EXECUTIVE SUMMARY You currently have 4,000 listings, and you are subscribed to 57 publishers. 2 of your brokers currently have a paid subscription to ListHub. You currently have 43 registered brokers using ListHub. Top Publishers by Number of Views Publisher Property Views % of Views Zillow Real Estate Network 182,148 53% Trulia 101,259 30% Homes.com 40,140 12% Top Locations of Your Online Consumers City Property Views % of Views New York, NY 12,212 12% Poughkeepsie, NY 11,176 11% Wappingers Falls, NY 5,564 5% Listing Inventory Number of Views - Last 12 Months Number of Inquiries - Last 12 Months Broker registrations Top Listing Agents (their online performance ranking) Agent Agent ID Listing Count Property Views Click-Throughs Performance Inquiries Rank Agent Name Agent ID 55 9,315 90 22 1st Agent Name Agent ID 52 7,109 62 22 2nd Agent Name Agent ID 44 7,159 85 15 3rd Top Property Categories Description Listing Count Property Views Click-Throughs Inquiries Performance Rank $200K - $300K - 3BR Residential Detached - For Sale 380 37,668 364 48 1st $1K - $2K - 3BR Residential Rental - For Rent 90 13,262 115 234 2nd $100K - $200K - 3BR Residential Detached - For Sale 258 29,707 214 34 3rd Page 1 of 15
DETAILED ANALYSIS: PUBLISHER COMPARISON CHART This report shows a comparison of activity generated from your listings online. Views, visits, and inquiries are based on the number of listings displayed by the publisher. If the publisher displays a listing provided by a source other than ListHub or if a listing is not displayed due to an uploading error, the activity data for that listing is not included in ListHub reports. Views by Publisher Inquiries by Publisher How Do The Publishers Compare? Listings Consumer Traffic Inquiries Publisher Setup Total Property Views Click-Throughs Email Phone Zillow Real Estate Network MLS-ALL 3,671 182,148 818 354 0 Trulia MLS-ALL 3,671 101,259 1,350 218 Not Provided Homes.com MLS-ALL 3,843 40,140 160 433 0 HudsonValley.com/Homes MLS-ALL 3,881 7,086 137 32 29 AOL Real Estate MLS-ALL 3,321 2,045 Not Applicable 11 0 HotPads MLS-ALL 3,639 2,000 9 33 11 RealtyStore MLS-ALL 3,870 1,747 60 0 0 GovListed.com MLS-ALL 3,830 1,084 2 0 0 LakeHomesUSA MLS-ALL 3,860 758 77 5 0 Chase MLS-ALL 2,642 608 35 4 0 Homes&Land MLS-ALL 3,892 605 18 0 0 USHUD.com MLS-ALL 3,847 380 44 0 0 RealEstateCentral MLS-ALL 3,860 233 0 0 0 New Home Source MLS-ALL 173 153 5 0 0 Foreclosure.com MLS-ALL 3,843 58 2 1 0 HomeFinder.com MLS-ALL 3,916 58 5 0 0 eppraisal MLS-ALL 3,131 56 0 0 0 elookyloo MLS-ALL 3,853 50 3 1 0 Total 340,667 3,477 1,094 40 Page 2 of 15
DETAILED ANALYSIS: PUBLISHER COMPARISON CHART (CONTINUED) This report shows a comparison of activity generated from your listings online. Views, visits, and inquiries are based on the number of listings displayed by the publisher. If the publisher displays a listing provided by a source other than ListHub or if a listing is not displayed due to an uploading error, the activity data for that listing is not included in ListHub reports. Views by Publisher Inquiries by Publisher How Do The Publishers Compare? Listings Consumer Traffic Inquiries Publisher Setup Total Property Views Click-Throughs Email Phone Revestor MLS-ALL 3,131 47 0 0 0 Keller Williams Opt-In 8 34 0 0 0 RealQuest Express MLS-ALL 3,846 32 1 1 0 HouseHunt.com MLS-ALL 3,849 28 0 0 0 LotNetwork MLS-ALL 658 17 0 0 0 Property Pursuit MLS-ALL 3,873 16 0 0 0 FreedomSoft MLS-ALL 3,846 15 0 1 0 RentRange MLS-ALL 451 7 0 0 0 HUD Seeker MLS-ALL 3,830 3 0 0 0 Brokur MLS-ALL 3,131 0 0 0 0 BuyerHomeSite.com MLS-ALL 3,829 0 0 0 0 FindAPlace4Me by VisualTour MLS-ALL 3,131 0 0 0 0 Harmon Homes MLS-ALL 3,884 0 7 0 0 Home2.me MLS-ALL 3,829 0 0 0 0 HomeSteps Opt-In 12 0 0 0 0 ImagesWork by CirclePix MLS-ALL 3,120 0 0 0 0 L2L Network Opt-In 13 0 0 0 0 LandandFarm MLS-ALL 1,477 0 20 0 0 Total 340,667 3,477 1,094 40 Page 3 of 15
