents: more than 1.000 families, university students, workers in the research centres and companies)

Ex Fiera City Life Zaha Hadid, Arata Isozaki, Daniel Libeskind, Pier Paolo Maggiora

Ex Fiera City Life Process began with the decision to relocate the Exhibition site to the new area on the axis Rho-Pero The historic district of the Milano Trade Fair was moved in 2005 to the new area In April 2003 the Fondazione Fiera launched an international competition for the transformation of the area In December 2005 the Municipality of Milan adopted the Integrated Plan of Intervention

Ex Fiera City Life Total surface: 366.000 sqm Total cost: 1.5 billion included the land purchase cost 4.000-4.500 new residents

Lotus International 131 2007 MILANO BOOM From the ethic of production to the aesthetics of consumption Gregotti approach: still a city-centred approach, in opposition to the spectacular effects of the last generation projects Isozaki/ Libeskind/ Hadid: research of new icons for a global city Norman Foster: enchanting exclusive areas, a sort of new gated communities

Santa Giulia Risanamento Foster and partners, Caputo Partnership, Urb.A.M., RAUM, West 8

Santa Giulia 1.200.000 sqm total surface Congress centre, park, school... Residential buildings: 270.885 sqm Offices: 162.785 sqm Cost 4.5 billion euro 605 luxury apartments Private park 4.5 hectars Residential buildings 8 floors

Santa Giulia March 2005: agreement between Municipality and Risanamento spa for an Integrated Intervention Program Former industrial area Montedison and steel factories Redaelli

Falck Sesto San Giovanni Risanamento Renzo Piano Building Workshop

Area Falck 1.300.000 sqm total surface 1.000.000 sqm park Residential towers: 40-90 m Steel factories Falck and Marelli: closed 1996 Risanamento purchased the land in 2005 Renzo Piano presented a project in 2006

Future challenges for Milan 2 Same Floor Area Ratio to the areas 2 and 3 2 2 1 2 3 To be able to build in the areas 3 more development rights than those, which are allowed on those areas, are necessary Landowners of areas 3 shall buy development rights from landowners of areas 2 1) Urban land 2) Not urbanised areas for public services 3) Not yet urbanised land for private development 2 A market of development rights among landowners of areas 2 and 3 is fostered

International lessons transfer from the USA Transfer of Development Rights can result from: -Direct transfer of development rights across landowners -Transfer of development rights which rests on the mediation of a TDR bank

Risks and implications An institution able to manage information on demand and supply of development rights is necessary A public body in charge to control transparency of the market is necessary Land values can be impacted in the short perspective Legal issues in case of litigation are still unknown Taxation of development rights is still unclear

STU of Cesena

The Waterfront of Naples

Planning process, land value, private and public interests. Complexity and contradictions of the private- public interaction Conflicts arising from the huge interests on land use

Follow stop and think Which are the most important benefits that private sector can bring to the development of a balanced urban environment? Which major risks can derive from an uncontrolled presence of the private sector in the city development? As planner, how would you address the issue of balancing private and public interest in developing / regenerating cities?

References Lotus International (2007). Milano Boom. Vol. 131 The Plan (2010). Urban Development. Vol. 039, December 2009 January 2010, pp. 111-120 L Arca (2007). Vol. 222, February Area (2007). Real Estate, Vol. 92 May June Area (2006). Real Estate. Vol. 86 May June

The next Come possiamo individuare le modalità giuste che ci consentono un approccio corretto al tema del progetto urbanistico? Possiamo analizzare casi paradigmi dove la forma urbana si è generata attraverso modalità forti di progettazione urbanistica. I Casi paradigmatici possono essere individuati in funzione dell elemento principale utilizzato per generare la forma urbana How can we find the right way that allows us approaching correctly to urban planning tool and urban design? We can analyse case studies where the urban form has been generated towards the implentation of strong urban design peculiraities. These case studies can be selected on the basis of the main «element» that has been used for generating urban form. 70

GRIGLIA/GRID l evoluzione del tema della griglia nel modello Barcellona Lo sviluppo urbano all interno della regola della griglia (element: the GRID) ISOLATO/BLOCK la scelta tipomorfologica alla base dei processi generativi della forma urbana nel modello Amsterdam Dal plan Berlage alla questione dei grandi quartieri l isolato FLUSSI/INNOVAZIONE- FLOWS/INNOVATION La rete dei flussi nell era della globalizzaione connettività e progetto multiscalare. Casi paradigmatici 71