2014 Media Kit. Connect with New England s building industry.

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1 2014 Media Kit Connect with New England s building industry.

2 Advertising with the Boston Society of Architects (BSA) gets you in front of thousands of decision makers throughout New England s building industry. In addition, sponsorship of BSA Space, the new center for architecture and design on Boston s waterfront, allows you to reach far beyond the BSA member base and connects you to a general population with a love for art, design, and the built environment.

3 Boston Mayoral Candidates Forum moderated by ArchitectureBoston editor Renée Loth at the BSA Space. Photograph by Colleen Baker.

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5 In Print. ABX Attendee Program and ABX Onsite Show Guide With 40,000 programs mailed and thousands of show guides onsite, a full-page ad is sure to be seen by the right audience. ArchitectureBoston Award-winning magazine distributed quarterly to 11,000 AIA members and affiliates throughout New England. Homeowner s Project Handbook A resource for homeowners and small-business owners considering renovations, additions, or new construction projects, this publication is circulated to more than 10,000 New England homeowners and available at many events and retail locations. Online. In Person. ABX The region s largest design and construction event attracts more than 15,000 building-industry professionals over three days. BSA Space Open since the beginning of 2012, Boston s leading cultural institution on architecture and design includes gallery and meeting spaces, and has garnered national attention. College Fair Hundreds of prospective students and their parents meet representatives from more than 50 U.S. colleges and universities at this annual BSA event. Design Awards Gala Last year this sold-out event saw architects from around the country meet and greet, and learn who has won top honors in the design award competitions. Golf Tournament A sellout every year. Play 18 holes at Pinehills Golf Club with architects and builders. ABExpo.com Be seen online by the same exhibitors, speakers, and attendees of ABX. ArchitectureBoston.com Each quarter, this award-winning version of the BSA s magazine is read by thousands of thought leaders throughout the region and North America. Architects.org The building-industry s leading, and most trusted and widely used website. Architects.org calendar Advertise your calendar listings for up to three months before your event on the BSA s online calendar. BSASpace.org All things BSA Space, including exhibit information and design-related events. Currents Put your message and website link at the top of this newsletter, broadcast weekly to more than 10,000 subscribers. BSA Media Kit Page 5

6 US $6.95 IN Print ArchitectureBoston ArchitectureBoston Summer 2014 Books DIGITAL DOORWAY A NOTE ON THE TYPE READING ROOMS SUMMER 2014 VOL. 17: NO. 2 summer 2014 vol. 17: no. 2 us $6.95 BOOKS Editorial Due Dates Spring 2014 sales deadline 2/12/14 materials due 2/14/14 on-sale date 3/15/14 Summer 2014 sales deadline 5/14/14 materials due 5/16/14 on-sale date 6/15/14 Fall 2014 sales deadline 8/13/14 materials due 8/15/14 on-sale date 9/15/14 Winter 2014 sales deadline 11/12/14 materials due 11/14/14 on-sale date 12/15/14 ArchitectureBoston is where design and society meet. A magazine of ideas, great writing, and engagement in the wider world. ArchitectureBoston is published quarterly by the Boston Society of Architects. Readership No other publication connects you to the New England building industry like ArchitectureBoston does. Circulation Approximately 11,000 copies of ArchitectureBoston are distributed quarterly. The magazine is sent to all AIA members in Massachusetts, Connecticut, Rhode Island, Vermont, New Hampshire, and Maine, as well as politicians and policy makers, design schools, individual subscribers, and assorted local bookstores in New England. ArchitectureBoston 2014 editorial calendar Spring: Masterplan for the New Mayor We discuss the critical issues in the built environment facing Boston s first new leader in 20 years: housing, transportation, open space, parking, regionalization. Summer: Beach reading A special issue of ArchitectureBoston devoted entirely to books! Fall: The Body Architecture is not just about buildings but about the way human bodies move through them. This issue will explore the connection between design and wellness. Winter: Global This issue will focus exclusively on architecture outside the United States. The issue may include articles on the growing opportunities for local architects overseas. Publication Rates Includes ArchitectureBoston, Homeowner s Project Handbook, and ABX Onsite Show Guide 1 issue rate 3x rate 6x rate ad size (Ad sizes vary slightly by publication. Please contact sales@architects.org for details.) cover $5,418 $5,147 $4, w h (with bleed) / (no bleed) full page $4,300 $4,085 $3, w h (with bleed) / (no bleed) half page $2,786 $2,647 $2, w 4.65 h (horizontal) / 3.8 w h (vertical) quarter page $1,597 $1,517 $1, w 4.65 h To exhibit, sponsor, or advertise, call or sales@architects.org.