DETAILED ANALYSIS: PUBLISHER COMPARISON CHART (CONTINUED) This report shows a comparison of activity generated from your listings online. Views, visits, and inquiries are based on the number of listings displayed by the publisher. If the publisher displays a listing provided by a source other than ListHub or if a listing is not displayed due to an uploading error, the activity data for that listing is not included in ListHub reports. Views by Publisher Inquiries by Publisher How Do The Publishers Compare? Listings Consumer Traffic Inquiries Publisher Setup Total Property Views Click-Throughs Email Phone MobileRealEstateListings by Dee Sign MLS-ALL 3,120 0 0 0 0 RealtyTrac MLS-ALL 3,916 0 0 0 0 RentSocial MLS-ALL 290 0 0 0 0 Romio MLS-ALL 2,411 0 0 0 0 syracuse.com MLS-ALL 3,131 0 18 0 0 USALifestyleRealEstate MLS-ALL 3,829 0 0 0 0 Dream-Home-Listings MLS-ALL 3,168 Not Applicable 0 0 0 FrontDoor MLS-ALL 3,632 Not Provided 120 0 0 GuidanceRealty MLS-ALL 3,120 Not Provided 0 0 0 Homes By Lender MLS-ALL 3,268 Not Provided 0 0 0 HomeTourConnect MLS-ALL 3,849 Not Applicable 0 0 0 HomeWinks MLS-ALL 3,860 Not Provided 0 0 0 Juwai MLS-ALL 3,818 Not Provided 0 0 0 LandWatch MLS-ALL 3,835 Not Provided 555 0 0 LearnMoreNow.com MLS-ALL 3,860 Not Provided 0 0 0 LiquidusMedia MLS-ALL 3,234 Not Applicable 0 0 0 Property Shark MLS-ALL 3,850 Not Provided 8 0 0 Showing Suite Opt-In 74 Not Provided 0 0 0 Total 340,667 3,477 1,094 40 Page 4 of 15
DETAILED ANALYSIS: PUBLISHER COMPARISON CHART (CONTINUED) This report shows a comparison of activity generated from your listings online. Views, visits, and inquiries are based on the number of listings displayed by the publisher. If the publisher displays a listing provided by a source other than ListHub or if a listing is not displayed due to an uploading error, the activity data for that listing is not included in ListHub reports. Views by Publisher How Do The Publishers Compare? Listings Consumer Traffic Inquiries Publisher Setup Total Property Views Click-Throughs Email Phone The Real Estate Book MLS-ALL 3,885 Not Provided 0 0 0 Vast MLS-ALL 3,884 Not Provided 0 0 0 Vertical Brands MLS-ALL 296 Not Provided 0 0 0 Organic Opt-In 46,358 Not Applicable 23 0 0 Total 340,667 3,477 1,094 40 Inquiries by Publisher Page 5 of 15
DETAILED ANALYSIS: PROPERTY CATEGORIES This report shows the categories of your top listings ranked based on the number of visits/click-throughs, inquiries and listings. Listing Activity by Inventory Category Description Listing Count Property Views Click-Throughs Inquiries Performance Rank $200K - $300K - 3BR Residential Detached - For Sale 380 37,668 364 48 1st $1K - $2K - 3BR Residential Rental - For Rent 90 13,262 115 234 2nd $100K - $200K - 3BR Residential Detached - For Sale 258 29,707 214 34 3rd $1K - $2K - 2BR Residential Rental - For Rent 136 14,505 99 132 4th $200K - $300K - 4BR Residential Detached - For Sale 181 21,715 267 23 5th $300K - $400K - 4BR Residential Detached - For Sale 178 16,515 146 13 6th $300K - $400K - 3BR Residential Detached - For Sale 173 14,774 153 18 7th $100K - $200K - 4BR Residential Detached - For Sale 95 13,456 102 38 8th $100K - $200K - 2BR Residential Detached - For Sale 120 10,069 113 7 9th $2K - $3K - 4BR Residential Rental - For Rent 39 4,772 52 47 10th There are an additional 352 inventory categories that are not shown. Page 6 of 15
