ENCOMPASS GROUP SELLING. Marketing Plan JAY BERUBE IS YOUR SOUTHWEST FLORIDA HOME SELLING EXPERT.

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1 ENCOMPASS GROUP SELLING Marketing Plan JAY BERUBE IS YOUR SOUTHWEST FLORIDA HOME SELLING EXPERT.

2 Why Hire Jay Berube? Jay s VIP/Concierge Service Jay is the president and CEO of 239Sell.com and 239Rent.com, your one-stop resource for ALL real-estate related services, including, buying, selling, renting and more. Jay strives to provide excellent core and customer service to his clients, making them clients for life! Jay brings over 15 years of professional real estate sales experience to Southwest Florida, and is backed by the MVP Realty s seasoned support staff. His extensive knowledge has been proven to help his clients get top dollar when other agents couldn t. Complimentary VIP/Concierge Services Prior to your property transaction, we are proud to furnish this exclusive list of Real Estate related services. All of Jay s VIP Services are complimentary and provided to you as a professional courtesy. specializes in listing and selling residential property, condominiums, investment properties and land all over Southwest Florida. Be Treated Like a VIP We understand that many of our clients may be selling a second home or an investment property, and many of our clients live out of state without access to the most reliable service providers. With this in mind, Jay Berube provides the following lists of services free of charge ONLY to our valued clients. Don t see something you need? Call us right away so we can add it to our list of services! Assist in selling personal items, such as vehicles, furniture, etc. Assist in packaging and delivery of personal items. Provide access to professional stagers. Assist our buyers and 1031 exchange clients in finding the right investment properties with the right return for their investment portfolio. Provide our well-versed expertise on the Foreign Investment in Real Property Tax Act (F.I.R.P.T.A.). Coordinate Lease Backs. Provide access to creative financing experts. Access to first-rate property management: Vacation rentals and Annual rentals.

3 Jay s VIP/Concierge Service We also provide access to the following: Instant complimentary market analysis... Upon request with comparables in your neighborhood for property tax evaluations or refinancing. Our reports include real-time market conditions, up-tothe-minute trends, and fresh are values so that, based on your goals, you can make an informed decision, properly price your property, and get it sold! This service may help you save tens of thousands of dollars. In addition, our proprietary BPO (Broker Price Opinion) Reports are furnished annually to all clients. The best service companies, including electricians, building contractors, landscaping contractors, pool contractors, pool service, cleaning companies, window coverings, gardeners, painters, handymen, architects, structural engineers, and many more! Network of quality Real Estate agents, nationwide referral network. Preferred, licensed appraisers and loan officers that we have found to be the best in their profession. Escrow officers and title companies that we have found to provide excellent customer service. Reputable Real Estate attorneys and local insurance brokers.

4 Testimonials Jay helped us prepare our house and it sold fast! He handled every detail of the selling process. We would have honestly been lost without him. We highly recommend Jay Berube. Sue and Dick Jay was very professional and reliable! He showed genuine interest in what we wanted and helped us find the perfect investment property. AND, he found renters for us quickly so we started netting good returns right away! Carol and Jose We used Jay to sell our old home and buy a new home! He was a real pro and working with him was a pleasant experience. Jay found exactly the type of home we wanted at a lower price, and sold our old home in under 60 days! We highly recommend Jay Berube without hesitation. Susan and Herb Jessica is amazing! She was patient and made our first home purchase a breeze. Jessica held our hand through the entire process and even afterwards. I cannot recommend her enough. Bob and Sue We were new to the area and the whole process was smooth and fun. Jay was invested in finding us exactly what we wanted. He is honest, respected, knowledgeable and a pleasure to work with. He treats his clients like family. Carrie and Mika I cannot be more satisfied with our relationship in selling my home. In every aspect Jay went above and beyond to every detail. I m very please and would highly recommend Jay Berube to any of my friends. Thank you for a job well done! Kelsey Alex Jessica is one of the most thorough, caring Realtors we have ever dealt with. We whole heartedly recommend Jessica and 239Sell.com. Their professionalism and dedication to serving their clients needs is the ultimate real estate experience.