7 2014 Homeowner s Project Handbook: A guide to Massachusetts Residential Architects homeowner s project handbook a guide to massachusetts architects 2014 edition The Homeowner s Project Handbook is a free resource for homeowners and small-business owners considering renovations, additions, or new construction projects. It provides architects who seek residential and small commercial projects and are BSA members working in Massachusetts the opportunity to promote their services to prospective clients. Readership and distribution The handbook is distributed with 10,000 copies of Boston Home magazine and mailed to the most affluent homeowners in Massachusetts. It is also sent for free to individuals seeking residential and small-project architects, and distributed at BSA Space, ArchitectureBoston Expo and the New England Home Show. Listings are available as a searchable directory for one full year on the BSA s website at homeownersprojecthandbook.com. Schedule Advertising deadline: TBD Materials deadline: TBD Publication available June Advertising opportunities Advertising in the 2014 handbook and website will expose your business to homeowners, licensed architects, and developers. Print ad pricing See publication rates at the bottom of page 6. AD Sizes for Homeowner s Project Handbook full page half page quarter page ad size 8.5 w 11 h (with bleed) / (no bleed) 7 w h (horizontal) w h BSA Media Kit Page 7

8 IN PERSON ABX 2014 New England s largest conference and tradeshow for the design and construction industry. Produced by the Boston Society of Architects. Exhibitors and sponsors of ABX reach more than 40,000 building-industry professionals through mailings, newsletters, tradeshow booths, , websites, social media, radio, and other targeted initiatives. Additional opportunities There are many sponsorship opportunities at ABX from billboards, banners, bags, and badges to the ABX Social, photo exhibit, and on-floor attractions. Custom sponsorship opportunities are also available. ABX Attendee Program Your listing as an exhibitor or workshop presenter reaches 40,000 building-industry professionals in New England when this piece drops in the mail. ABX Onsite Show Guide This guide is used as a reference on the show floor and throughout the year by professionals seeking products and services that they found at ABX. Schedule Advertising deadline: 6/3/14 Materials deadline: 6/10/14 Publication date: 7/14/14 Schedule Advertising deadline: 10/1/14 Materials deadline: 10/7/14 Publication date: 10/27/14 See publication rates at the bottom of page 6.

9 BSA Space BSA Space is Boston s leading cultural institution for architecture and design, and is home to the Boston Society of Architects. More than just exhibitions Hosting your corporate events at BSA Space sets the perfect tone for your next business function or meeting. With multiple galleries and breakout rooms (6,800 square feet), BSA Space offers a unique opportunity to experience architecture and design through private or public events. Our waterfront location, natural lighting, updated technology, and state-of-the art design make our LEED Platinum certified facility the ideal venue for your next event. BSA Media Kit Page 9

10 Design Awards Gala Each year the BSA, often in collaboration with other organizations, sponsors awards programs to honor design excellence throughout New England. Design awards celebrate excellent architecture and reward clients for investing in it. By honoring the outstanding achievements of our peers, we are reminded that all building-industry professionals have the opportunity to positively affect their communities and the way we live. Become a sponsor Presenting Sponsor: $28,000 Executive Sponsor: $20,000 Platinum Level: $15,000 Gold Level: $10,000 Cocktail Level: $8,000 Silver Level: $5,000 Bronze Level: $2,500 Custom sponsorships are available. This year s event will be on Thursday, January 29, 2015, at the InterContinental Boston. Golf Tournament Building professionals enjoy a fun day of golf while supporting BSA programs designed to elevate public awareness of design and construction. July 15, 2014 Golf Tournament The date of the 2015 event at Pinehills Golf Club in Plymouth, Massachusetts, is TBD. Premium partnership Tournament Sponsor: $6,000 Golf Cart Sponsor: $3,500 Golf Ball Sponsor: $3,500 Golf Tee Sponsor: $3,500 Lunch and Dinner Sponsor: $4,000 Gold Team: $1,900 Silver Team: $1,700 To exhibit, sponsor, or advertise, call or sales@architects.org.

11 ONLINE Architects.org The main BSA website is the hub of online activity for New England s architects and other building-industry professionals. It averages 115,000 unique page views per month. Several online sponsorship opportunities are available for BSA members, building-industry professionals, and clients looking for services. ArchitectureBoston.com ArchitectureBoston magazine reaches New England s building-industry professionals and design-savvy readers. Exclusive content is available online. It averages 5,000 unique page views per month. Abexpo.com Reach the attendees, exhibitors, and presenters involved in ABX, New England s leading building industry event. The central spot for registration, news, and sales, abexpo.com averages 3,000 unique page views per month and then peaks to 16,000 unique views per month leading up to the fall convention. Currents Currents, the leading electronic BSA newsletter, is read by more than 10,000 engaged subscribers and boasts a very impressive open rate of 23 percent. Sponsors receive prominent, exclusive placement. Rates Location Size Price banner homepage 150x300 px $2k per mo. (>15k UPVs per mo.) box new! homepage 309x300 px $4k per mo. (>15k UPVs per mo.) banner /jobs pages 140x280 px $2k per mo. (>60k UPVs per mo.) banner all other pages 140x280 px $1k per mo. (>22k UPVs per mo.) Location Size Price banner run of site 140x280 px $2k per mo. box new! all feature pages 300x250 px $1k per mo. IAB Med. Rectangle Location Size Price banner homepage 120x240 px $2k per mo. banner key pages 160x600 px $1,250 per mo. banner secondary pages 160x600 px $1k per mo. banner /about 728x90 px $750 per mo. Location Size Price Currents Above the fold 400x120 px $1k per week Currents Other News 400x120 px $800 per week Other online opportunities Calendar listings: Advertise your calendar listings for up to three months before your event on the BSA s online calendar. BSA committees meet regularly at BSA Space on topics as diverse as healthcare facilities, urban design, building systems, and more. Opportunities are available for lunch-and-learns, sponsorship, or advertising in announcement s. For details, contact committees@architects.org. BSA Media Kit Page 11

12 in print in person Custom In-Print, In-Person, Online Packages available. Contact advertising sales today at or