DETAILED ANALYSIS: LOCATION OF YOUR ONLINE CONSUMERS The shading on the map shows the relative number of consumers in each state that visited your properties online based on GIS coding. GIS coding is technology used to geographically locate online consumers. Top States State Property Click-Throughs % of % of Views % of Visits Inquiries Views Inquiries New York 86,755 82% 2,798 83% 152 83% New Jersey 2,854 3% 110 3% 0 0% Massachusetts 2,207 2% 53 2% 7 4% Connecticut 2,144 2% 82 2% 5 3% Florida 1,366 1% 36 1% 1 1% California 1,357 1% 58 2% 2 1% Pennsylvania 910 1% 18 1% 0 0% Washington 783 1% 12 0% 0 0% North Carolina 463 0% 5 0% 0 0% Virginia 408 0% 10 0% 1 1% Maryland 402 0% 12 0% 1 1% Georgia 377 0% 6 0% 4 2% Top Cities City Property Click-Throughs % of % of Views % of Visits Inquiries Views Inquiries New York, NY 12,212 12% 348 10% 19 10% Poughkeepsie, NY 11,176 11% 332 10% 23 12% Wappingers Falls, NY 5,564 5% 160 5% 9 5% Brooklyn, NY 5,371 5% 174 5% 11 6% Bronx, NY 4,593 4% 172 5% 10 5% Hopewell Junction, NY 2,891 3% 83 2% 4 2% Hyde Park, NY 2,159 2% 37 1% 3 2% Beacon, NY 1,959 2% 53 2% 2 1% Fishkill, NY 1,678 2% 54 2% 1 1% Kingston, NY 1,509 1% 50 1% 6 3% Newburgh, NY 1,465 1% 68 2% 1 1% Red Hook, NY 1,463 1% 45 1% 5 3% Page 7 of 15
DETAILED ANALYSIS: LISTING ACTIVITY BY AGENT This report shows your top performing agents' ranking based on the number of visits/click-throughs, inquiries and listings. Listing Activity By Agent Agent Agent ID Listing Count Property Views Click-Throughs Performance Inquiries Rank Agent Name Agent ID 55 9,312 90 22 1st Agent Name Agent ID 52 7,109 62 22 2nd Agent Name Agent ID 44 7,159 85 15 3rd Agent Name Agent ID 15 2,245 33 31 4th Agent Name Agent ID 9 2,053 21 31 5th Agent Name Agent ID 22 3,348 20 20 6th Agent Name Agent ID 17 4,293 32 9 7th Agent Name Agent ID 37 4,212 33 6 8th Agent Name Agent ID 20 3,286 57 7 9th Agent Name Agent ID 14 1,178 21 27 10th Agent Name Agent ID 18 2,505 15 17 11th Agent Name Agent ID 15 2,390 6 19 12th Agent Name Agent ID 14 2,397 14 17 13th Agent Name Agent ID 21 3,319 27 7 14th Agent Name Agent ID 51 3,415 32 5 15th Agent Name Agent ID 9 1,497 8 23 16th Agent Name Agent ID 21 2,286 47 7 17th Agent Name Agent ID 10 1,598 14 18 18th Agent Name Agent ID 17 2,504 41 5 19th Agent Name Agent ID 14 2,557 23 8 20th Agent Name Agent ID 31 2,915 27 3 21st Agent Name Agent ID 33 1,899 18 12 22nd Agent Name Agent ID 21 2,517 18 7 23rd Agent Name Agent ID 19 2,527 31 4 24th Agent Name Agent ID 25 2,738 20 4 25th Page 8 of 15
DETAILED ANALYSIS: LISTING ACTIVITY BY AGENT (CONTINUED) This report shows your top performing agents' ranking based on the number of visits/click-throughs, inquiries and listings. Listing Activity By Agent Agent Agent ID Listing Count Property Views Click-Throughs Performance Inquiries Rank Agent Name Agent ID 33 2,051 26 8 26th Agent Name Agent ID 29 2,370 18 7 27th Agent Name Agent ID 18 2,180 15 9 28th Agent Name Agent ID 9 1,095 33 14 29th Agent Name Agent ID 5 1,435 14 15 30th Agent Name Agent ID 12 1,700 12 13 31st Agent Name Agent ID 55 1,865 43 5 32nd Agent Name Agent ID 26 2,562 10 5 33rd Agent Name Agent ID 58 2,854 17 1 34th Agent Name Agent ID 15 2,161 29 4 35th Agent Name Agent ID 10 690 7 20 36th Agent Name Agent ID 18 1,841 12 9 37th Agent Name Agent ID 13 2,074 16 6 38th Agent Name Agent ID 74 2,149 18 5 39th Agent Name Agent ID 15 2,597 15 2 40th Agent Name Agent ID 25 2,094 22 4 41st Agent Name Agent ID 18 2,163 18 4 42nd Agent Name Agent ID 12 1,733 28 5 43rd Agent Name Agent ID 5 1,292 14 11 44th Agent Name Agent ID 14 2,627 15 0 45th Agent Name Agent ID 19 1,704 23 5 46th Agent Name Agent ID 17 1,385 16 8 47th Agent Name Agent ID 13 1,483 10 8 48th Agent Name Agent ID 16 1,547 11 7 49th Agent Name Agent ID 12 1,579 4 8 50th Page 9 of 15