5 Marketing Plan Our Objectives 1) To assist in getting as many qualified buyers as possible to the property until it is sold. 2) To communicate to you weekly the results of our activities and update you on market conditions. 3) To assist you in negotiating the highest dollar value for your property... between you and the buyer. Steps we take to get a property SOLD, the Pro-Active Approach 1) Submit your property to our local Multiple Listing Service servicing over 10,000 real estate agents in Southwest Florida. 2) Price your property competitively... To open the market vs. narrowing the market. 3) Develop a list of features and benefits of your property for the Brokers/Agents to use with their potential buyers. Local Agent Networking: 4) Promote your property to Bonita Springs-Estero Association of REALTORS (B.E.A.R.), Naples Area Board of REALTORS (N.A.B.O.R.), Fort Myers board of REALTORS, Cape Coral Board of REALTORS and Marco Island Board of REALTORS. 5) Promote your property to the entire MVP Realty company. 6) a features sheet to the top 30 agents in the marketplace for their potential buyers. 7) Call the top 30 agents promoting your property to their potential buyers list. 8) Have the cooperating Broker / Agents preview your property. 9) Promote your property to other agents and prospects in the many networking groups to which Jay belongs and holds (and has held) leadership positions. 10) Suggest & advise as to any changes you may want to make in your property to make it more saleable through our professional staging service. 11) Constantly update you as to any changes in the marketplace and how it affects the sale of your property. Reverse Prospecting: 12) Prospect 3 hours per day and talk to 30+ people per day, looking for potential buyers for your property. 13) Contact 100 of the surrounding neighbors to see if they have a friend or relative that would like to buy your property via phone and door knocking. 14) Contact our network of the most productive agents in North America and let

6 Marketing Plan them know about your property for any potential buyers they may have been wanting to buy in Southwest Florida. 15) Contact our buyer leads, sphere of influence and past clients for their referrals and prospective buyers. There are currently thousands of people in the database. 16) Contact our network of local contractors and affiliates asking for buyer and seller referrals. 17) Add additional exposure through a professional sign. 10% of all buyers come from sign calls. (if possible) 18) Pre-qualify the prospective buyers prior to offers being submitted. 19) Keep you aware of the various methods of financing that a buyer might want to use as these options are constantly changing. 20) Follow-up on the salespeople who have shown your property... for their feedback and response. Communicate those responses to you in a timely manner. 21) Assist you in arranging interim financing... if necessary. 22) Represent you on all offer presentations... to assure you in negotiating the best possible price and terms. 23) Handle all the follow-up upon a contract being accepted... all mortgage, title and other closing procedures. 24) Follow up on all contract contingencies to make sure they are removed in a timely manner. 25) Make arrangement to have your check delivered to you at closing. We all like this one! We do all of this without charge to you until the property closes escrow!

7 Internet Sites Extended Marketing Reach When you list with me, I ll ensure your property is marketed on-line 24/7 through more than 340 of the most popular websites.

8 Internet Marketing Reach We reach buyers in all 50 states... AND we reach International buyers from all over the world.

9 Superior Home Illustrations & Drone Photography What is Superior Home Illustration Package? 20+ Professionally shot wide-angle photos. Digitally measured interactive floor plans. High definition narrated video tours. Drone Photography

10 Keller Williams Luxury Homes International About Keller Williams: Global Company Keller Williams is currently in 11 countries, including two of our biggest feeder markets Canada and Europe your listing goes out WORLDWIDE, not just locally our buyers aren t local! 650 Offices The Nation s Largest National Real Estate Firm We have more than 80,000 agents with our company all incentivized to show and sell our own listings because we all share in the profit! Technology Keller Williams placed nearly $80 million in global technology to advance our listings immediately to 349 websites around the world. More than 97% of the people buying property in this area look on-line first! Single-Syndication The listing agent s photo shows up next to the listing as the contact (not pay-per-click agents). The person who knows the most about the listing (me), the one you are paying to sell it, is the one handling the on-line buyers! What does KW Luxury Homes International Offer? Knowledge Powerful curriculum through the Institute of Luxury Hoes Marketing and Keller Williams University keeps us ahead of trends, tools and advancements in the real estate industry. Speed Our leading-edge technology solutions accelerate our efficiency and productivity. Reliability Keller Williams Realty and Luxury Homes by Keller Williams was founded on the principles of trust and honesty, emphasizing the importance of having the integrity to do the right thing and always putting the customers needs first. Success Keller Williams Realty and Luxury Homes by Keller Williams have a long legacy of delivering unparalleled service to our clients. That s why our company continues to grow throughout all the ups and downs of the real estate market.

11 Keller Williams Luxury Homes International When you list with me, I ll give you the world. Share your property with a global network of over 600,000 real estate professionals around the world. Make your property available in 19 different languages and 55 currencies. Position your home on the premier International MLS as well as our local MLS for added exposure.

12 Jay Berube s Team Contact Information REALTORS JAYBERUBE Jay@239sell.com CLOSING & MARKETING DIRECTOR MARISOLGALEANO Marisol@239sell.com JESSICABERUBE Jessica@239sell.com JESSICALEDBETTER JessicaL@239sell.com LISTING MANAGER MARISOLGALEANO Marisol@239sell.com DIRECTOR OF FIRST IMPRESSIONS LINDSEYDIETRICH admin@239sell.com TEAM LEADER ANGIEPARKER admin@239sell.com CONCIERGE SPECIALIST JOHNMENDES admin@239sell.com