VISIONAPARTMENTS CASE STUDY
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1 VISIONAPARTMENTS CASE STUDY Serviced Apartments Summit Americas 2018 Vision Zurich AG Talstrasse Zurich, Switzerland T F global@visionapartments.com visionapartments.com
2 INTRODUCTION ANJA GRAF Founder, CEO and Chairwoman of VISIONAPARTMENTS 1999: Launch of VISIONAPARTMENTS Swiss leader in the serviced apartments industry Mother of four children 2
3 INTRODUCTION VISIONAPARTMENTS VISIONAPARTMENS own Real Estate Portfolio: Over apartments in Zurich, Zug, Lausanne, Vevey, Berlin, Frankfurt, Vienna, Warsaw HR Facts: 200+ employees in 7 offices in 4 countries Global VISIONAPARTMENTS Partner Network: apartments 580+ cities, 80+ countries 3
4 THE 6 MAIN 3. Check-In Management 4. Filling Booking Gaps 2. Staff Management 5. Property Management System 1. Furniture Management CHALLENGES 6. Global Bookings OF THE SERVICED APARTMENTS INDUSTRY 4
5 1. FURNITURE MANAGEMENT Challenge: 25 buildings within the last 19 years Up to a few months to furnish a building Solution: 1.1. Automated furniture logistic 1.2. Pre-defined style concepts 5
6 1. FURNITURE MANAGEMENT 1.1. Automated Furniture Logistic Solution: Main Warehouse Poland Goods from Suppliers Showroom Showroom Showroom Building Building Building Building Building Building Building Building Building Small inventory / utilities Big furniture 6
7 1. FURNITURE MANAGEMENT Benefits: We can furnish any building with 100 apartments within less than 2 weeks! Increased efficiency and cost savings 7
8 1. FURNITURE MANAGEMENT Benefits: Concept Store store.visionapartments.com Single items and packages Possibility to resell furniture from showrooms / e-commerce 8
9 1. FURNITURE MANAGEMENT Living Room Packages STARTING FROM EUR 8,200 Inclusive home delivery, installation and assembly. FIND ALTERNATIVES EUR 117 EUR 235 EUR 312 EUR 423 EUR 75 EUR 588 EUR 99 9
10 1. FURNITURE MANAGEMENT Bedroom Packages STARTING FROM EUR 6,300 Inclusive home delivery, installation and assembly. FIND ALTERNATIVES EUR 126 EUR 189 EUR 334 EUR 684 EUR 225 EUR 135 EUR
11 1. FURNITURE MANAGEMENT BATHROOM PACKAGES Bathroom Packages STARTING FROM EUR 320 Inclusive home delivery, installation and assembly. SMALL suitable for 1 bathroom LARGE suitable for 2 bathrooms EUR 4 EUR 16 EUR 42 EUR 2 11
12 1. FURNITURE MANAGEMENT KITCHEN PACKAGES Kitchen Packages STARTING FROM EUR 630 Inclusive home delivery, installation and assembly. FIND ALTERNATIVES EUR 7 EUR 4 EUR 54 EUR 25 EUR 24 EUR 21 EUR 8 EUR 6 12
13 1. FURNITURE MANAGEMENT 1.2. Pre-designed styles Aegean Mood Colors: white, nature, mint, turquoise, pastel Senior Studio Apartment, Switzerland - Zurich 13
14 1. FURNITURE MANAGEMENT 1.2. Pre-designed styles Cape Town Colors: grey, white, sand 2 Bedroom Apartment, Germany - Berlin 14
15 1. FURNITURE MANAGEMENT 1.2. Pre-designed styles Arabic Flair Colors: anthracite, black, beige, brass, bordeaux Senior Studio Apartment, Switzerland - Lausanne 15
16 1. FURNITURE MANAGEMENT VEVY 1.2. Pre-designed styles Tropical Design Colors: Jade, Smaragd, Raspberry, Turquoise, Bronze, Gold, Wood, Black, Pink
17 2. STAFF MANAGEMENT Challenge: Over 100 cleaning & maintenance staff across 4 countries Coordination & control became very challenging Solution: 2.1. Tailor-made online application 17
18 2. STAFF MANAGEMENT 2.1. Solution: Tailor-made online application Workflow implemented in system Daily tasks Check-out recorded in system Logistic automatically receives replacement order Cleaning receives task list for particular day During end cleaning: Staff reports all damages of apartment Sales automatically receives notification to charge client for damages 18
19 2. STAFF MANAGEMENT Inventory management through tablets Benefits: Full control of maintenance process Cost reduction Efficient labor management / time allocation Better customer service 19
20 3. CHECK-IN MANAGEMENT Challenge: Physical keys to apartments No front desk in the buildings Pick-up at local office / electronic key boxes Many lost keys Solution: Keyless code system 20
21 3. CHECK-IN MANAGEMENT Benefits: Convenience for clients Control of who enters / when Big data analysis à Person enters late, we can send customized offers Protection against theft etc. 21
22 4. FILLING BOOKING GAPS Challenge: Gaps between long-term bookings Solution: Implementation of channel manager for Online Travel Aggregators (OTA) / Global Distribution Systems (GDS) to fill gaps with short stays 22
23 4. FILLING BOOKING GAPS Benefits: Higher revenue Increased efficiency Better utilization of staff Occupancy up to 100% Upselling: X % of overbookings in lower categories: In case of overbookings à Upgrade to higher categories Channel Manager 23
24 5. PROPERTY MANAGEMENT SYSTEM (PMS) Challenge: No PMS specialized to serviced apartments sector in Europe Apartment providers use hotel or self-programmed in-house solutions Solution: VISIONAPARTMENTS develops professional, industry-specific PMS Development of mobile app & HelloHere 24
25 5. PROPERTY MANAGEMENT SYSTEM (PMS) Digital Locks Mobile App Tailored local services Channel Manager OTAs Operations Management PMS Software etc. Finance Logistics HR Workflow Task Management Sales Renting Marketing Cleaning Technicians Marketplace apartments 580+ cities 80+ countries
26 5. PROPERTY MANAGEMENT SYSTEM (PMS) Benefits: Independency Automated processes Possibility to resell to partners 26
27 6. GLOBAL BOOKINGS Challenge: Corporations/clients expect to have one company for all worldwide bookings Business Development Team Supply Team Solution: Partnership with marketplace platform i.e. Magarental Acquiring/maintaining corporate clients Acquiring/maintaining Serviced Apartments Partner 27
28 6. GLOBAL BOOKINGS Benefits: Direct bookings from corporations Book partner apartments and charge minor commission Be first point of contact wherever clients travel to 28
29 VISIONAPARTMENTS QUESTIONS? GET MORE INFORMATION NOW! 29
30 visionapartments.com 30
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