Pender Sign Guidelines

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RETAIL & OFFICE SIGNAGE FOR PENDER VILLAGE CENTER & PENDER MISSION CENTER PROPOSED Type of Sign Sec.12 - Zoning Ordinance Symbol for Sign Sign Use Description of Sign Max SF of Sign Letter/Logo Size Mounting Height Range Letter / Logo Face/Edge Color Pender Village Center Sign (Primary) Backlit Panel signs mounted on EIFS Background, with Stone Base, ground mounted lights 208 SF Panel height is 1'- 10" per tenant, 5 panels Overall sign is 16'-0" in height, Panels are 1'-10" in height White letters on medium dark panel Monument Signs Sec. 12-205 (3) 80 SF maximum 1 sign Pender Village Center Sign (Secondary) Backlit Panel signs mounted on EIFS Background, with Stone Base, ground mounted lights 118 SF Panel height is 1'- 5" per tenant, 5 panels Overall sign is 12'-0" in height, Panels are 1'-5" in height White letters on medium dark panel Pender Mission Center Sign Pin letters on brick or hardiboard background, with stone accents, ground mounted lights 42 SF 1'-3" letter height Overall sign is 3'-0" in height Gold or Green pin mounted letters, Black edge Directional Signage Sec. 12-203 (13 Pender Directional C) 15 SF Signs (Primary) maximum each Pender Directional Signs (Secondary) Routed letters on Hardiboard mounted on Stone Base, ground mounted lights 15 SF varies Routed letters metal mounted on Stone Base, no illumination approx. 4 SF varies Overall sign is 4'-0" in height Overall sign is 2'-6" in height White letters on green panel White letters on dark panel Blade Signs not addressed in ordinance Sec. 12-203 (8) 295 SF maximum Retail Blade Signs Canopy Retail Blade Signs Cantilever Anchor ( A) Wooden or Metal Blade signs with Tenant Name & PVC logo (optional), no Tenant logos allowed; single color Wooden or Metal Blade signs with Tenant Name & PVC logo (optional), no Tenant logos allowed; single color Channel Letters on Raceway, lit box tagline, individual logos; raceway to match bldg exterior 5 SF maximum; 1 Sign/Tenant 5 SF maximum; 1 Sign/Tenant 426 SF distributed across multiple signs 4" letter height 4" letter height under canopy under canopy Gold PMS 7406, Green PMS 5545 edge/material Gold PMS 7406, Green PMS 5545 edge/material varies, 3'-6" letter height; logo height 4'-0" Below roof line Varies; Black edge 8

RETAIL & OFFICE SIGNAGE FOR PENDER VILLAGE CENTER & PENDER MISSION CENTER PROPOSED Type of Sign Sec.12 - Zoning Ordinance Symbol for Sign Sign Use Description of Sign Max SF of Sign Letter/Logo Size Mounting Height Range Letter / Logo Face/Edge Color Sec. 12-203 (9) 200 SF tenant, included in totals below Sec. 12-203 (9) 125 SF maximum for bldg B1 & B2 Major Retail Tenant Signs B1 Retail channel letters with Plexiglas face lens mounted on building façade on raceway to match bldg channel letters with Plexiglas face lens mounted on building façade on raceway 75 SF maximum, per tenant included in totals below 3'-6" letter height; logo height 4'-0" Below roof line Varies; Black edge 180 SF total for building, 60 SF tenant 2'-0" letter height, logo height 3'-0" Below roof line Varies; Black edge Sec. 12-203 (9) 1020 SF maximum for bldg 1st Flr Retail Tenant Signs B2 channel letters with Plexiglas face lens mounted on building façade on raceway 1500 SF total for building, 60 SF tenant 2'-0" letter height, logo height 3'-0" Below roof line Varies; Black edge Sec. 12-203 (8) 731 SF maximum for bldg Sec. 12-203 (9) 200 SF tenant included in total above 2nd Floor Office B2 Major Office Tenant Signs (2nd Flr) B2 channel letters with plexiglass face lens mounted on building façade on raceway to match bldg; rear tenants will be allowed sign area on frontage 900 SF total for building, 60 SF tenant 75 SF channel letters with plexiglass face tenant, lens mounted on building façade included in on raceway to match bldg total above 1'-6" letter height, logo height 3'-0" Below roof line Varies; Black edge 3'-6" letter height; logo height 4'-0" Below roof line Varies; Black edge 9

