S AV V Y R E F I N E D L E A D I N G B Y E X A M P L E
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1 S AV V Y R E F I N E D LEADING BY EXAMPLE
2 INSPIRED local knowledge, global reach Cover property located in: Scottsdale, Arizona
3 RUSS LYON SOTHEBY S INTERNATIONAL REALTY Local Legacy History: Founded in Arizona in 1947, Russ Lyon Sotheby s International Realty is a third-generation, family company with nearly a 70-year history of excellence. It is artfully blended today with world-renowned Sotheby s International Realty and its close association with the venerable Sotheby s Auction House - a 270-year tradition serving its most discerning clientele. Dedicated not only to Our Clientele, but also our Communities: While proud of our rich heritage, we know that we are members of communities where our reputation must be earned and sustained every day. We are proactively involved in serving not only our clientele, but also our communities through the Russ Lyon Charitable Foundation. Philosophy: While maintaining the highest ethics and standards of practice, our working model is that we are more educators and resource people than salespeople. Our proprietary Peak Training program incorporates the fact that people do business with whom they want to do business with the objective of training our Sales Associates to be the absolute best real estate resources of the caliber our clientele deserves. One Stop Convenience Seamless Results: Our esteemed clientele appreciates the convenience of a brokerage that can seamlessly manage all aspects of their transactions. Consistent with our mandate to provide only the best, we offer and coordinate the following transaction services - title insurance, escrow service, financing, property and home warranty insurance. 3
4 4 RUSS LYON SOTHEBY S INTERNATIONAL REALTY Expertise & Marketing Local Expertise with Global Reach: With offices serving metropolitan Phoenix (including 6 offices in Scottsdale), Sedona, Flagstaff, Tucson and Tubac, Russ Lyon Sotheby s International Realty offers One-Stop residential brokerage services statewide. Relocation: Moving out-of-area? Our Relocation department is highly seasoned with best fit options for you anywhere in the world. Marketing: Our multimillion-dollar, digital marketing campaign, collaborating with the media giants of the world, ensures targeted massive exposure to qualified buyers worldwide. White Glove Service: Over our nearly 70-year history, we have earned market share dominance in the mid-to-higher end markets, yet we take great pride in providing the same quality of services at all price points. Sedona Arizona Flagstaff Metropolitan Phoenix/Scottsdale Tucson Tubac Metropolitan Phoenix/Scottsdale West Valley Desert Mountain Carefree/Cave Creek Pinnacle Peak DC Ranch Perimeter Scottsdale Waterfront Carefree/CAVE CREEK North Scottsdale Road Scottsdale, AZ DC RANCH N. 90th Place, Ste 209 Scottsdale, AZ DESERT MOUNTAIN N. Desert Mountain Parkway Scottsdale, Arizona PERIMETER N. Perimeter Drive, Ste 120 Scottsdale, AZ PINNACLE PEAK 8852 E. Pinnacle Peak Road, Ste J-3 Scottsdale, AZ SCOTTSDALE WATERFRONT 7135 E. Camelback Road, Ste 360 Scottsdale, AZ WEST VALLEY 8715 W. Union Hills Drive, Ste 104 Peoria, AZ FLAGSTAFF 1750 S. Woodlands Village Blvd., Ste 200 Flagstaff, AZ SEDONA 2030 W. State Rte 89A, Ste B-1 Sedona, AZ SEDONA Village of Oak Creek 6560 Highway 179, Ste 114 Sedona, AZ TUCSON 1725 E. Skyline Drive, Ste 141 Tucson, AZ TUBAC Tubac Road, #2 Tubac, AZ
5 WORLDWIDE EXPOSURE Digital Marketing RussLyon.com At RussLyon.com, you can not only search for all property listings statewide, but also enjoy the growing library of city and community lifestyle videos. Community videos are a great way to get a brief snapshot of the lifestyle choices available in sunny Arizona. With one click you can also easily navigate to our Just Listed and Luxury Collection. Using our map search is yet another easy way to focus-in on areas of interest. You can also enjoy the latest digital edition of our exclusive Properties of the Southwest Magazine. Sir.com Sir.com NEXT is designed to be ground-breaking; speaking to consumers in a highly visual way which research tells us they want. Providing consumers a content-rich destination that focuses on property, lifestyle and location, allows our brand to showcase the properties represented by our network in an immersive and compelling way that is unique to the industry. Full screen, high-definition video on the homepage directly connects consumers to properties around the world in a fully immersive experience. LuxuryRealEstate.com Since its debut in 1995 LuxuryRealEstate.com has remained the #1 portal for luxury properties on the internet and has several times more $1,000,000+ content of any near-peer. Proof (for fun!): Do a Google keyword search for luxury real estate and luxuryrealestate.com always comes up first organically (beyond the ads). As a Regents member, Russ Lyon Sotheby s International Realty listings come up first in a search for properties in central and northern Arizona. 5
6 EXTRAORDINARY COLLABORATIONS Print Marketing Specialty Publications Properties of the Southwest - Our ultra high quality property magazine sets us well apart from the competition. Rich, high definition photography showcases Arizona s most exquisite real estate. This luxury magazine is distributed seasonally through all Russ Lyon Sotheby s International Realty offices, by direct mail into key areas, through 19 of the Valley s leading resorts and all Sky Harbor International Airport terminals. Digital editions are sent to all agents and regional Sotheby s International Realty affiliates. Inside Desert Mountain - Our exclusive, luxury publication that showcases Desert Mountain s finest properties, direct mailed to all members and distributed through our Desert Mountain office at the front gate. Lifestyles of the Southwest - The official event program for the Scottsdale Polo Championships and distributed to over 15,000 weekend attendees at the largest attended polo event in America. 6
7 RUSS LYON CHARITABLE FOUNDATION Making a Difference In January 2014, Russ Lyon Sotheby s International Realty launched the Russ Lyon Charitable Foundation. In our first year, 200+ agent and employee volunteers across Arizona contributed more than 5,000 hours of community service work and raised over $30,000 for local Arizona charities. Built, grew and harvested a community food bank garden in Cave Creek. Trash removal from Oak Creek Canyon. Assisted Foothills Animal Rescue in $9,000 fund raising effort. Mid-Summer water distribution and donation to homeless shelters in downtown Phoenix. Prepped 12,000 lunches for Feed the Hungry Children. Prepped a Circle the City charity auction dinner. Bagged 800 lbs of pasta at St. Mary s Food Bank. Participated in a 12 ton food distrubution for Ranch Feliz in Agua Prieta, Mexico. Donated over $5,000 to two cancer research charities. Collected close to $10,000 as bell ringers during Salvation Army s Real Estate Wednesdays. 7
8 IMAGINE an extraordinary brand MMXV Sotheby s International Realty Affiliates LLC. All Rights Reserved. Sotheby s International Realty is a registered trademark licensed to Sotheby s International Realty Affiliates LLC. An Equal Opportunity Company. Equal Housing Opportunity. Each Office Is Independently Owned And Operated.
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