DETAILED ANALYSIS: LISTING ACTIVITY BY AGENT (CONTINUED) This report shows your top performing agents' ranking based on the number of visits/click-throughs, inquiries and listings. Listing Activity By Agent Agent Agent ID Listing Count Property Views Click-Throughs Performance Inquiries Rank Agent Name Agent ID 10 1,305 12 8 51st Agent Name Agent ID 11 1,950 11 3 52nd Agent Name Agent ID 2 799 4 13 53rd Agent Name Agent ID 11 1,182 13 8 54th Agent Name Agent ID 3 619 4 14 55th Agent Name Agent ID 7 1,961 10 2 56th Agent Name Agent ID 20 1,749 27 0 57th Agent Name Agent ID 8 1,130 8 8 58th Agent Name Agent ID 16 1,127 33 3 59th Agent Name Agent ID 15 1,058 4 9 60th Agent Name Agent ID 23 1,399 15 4 61st Agent Name Agent ID 8 1,501 21 2 62nd Agent Name Agent ID 28 1,544 19 2 63rd Agent Name Agent ID 20 1,354 11 5 64th Agent Name Agent ID 11 1,973 11 0 65th Agent Name Agent ID 1 888 38 3 66th Agent Name Agent ID 7 588 14 10 67th Agent Name Agent ID 27 1,462 19 2 68th Agent Name Agent ID 1 627 15 9 69th Agent Name Agent ID 13 1,576 11 2 70th Agent Name Agent ID 8 1,348 9 4 71st Agent Name Agent ID 8 591 7 10 72nd Agent Name Agent ID 6 1,207 6 5 73rd Agent Name Agent ID 25 1,438 11 2 74th Agent Name Agent ID 6 1,144 23 2 75th Page 10 of 15
DETAILED ANALYSIS: LISTING ACTIVITY BY AGENT (CONTINUED) This report shows your top performing agents' ranking based on the number of visits/click-throughs, inquiries and listings. Listing Activity By Agent Agent Agent ID Listing Count Property Views Click-Throughs Performance Inquiries Rank Agent Name Agent ID 5 1,579 4 2 76th Agent Name Agent ID 15 1,155 16 3 77th Agent Name Agent ID 19 1,437 9 2 78th Agent Name Agent ID 25 1,307 14 2 79th Agent Name Agent ID 7 1,063 8 5 80th Agent Name Agent ID 10 1,090 12 4 81st Agent Name Agent ID 19 959 22 3 82nd Agent Name Agent ID 9 1,577 11 0 83rd Agent Name Agent ID 5 1,397 7 2 84th Agent Name Agent ID 20 1,342 9 2 85th Agent Name Agent ID 14 1,427 15 0 86th Agent Name Agent ID 6 1,230 7 3 87th Agent Name Agent ID 15 737 26 3 88th Agent Name Agent ID 8 350 10 9 89th Agent Name Agent ID 10 1,257 7 2 90th Agent Name Agent ID 4 1,109 7 3 91st Agent Name Agent ID 34 989 6 4 92nd Agent Name Agent ID 13 428 39 2 93rd Agent Name Agent ID 18 1,263 10 1 94th Agent Name Agent ID 9 709 6 6 95th Agent Name Agent ID 11 1,308 7 1 96th Agent Name Agent ID 4 882 18 2 97th Agent Name Agent ID 9 807 9 4 98th Agent Name Agent ID 2 524 5 7 99th Agent Name Agent ID 7 902 10 3 100th Page 11 of 15
BROKER REGISTRATIONS This report shows a list of brokerages who are registered for ListHub. They are sorted alphabetically by company name. Brokerages that have paid for an upgraded account are indicated by a 'yes' in the 'Paid ListHub Broker' column. Broker registrations Brokerage Name Office Codes Paid ListHub Broker # of Listings 24/7 Realty Inc. 1134 1135 18 Ambassador Properties 1146 7 Atlantic & Pacific Real Estate (US) LLC 1269 Yes 0 Barns & Farms Realty, LLC 654 58 Better Homes & Gardens Rand Realty 1045 1141 1239 1287 1290 1291 838 929 963 18 Billesimo Real Estate Inc. 806 3 Carmichael Lynch Realty Group 1464 0 Century 21 Anita Ferri Realty 655 656 850 82 Century 21 Hudson Valley Realty 677 56 Century 21 Serino Realty 837 48 Clickit Realty 1248 10 East USA Real Estate, LLC 851 0 Easy Lifestyle Real Estate 653 13 Empire Real Estate MGT 909 2 Exit Drake Realty 647 105 Four Seasons Realty Group 1303 2 Greene County Realty 924 0 Hudson Valley Premier Properties Realty, LLC 1054 9 Page 12 of 15