RETAIL & OFFICE SIGNAGE FOR PENDER VILLAGE CENTER & PENDER MISSION CENTER Type of Sign Sec.12 - Zoning Ordinance Symbol for Sign Sign Use Description of Sign PROPOSED Max SF of Sign Letter/Logo Size Mounting Height Range Letter / Logo Face/Edge Color Office Entrance and Address not addressed in Identification ordinance Sec. 12-203 (8) 135 SF maximum Sec. 12-203 (8) 365 SF maximum Misc. Signs Sec. 12-203 (8) 670 SF max for 3 bldgs Bldg 1 = 270 SF Bldg 2 = 200 SF Bldg 3 = 200 SF no maximum SF noted in Ordinance Office Entrance and Address Identification Sign ( B2) Pad (Bank) 3901 Fair Ridge Drive (Existing Office Bldg) Office (Bldgs 1, 2, 3) Major Tenant Office (Bldgs 1, 2, 3) Seasonal Banners on Light Poles Individual pin mounted letters, letters painted on Fabric Canopy or Fabric Awning and/or channel letters with plexiglass face lens mounted on building façade on raceway to match bldg 100 SF total Varies; See Page 27 Below roof line Varies; Black edge channel letters with plexiglass face lens mounted on building façade on raceway to match bldg approx. 150 SF 1'-6" letter height Below roof line Varies; Black edge channel letters with plexiglass face lens mounted on building façade on raceway to match bldg. Pin mounted, nonilluminated building address sign. Individual pin mounted letters, solid, uniform font & color, no illumination Individual pin mounted letters, solid, uniform font & color, no illumination not addressed in ordinance Informational Signs Stop, Yield, etc. 370 SF total, 4 tenant signs maximum at 90 SF each, plus 10 SF (max.) for building address. 1'-8" letter height, logo height 2'-6" Below roof line Varies; Black edge 30 SF maximum per tenant; tenant layout is not currently available 120 SF total, 2 major tenant signs per building, 60 SF maximum per tenant 1'-6" letter height, logo height 2'-6" Below roof line Black; Black edge 3'-0" letter height, logo height 3'-6" Below roof line Black; Black edge Screen printed fabric of metal panels mounted on light poles 18 SF per banner N/A 17'-6" to 25'-0" Varies In conformance In conformance with VDOT/state & with VDOT/state & federal standards N/A federal standards In conformance with VDOT/state & federal standards 10

Logo 8 Routed Letters (Green) White Hardiboard Stone Option 1 Logo 8 Routed Letters (Green) White Hardiboard Stone Option 2 Pender Mission Center Sign: The Mission Center sign marks the entrance to the office portion of the center. It displays the name of the center and the names of major tenants. The sign will have ground mounted spot lighting. Font: Grimshaw Hand, Myriad Pro Letter Height: 1 0 max Option 1 Letters routed in Hardiboard background Option 2 Letters routed in Hardiboard background 42 S.F. max sign area 15

Comparison of Tenant Sign Sizes: More than one line of text may be used so long as the total height of the lines together does not exceed the maximum height allowed. 20

Anchor ( A) Type 3: Channel Letters on Raceway Size 1 6 x 16-0 24 sq. ft. Anchor ( A) Type 4: Open face channel letter on raceway Tenant logo Size 5-0 x 7-0 35 sq. ft. Anchor ( A) Type 5: Sign Box Size 2 Diameter 4 sq. ft. 23

1 st Floor Retail ( B2): Channel Letters with interior illumination on raceway 18 from Tenant demising walls Signs may be dispersed in varying configurations The total amount of signage can be allotted where it best directs, advertises and informs. RETAIL TENANT Tenant Logos allowed max height 3-0 Letter Height: 2-0 60 SF maximum sign area MAJOR RETAIL TENANT - (a major retail tenant is defined as a tenant that occupies 3500 or more SF on the first floor of either buildings B1 or B2) Letter Height: 3 6 max Logo height: 4-0 75 SF maximum sign area (may be comprised of several signs on either the 1 st or 2 nd floor, but not on the same facade) 25

Office Entrance and Address Identification Sign ( B2): Individual pin mounted letters, letters painted on Fabric Canopy or Fabric Awning and/or channel letters with plexiglass face lens mounted on building façade on raceway to match bldg. In the event that the Pender Office Center sign is not used, a Major Retail Tenant sign may be provided in its place. EAST ELEVATION Font: Goudy Color: Multiple Colors Letter Height: 3'-0" Logo height: 3'-6" 100 SF maximum sign area NORTH/REAR ELEVATION 27

3901 3901 Fair Ridge Drive (Existing Office ): Interior Illuminated Channel Letters on Raceways Signs may be dispersed in varying configurations 1.5 S.F. per linear ft of frontage Main Entrances Address- Individual pin-mounted letters, or letters painted on canopy, solid, uniform font & color, no illumination, not to exceed 10 SF. Font: Goudy Color: Multiple Colors Letter Height: 1-8 Logo height: 2-6 4 tenant signs per building - 90 SF maximum 28