BROKER REGISTRATIONS This report shows a list of brokerages who are registered for ListHub. They are sorted alphabetically by company name. Brokerages that have paid for an upgraded account are indicated by a 'yes' in the 'Paid ListHub Broker' column. Broker registrations Brokerage Name Office Codes Paid ListHub Broker # of Listings JFIVE Homes Realty LLC 1301 3 Keller Williams Realty Hudson Valley United 1360 8 Keller Williams Realty Team 1240 0 LeGrand Real Estate Inc. 692 30 Legacy Land & Homes, LLC 1340 4 MARYANNS PREFERRED PROPERTIES 699 1 Maarten Reilingh, Licensed Real Estate Broker 1329 5 Northern Dutchess Realty, Inc. 713 56 PAT P REAL ESTATE 1270 15 Paul Hallenbeck Real Estate Inc. 718 50 Pedatella Realty Inc 720 32 Premier Choice Realty LLC 1328 14 Prudential Serls Prime Properties 1102 746 747 748 784 Yes 692 RE/MAX Realty Center 726 75 Realty Advantage LLC 923 0 Rising Star Realty & Property Management, Inc. 1305 11 River Realty Services 740 42 Ruth Bezares Licensed Real Estate Broker 1300 0 Page 13 of 15
BROKER REGISTRATIONS This report shows a list of brokerages who are registered for ListHub. They are sorted alphabetically by company name. Brokerages that have paid for an upgraded account are indicated by a 'yes' in the 'Paid ListHub Broker' column. Broker registrations Brokerage Name Office Codes Paid ListHub Broker # of Listings Sell Now Realty Group LLC 1365 9 Susan A. Smith 1358 2 Susan Kuper Real Estate LLC 943 0 Swan Realty of The Hudson Valley 1294 4 WORLDSELECT CORP 870 2 Weichert Realtors 766 72 Win Morrison Realty 1033 15 Page 14 of 15
EXPLANATION OF TERMS Explanation of Terms Agent ID - Each agent has a unique user ID per MLS and per office. Since it is possible for some agents to hold more than one agent ID, the ID is included for the purpose of distinction. Publisher labeled "Organic" - an instance when the consumer was taken to the property page hosted by ListHub by a means other than one of the publishers, such as when the consumer searches for a specific property address in a search engine and is taken directly to the property page. Click-Throughs - occurs when a consumer is redirected from a publisher website to a property page chosen by the company. Inquiries - an event where the consumer starts an email interaction with the broker or agent using a link on the website. This would result in the broker/agent receiving an email with a return email address for the consumer. Includes the number of times a consumer clicked on "Click to view phone number" or called the listing broker or agents via a mobile app. Listing Count - the number of active listings that each agent has on the date of the report or the number of active listings in a property category on the date of the report. The Listing Count may include properties that are no longer active but were at some point active during the time period of the report. Listing Inventory - the total active listings that are being pulled from the MLS each month. Not Applicable - this indicates that the website does not include the feature that would generate metrics in this category. For example, some websites do not have a property detail page for each listing, and therefore the reports would not display "views" for that site. Not Provided - this indicates that the website does not provide this category of data for inclusion in the reports. Performance Rank - unique algorithms determine the performance of listings within certain property categories as well as the performance of listings for each agent. This algorithm factors in the number of listings, the number of views, visits/click-throughs, and the number of inquiries. Property Views - occurs when a consumer clicks on the thumbnail view of a property to view more details, while still on the publisher website. - indicates that the traffic reported by the site includes traffic from mobile applications. Page 15 of 15